Product images: Nikon, Canon, DJI, Insta360 and Lexar
Amazon Prime Day is officially underway, running from June 23 to June 26. The shopping holiday is certainly flooded with noise, with loud claims of sales that aren't really that beneficial. However, there are good deals buried in all of that, including some all-time lows on popular cameras, and, perhaps more helpful, discounts on memory cards and storage. We've done our best to cut through the clutter to share discounts that actually matter for photographers and videographers.
It's important to note that Prime Day deals require an active Amazon Prime membership, and prices can – and do – change without warning mid-sale. The deals and prices below are confirmed at the time of writing, but they may sell out or revert before Prime Day ends on June 26.
Updated Wednesday, June 24
Prime Day deals on memory
Image: Lexar
It's no secret that the cost of items like memory cards and hard drives has skyrocketed, with prices doubling (and more) in just a few months. Thankfully, there are some discounts on these items with Prime Day, albeit not as plentiful as in years past. And, unfortunately, most of the discounts still don't bring prices back to last year's levels, but any discount is better than none right now. If you need to stock up on storage and can't wait for a potential AI bubble burst to bring prices down, this could be a good time to do so.
Summer is in full swing, which, for many, means more time outside adventuring. If you're looking to upgrade your means of capturing your summer fun, you could be in luck, since most of the camera-related deals we've seen this Prime Day are on action cameras and drones. That includes the lowest price we've seen on the highly popular DJI Osmo Pocket 3.
Discounts on cameras and lenses are always hit-or-miss during Prime Day, and that's no different this year. There aren't many true deals out there (at least at the time of writing), but there are some worth checking out. That includes the lowest price we've seen on the Nikon Z5 and healthy savings on the Canon EOS R5.
Last but not least, there are some healthy discounts on accessories like mics, lights, tripods and printers this Prime Day. That includes Insta360's newly released customizable Mic Pro and a very good price on the DJI Mic 3. Canon's Pro-310 photo printer is also at the lowest price we've seen, making it a good time to invest in a quality printer if you've been considering it.
The new Pelican Gridpoint system provides even more organizational opportunities.
Image: Pelican
Pelican has announced the "next generation" of its Protector-series cases, which many photographers and videographers have long turned to when their gear needs to be kept safe from the worst that nature (and airlines) can throw at it. The company says its new cases are not only even more protective, but it is also making them easier to use and adding some interesting ways to keep your gear organized.
The main upgrade is to the material used to make the hard polymer shell. The company says it's now using what it calls "HPX," which it claims is 12% stronger when it comes to impacts, letting it handle "high-velocity drops and extreme kinetic stress" better. Pelican also says it's more rigid under load, so it'll seal better under the kinds of pressures you'd find in "high-altitude transport or deep-sea deployment." Finally, the company says it should also stay strong and retain its color even with long-term UV exposure.
The company has upgraded the wheels on cases like the Protector 1510 and 1560, making them smoother, even when carrying a heavy load. It also redesigned the latch system, adding a push-button mechanism that it says will make the case easier to open.
From the outside, the cases look much the same as they have for decades. Photo: Pelican
Finally, there are some new accessories coming for the system. Perhaps the most exciting is the "Gridpoint" system that will be available for select models of cases. It replaces the traditional foam interior of the lid with a panel of hook and loop and standardized MOLLE attachment points. This lets you attach pouches or other organizational tools to it, which can be used to store accessories such as flashes, charging cables, storage media, etc. The company is also introducing what it calls the ModLight Pivot, which is essentially a rechargeable lamp designed to fold up on the inside of its cases, which you can swing out and illuminate your gear if you need to see it better.
The one thing that may be a minor disappointment is that the company hasn't taken this opportunity to rethink its "Pick N Pluck" foam system, which you have to painstakingly and semi-permanently customize for each gear loadout. While it has its advantages, we'd be interested to see if the company could adapt the Re-Set system it recently introduced for its gun cases to work with camera gear.
Still, it's nice to see a company making a good product even better and, if the few product pages that are up are anything to go by, doing so without substantially raising the price. The company says the full lineup will be available this summer.
Built for photographers who want strong output, fast control and dependable portability in one compact lighting tool, the NEEWER Q4PRO 400Ws Outdoor Flash combines versatile flash modes, high-speed sync, wireless functionality and intuitive operation to handle everything from portraits to action-focused shoots.
A high-capacity USB-C rechargeable battery helps minimize downtime, while Bowens mount compatibility opens the door to a broad range of modifiers and light shaping tools. With features aimed at speed, flexibility and creative control, the Q4PRO is a capable all-in-one solution for photographers who need power without sacrificing convenience. Here's what you need to know.
Features that maximize creativity
Photo: NEEWER
The Q4PRO’s core feature set gives photographers a high degree of control across different shooting conditions. TTL mode supports +/-3EV of flash exposure compensation, flash exposure bracketing, flash exposure lock, high-speed sync up to 1/8000s and front or rear curtain sync, making it well suited to changing light and fast-moving subjects. Manual mode offers precise 1/512 to 1/1 power adjustment at up to 400Ws, along with S1 and S2 optical triggering for more traditional multi-light arrangements. A 30W modeling light lets you preview the effect of flash position and light modifiers without the need for time-consuming test shots.
For creative motion work, Multi mode can fire up to 100 consecutive stroboscopic flashes to capture movement sequences with added visual impact. The flash is supported by an upgraded quartz tube with a GN42 guide number and a consistent 6000K daylight-balanced color temperature, helping deliver reliable brightness, clean color and natural-looking results every time. Plus, user-replaceable tubes means practical long-term value.
Streamlined operation
Photo: NEEWER
Everyday usability is another strength of the Q4PRO. The main LCD screen presents settings on a clear, straightforward interface, while an auxiliary display shows the current wireless group in a distinct color for quick identification during multi-light setups. Control via the dedicated NEEWER Studio app adds another layer of convenience by allowing remote adjustments from a smart device when the flash is positioned out of reach.
Power comes from a high-capacity 21.6V 2800mAh battery that delivers up to 325 full-power flashes, with a 1.2-second recycle time and quick recharging over USB-C to keep downtime to a minimum. The Bowens mount expands compatibility with a wide selection of light modifiers and shaping accessories, while the portable handle provides 180° tilt, a 5/8-inch stand receiver and an umbrella socket for easier positioning in different shooting environments. Weighing just 5.7lbs / 2.58kgs, including battery, flash tube and reflector, the Q4PRO is also light enough to transport easily, from location to location.
Wireless control and functionality
Photo: NEEWER
Wireless functionality adds another layer of flexibility to the Q4PRO. Its 2.4G sync system works as both a transmitter and receiver, allowing it to control or join broader lighting setups with ease. It can trigger all NEEWER Q System flashes and also sync with Godox X System triggers, the Sekonic L-858D light meter (RT-GX Modules) and native NEEWER QPRO and QZ triggers, which makes it easier to fit into an existing workflow.
With five groups, 32 channels and 99 IDs, the system is designed to reduce interference while maintaining a range of up to 328 feet in open environments. For high-speed action, Freeze mode offers an ultra-short flash duration of up to an incredible 1/28,570s and a recycle range of 0.01 to 1.2 seconds, while the mask function creates a clean background exposure that simplifies post-production when compositing.
Taken together, these features make the NEEWER Q4PRO 400Ws Outdoor Flash a strong option for photographers who need portability without giving up control or output. Its combination of versatile flash modes, outstanding battery life, wireless flexibility and modifier compatibility supports a wide range of creative and professional applications. Whether used for outdoor portraits, events or sports, the Q4PRO, which retails for $459.99, is designed to help you work quickly and efficiently to produce polished results every time.
The Singapore-based activist fund Effissimo Capital Management has quietly become Tamron’s top shareholder, surpassing longtime holder Sony Group Corporation:
According to EDINET filings and Japanese reports, Effissimo Capital Management has increased its stake to 17.38% (29,691,800 shares) as of late March 2026. Sony remains at 15.35% (25,038,000 shares, unchanged from the end of 2025). Tamron’s official IR page still shows the year-end figures, but large-shareholding reports confirm Effissimo has crossed ahead:
Shareholder
Stake
Shares
Effissimo Capital Management (ECM)
17.38%
29,691,800
Sony Group Corporation
15.35%
25,038,000
Master Trust Bank of Japan (trust)
~10.3%
—
Effissimo has steadily built its position over the past year (from ~10.8% in late 2025), filing multiple increases. Here is the recent Effissimo accumulation path (approximate, from filings):
~10.76–10.87% (end of 2025)
13–14% range (late 2025/early 2026)
15.30% → 16.34% (March 2026 filings)
17.38% (April 2026 filing)
Effissimo is a Singapore-based activist investor known for its stakes in Japanese companies such as Nissan and Toshiba. Sony’s stake has remained static at the year-end figure. Tamron executed a 4-for-1 stock split in July 2025, but the percentages above reflect the current post-split reality in recent reports.
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Photo: Abby Ferguson
Earlier this year, LK Samyang announced an L-mount version of its 14-24mm F2.8 lens. The lens marked the company's first co-branded lens with German optics specialist Schneider-Kreuznach, and offered a compact take on an ultrawide zoom. We've had the opportunity to test it out to see what it's like, and provide some samples taken with the lens as well.
Impressions
The front element is nearly flat, and the lens accepts traditional front filters as a result. Photo: Abby Ferguson
In terms of build, the LK Samyang lens has a few things working in its favor. First, unlike similar ultrawide zoom lenses, it doesn't have a bulbous front element. As a result, it's the only 14-24mm F2.8 for L-mount that can accept front filters (77mm), which makes it much more convenient to add things like ND or polarizing filters.
LK Samyang's 14-24mm F2.8 is also noticeably smaller than other lenses in its class, weighing just 441 g (15.5 oz) and is 87mm (3.4") long. I have the Sigma 14-24mm F2.8 for Sony E mount, and it is quite large next to the LK Samyang. For hiking and other applications where I would want an ultrawide zoom, its compact design is certainly very appreciated, and much preferred.
Despite the smaller size, it still feels well-built. The rubber on the focus and zoom rings has a nice texture, making it easier to get a grip even in damp conditions. The lens feels quality without unnecessary bulk, and I wouldn't feel the need to overly baby it when out and about.
LK Samyang's 14-24mm F2.8 (left) is substantially smaller than Sigma's version (right; the E mount model is pictured here). Photo: Abby Ferguson
The lens isn't covered in controls, but offers an MF/AF switch and a single customizable function button on the side of the lens. The manual focus ring rotates really nicely, with just enough resistance that I don't constantly overshoot focus. The lens also has a short throw, so it's easy to quickly go from 12mm to 24mm with a slight twist of the hand.
A stepper motor powers the autofocus, which is essentially silent, and it was able to mostly keep up with my erratically moving black dog. For all but the most demanding situations, it certainly performs well enough. Images are sharp, including on the edges, and chromatic aberrations were very minimal. I was also impressed by how it handled shooting towards the sun, with limited flare and well-handled ghosting.
Photo: Abby Ferguson
There is some substantial distortion at 14mm, but by 24mm, that distortion is almost entirely gone. This is typical of wide-angle lenses that are focused on being compact and lightweight, and can be corrected with a lens profile. Also typical of lightweight, compact, budget-focused lenses is the rather heavy vignetting when wide open, which doesn't go away until F4.5 or so.
Overall, I really enjoyed shooting with LK Samyang's take on a 14-24mm F2.8. One of my first favorite lenses was Nikon's DSLR version, and it felt like going back to my roots a bit, which may have influenced how happy I was with the images. The size and weight alone make it an appealing ultrawide zoom, and it offers nice quality, to boot. Plus, at $1200, it's slightly more affordable than Sigma's version, and substantially more affordable than Leica's.
LK Samyang 14-24mm F2.8 Sample Gallery
Please do not reproduce any of these images on a website or any newsletter/magazine without prior permission (see our copyright page). We make the originals available for private users to download to their own machines for personal examination or printing; we do so in good faith, so please don't abuse it.
Sample gallery
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All images were processed using our standard lens workflow in Capture One, with the manufacturer's distortion correction applied but no correction of vignetting.
NR’s sponsor, Nextorage, started a new memory card sale at B&H Photo where you can get up to $681 off select models. The promotion includes significant discounts on CFexpress memory cards and card readers, with especially attractive pricing on high-end models:
This sale will end on June 26th. See all Nextorage products on this page.
Nextorage is a memory solutions company with extensive expertise in storage technology. Founded in Japan in 2019 as part of the Sony Group, they have been a member of the Phison Electronics Group since 2022 – a global leader in NAND Flash controllers. Their products are recognized for their reliability and for delivering outstanding performance to photographers, videographers, and professionals worldwide.
Our community is buzzing with unique stories about their cameras and gear, and the people behind them. Often, we hear those stories through forum discussions or comments on an article. You'll actually see their face much less often, quite possibly because we're all too busy taking photos of other things :).
Today, we get to learn a little more about our community's members. While it's technically "National Selfie Day", we wanted to celebrate in a more sophisticated way by challenging you to take a traditional self-portrait. Last week, we asked you to submit one taken with any camera or phone (but not with a front-facing camera).
What you've submitted has certainly delivered! Check out the entries in the slideshow above. If you're interested in contributing your own self-portrait, you still can. Click the button below to do so.
Thanks to all participants for letting us get to know you!
"I think life as a smoker is far too short to take seriously. I used my Godox LUX ELF as a hair light here, cable connected to my K1. My mobile phone, even though it is visible here, was not involved in the recording process."
"I'm neither a portrait photographer nor a regular selfie-taker, but I do take self-portraits regularly in order to test the unusual lenses I've got. I often describe myself as an old lens enthusiast and use everything from enlarging, industrial and interesting taking lenses, to cine- and projection lenses."
"This quick self-portrait was taken with a Benoist Berthiot Super-Cinestar 65 mm F1.8, a small and lightweight cine projection lens, made in France, probably somewhere around 50-60 years ago. I tried to capture the moment of me checking out the rendering of subtle highlights with that lens, which were created by holding a caliper in front of me – one of the tools I'm using a lot while analyzing old lenses in order to document them."
"Eventually, you get old enough to just not care anymore, so here I am sitting at my electronic bench contemplating an audio amplifier circuit board. Z6iii with 14-30mm F4, on a little Manfrotto table tripod. Light from the desk lamp."
"I took this photo today with my latest camera, the Fujifilm X-T5, and the Fujifilm XF 56mm F1.2 R WR lens. I have always loved photographing my camera collection, and occasionally including myself, for a touch of humanity. But you have to admit that we’re at a disadvantage to the self-portrait of the lovely Abby Ferguson."
"Self portrait taken on my RX100 mk V, propped up on a tree stump and self timer. I'm taking another photo at the same time on an old CCD Canon point and shoot that I was testing out."
"Old photographer with a photo alert pendant (Nikon Coolpix A). Inspired by Abby Ferguson's creativity, I tried a bit of imagination about what an old photographer might be. Amazed by what actors can do when I tried. It helped that I am an old photographer :)."
"A different point of view. The brush was brand new, I promise! The photo was taken with a Canon EOS 1D Mark II. Can you still remember these? Solid as a rock, but no points in the usability department. Good old times!"
"I made it, an accidental hike (long story). I propped my Sony R1 on some rocks. If you zoom in on the sign, you will see a large fly next to my hand. He chased me all the way down to the tree line."
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Panasonic L10 | 50mm equiv. | F2.7 | 1/60 sec | ISO 1250 | Flash Photo: Richard Butler
We're hard at work at finishing our review of the Panasonic L10, and, in the process, have been taking quite a few pictures with it. We've updated our sample gallery with some of the best ones, including a few taken with flash, and some Raw conversions that exploit its dynamic range capabilities.
If you want to dive deeper into the L10's image quality, we've also added it to our studio scene, and you can read our writeup about it here.
Please do not reproduce any of these images on a website or any newsletter/magazine without prior permission (see our copyright page). We make the originals available for private users to download to their own machines for personal examination or printing; we do so in good faith, so please don't abuse it.
Sample gallery
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I have been very skeptical about the previously reported Viltrox camera rumors and rightfully so – here are the first leaked pictures of the Viltrox 1839 Toy Camera:
This adorable little yellow plastic toy camera features a fixed lens, a simple viewfinder, and a retro-striped design with a prominent “1839” marking and a “Vision To Xplore” tagline. Clearly, this is not the interchangeable-lens mirrorless body that has been rumored for months with wild speculations, including possible Nikon Z-mount compatibility:
Adobe has announced that it's bringing its AI "creative agent" to the desktop version of Photoshop, after it debuted on the web version of the app earlier this year. While the software is still in beta, it shows that the company is moving forward with its plans to add an increasing number of AI-powered features into its photo editing software.
The goal of the assistant is to provide a chat interface that lets you ask the software to carry out various tasks for you. These could be relatively simple menial tasks – adjusting a photo's brightness, organizing layers, applying edits to make the subject stand out – or relatively complex tasks, like figuring out error messages, coming up with captions for your photo for social media, or identifying fonts in an image.
Image: Adobe
When we spoke to a Photoshop project manager at Adobe's Max conference last year after the feature's announcement, they made it clear the company viewed the AI tool as a way to automate tasks, rather than a guide to teach you the software. And while it can act as one – it describes the edits it makes, which are often applied as layers and effects that you can then tweak – the company is clearly continuing along that line, pitching it as a way to let you focus on your craft, rather than the boring parts of editing.
Of course being an AI system, and a beta one at that, there are still plenty of warnings that results may be inaccurate, and that it can make mistakes. We found that to be true when we tried out the version of the tool available on the web earlier this year, though we wouldn't be surprised if Adobe has made some progress on that front since then.
The AI assistant is currently available in Photoshop Beta for Creative Cloud subscribers.
Adobe Unveils Major Expansion of Creative Agent Across Firefly and Creative Cloud Apps Including Photoshop and Premiere
SAN JOSE, Calif. — June 18, 2026 — Today, Adobe (Nasdaq: ADBE) — the global technology leader that unleashes creativity, productivity and customer experiences through innovative tools and platforms — announced a major expansion of its creative agent across Firefly and Creative Cloud. Adobe Firefly, the all-in-one creative AI studio, now delivers expanded agentic capabilities with new creative skills and tools, and previewed a unified experience that brings every stage of creative work together from ideation to creation to production. Adobe is also introducing its creative agent across Creative Cloud apps including Photoshop, Premiere, Illustrator and more, enabling creators to describe their desired outcome while the assistant orchestrates multi-step workflows. Together, these advancements establish Adobe’s creative agent as the connective layer across every stage of creative work, letting creatives focus on the craft, taste and judgment that make the work distinctly theirs.
Adobe's creative agent puts creators in the director's chair, handling the orchestration and execution of complex, repetitive workflows so the creative vision stays theirs from start to finish. Built on four decades of understanding how creative work gets made, it scales to support every type of creator from individual creators to enterprise creative and marketing teams. And with Adobe’s pro-grade creative tools now expanding to platforms including ChatGPT, Claude, Copilot, Gemini and Slack, that reach grows to hundreds of millions of people wherever they create and work.
"Adobe has always been at the center of how the best creative work comes to life, and this is a major expansion of that promise," said David Wadhwani, president of Adobe’s Creativity & Productivity business. "Every creative now has an agent capable of helping them execute across every app and platform where they work so they can set the vision, apply their taste and make the calls that only they can.”
Adobe Firefly expands agentic capabilities and advances its creative AI studio experience
Since launching in public beta recently, AI Assistant in Firefly has rapidly gained traction with creators who have embraced it as a faster, more intuitive way to bring their ideas to life. Today’s expansion builds on that momentum with new creative skills and tools designed for creators and solopreneurs building their brands on social media, along with customization upgrades that can be tailored to each creator’s preferences. Powered by Adobe’s creative agent, AI Assistant in Firefly brings pro-grade tools from across Adobe's Creative Cloud applications into a single conversational interface in Firefly, allowing creators to describe the outcome they want, while the assistant orchestrates multistep workflows behind the scenes.
New creative skills and tools include:
Brand kit creation: Describe your style, brand name and color palette; AI Assistant in Firefly generates and saves a complete logo, brand identity and color palette, ready to apply across every piece of content you create.
Short product video creation: Turn product photos into polished, cinematic short-form videos with premium lighting, motion, audio and brand styling — ready to publish.
Create a Quick Cut: Automatically assemble video clips into a polished first cut, edited around dialogue, narration or visual content.
Create storyboards and generate video from storyboards: Turn an idea into a visual scene sequence, then use those storyboard frames to generate video.
AI Assistant in Firefly also delivers new customization upgrades that better understand a creator’s intent, surface any asset they describe in their own words and learn their preferences over time. Creators can now also invite collaborators to review and provide feedback on work directly inside AI Assistant in Firefly before publishing.
Firefly creative AI studio: from idea to finished content in one seamless workflow
Adobe Firefly gives every creator the speed, control and creative freedom to move from idea to high-quality content. Today, Adobe is previewing an upgraded Firefly creative AI studio experience that connects generation and editing in one place, so creators can seamlessly move projects from ideation to creation to production without breaking their flow.
The upgraded Firefly creative AI studio experience, now in private beta, is designed to give creators persistent context, reusable assets and organized workflows so they can maintain continuity, style and creative vision across every iteration and format, at every stage of production:
Elements: Save characters, locations and objects you've already created and reuse them across generations, helping maintain consistency at scale as stories, campaigns and projects evolve in Firefly.
Projects: Keep your assets, generations and creative context organized across Firefly and Creative Cloud, making it easier to pick up where you left off and build on previous work.
The announcement comes as creative AI becomes increasingly central to how creators work. According to Adobe’s recent Creators’ Toolkit Report, which surveyed more than 16,000 creators globally, 75% of creators describe creative AI as integrated or essential to how they work, but 85% also say the final creative decision should always remain theirs — a principle at the heart of how Adobe is building its creative agent.
Adobe brings its creative agent to Creative Cloud app
Adobe is bringing AI Assistants, powered by Adobe’s creative agent, to its category-leading Creative Cloud apps as public betas, starting with Premiere, Photoshop, Illustrator, InDesign and Frame.io. The creative agent powers AI Assistant in each application, orchestrating multi-step workflows so creative professionals can stay focused on their craft: choosing what to hand off to the assistant, what to own and how best to apply their taste, expertise and judgment to shape every editable outcome.
AI Assistant in each Creative Cloud app operates as a specialist enabling:
Premiere: The tedious set-up work is taken care of for you: sorting assets into bins, batch renaming clips, identifying interview questions, adding markers or even assembling a working starting point. If you can do it in the Project panel or Timeline, AI Assistant can help.
Photoshop: Describe the desired outcome, such as swapping out a background, resizing assets for every platform or organizing layers, and the assistant executes across the entire composite, applying intelligent adjustments that can continue to be adjusted further.
Illustrator: Ask the AI Assistant to support multi-step production jobs such as generating 50 versioned files from a spreadsheet, reorganizing layers across a document or running a pre-flight check to flag color mode errors or missing fonts before anything goes to print.
InDesign: Drop in a new brand PDF or open an existing template, then let the assistant apply updates across every layout including copy, styling and print-readiness checks.
Frame.io: Provide creative direction and the AI Assistant helps organize shoot assets, surface feedback across revisions, and generate B-roll, all within the project.
AI Assistant is available in After Effects in private beta and Adobe is working to extend its agentic capabilities to other Creative Cloud apps for more photography, video and motion design workflows.
Bringing Adobe’s industry leading creative tools everywhere
Today's announcement builds on Adobe's strategy to bring its pro-grade creative tools to surfaces where people already work, making it easier for people to create standout content wherever inspiration strikes. Beyond the applications, Adobe’s tools are available across a number of third-party platforms that reach hundreds of millions of people worldwide, including OpenAI’s ChatGPT, Anthropic’s Claude and Microsoft 365 Copilot. Adobe also recently announced plans to bring its connector to Google Gemini and Slack, further expanding the reach of its creative tools across the AI ecosystem.
Pricing and availability
The latest capabilities for AI Assistant in Firefly (beta) are available today in the Firefly web app. The upgraded Firefly creative AI studio experience — including the unified generation and editing space, as well as Elements and Projects features — is available in private beta through a waitlist. For more details, review the blog post.
AI Assistant is available today in public beta across Premiere, Photoshop, Illustrator, Frame.io and InDesign. AI Assistant is available in private beta in After Effects. For more details, review the blog post.
Connexion
