Product images: Nikon, Canon, DJI, Insta360 and Lexar
Amazon Prime Day is officially underway, running from June 23 to June 26. The shopping holiday is certainly flooded with noise, with loud claims of sales that aren't really that beneficial. However, there are good deals buried in all of that, including some all-time lows on popular cameras, and, perhaps more helpful, discounts on memory cards and storage. We've done our best to cut through the clutter to share discounts that actually matter for photographers and videographers.
It's important to note that Prime Day deals require an active Amazon Prime membership, and prices can – and do – change without warning mid-sale. The deals and prices below are confirmed at the time of writing, but they may sell out or revert before Prime Day ends on June 26.
Updated Wednesday, June 24
Prime Day deals on memory
Image: Lexar
It's no secret that the cost of items like memory cards and hard drives has skyrocketed, with prices doubling (and more) in just a few months. Thankfully, there are some discounts on these items with Prime Day, albeit not as plentiful as in years past. And, unfortunately, most of the discounts still don't bring prices back to last year's levels, but any discount is better than none right now. If you need to stock up on storage and can't wait for a potential AI bubble burst to bring prices down, this could be a good time to do so.
Summer is in full swing, which, for many, means more time outside adventuring. If you're looking to upgrade your means of capturing your summer fun, you could be in luck, since most of the camera-related deals we've seen this Prime Day are on action cameras and drones. That includes the lowest price we've seen on the highly popular DJI Osmo Pocket 3.
Discounts on cameras and lenses are always hit-or-miss during Prime Day, and that's no different this year. There aren't many true deals out there (at least at the time of writing), but there are some worth checking out. That includes the lowest price we've seen on the Nikon Z5 and healthy savings on the Canon EOS R5.
Last but not least, there are some healthy discounts on accessories like mics, lights, tripods and printers this Prime Day. That includes Insta360's newly released customizable Mic Pro and a very good price on the DJI Mic 3. Canon's Pro-310 photo printer is also at the lowest price we've seen, making it a good time to invest in a quality printer if you've been considering it.
The new Pelican Gridpoint system provides even more organizational opportunities.
Image: Pelican
Pelican has announced the "next generation" of its Protector-series cases, which many photographers and videographers have long turned to when their gear needs to be kept safe from the worst that nature (and airlines) can throw at it. The company says its new cases are not only even more protective, but it is also making them easier to use and adding some interesting ways to keep your gear organized.
The main upgrade is to the material used to make the hard polymer shell. The company says it's now using what it calls "HPX," which it claims is 12% stronger when it comes to impacts, letting it handle "high-velocity drops and extreme kinetic stress" better. Pelican also says it's more rigid under load, so it'll seal better under the kinds of pressures you'd find in "high-altitude transport or deep-sea deployment." Finally, the company says it should also stay strong and retain its color even with long-term UV exposure.
The company has upgraded the wheels on cases like the Protector 1510 and 1560, making them smoother, even when carrying a heavy load. It also redesigned the latch system, adding a push-button mechanism that it says will make the case easier to open.
From the outside, the cases look much the same as they have for decades. Photo: Pelican
Finally, there are some new accessories coming for the system. Perhaps the most exciting is the "Gridpoint" system that will be available for select models of cases. It replaces the traditional foam interior of the lid with a panel of hook and loop and standardized MOLLE attachment points. This lets you attach pouches or other organizational tools to it, which can be used to store accessories such as flashes, charging cables, storage media, etc. The company is also introducing what it calls the ModLight Pivot, which is essentially a rechargeable lamp designed to fold up on the inside of its cases, which you can swing out and illuminate your gear if you need to see it better.
The one thing that may be a minor disappointment is that the company hasn't taken this opportunity to rethink its "Pick N Pluck" foam system, which you have to painstakingly and semi-permanently customize for each gear loadout. While it has its advantages, we'd be interested to see if the company could adapt the Re-Set system it recently introduced for its gun cases to work with camera gear.
Still, it's nice to see a company making a good product even better and, if the few product pages that are up are anything to go by, doing so without substantially raising the price. The company says the full lineup will be available this summer.
Built for photographers who want strong output, fast control and dependable portability in one compact lighting tool, the NEEWER Q4PRO 400Ws Outdoor Flash combines versatile flash modes, high-speed sync, wireless functionality and intuitive operation to handle everything from portraits to action-focused shoots.
A high-capacity USB-C rechargeable battery helps minimize downtime, while Bowens mount compatibility opens the door to a broad range of modifiers and light shaping tools. With features aimed at speed, flexibility and creative control, the Q4PRO is a capable all-in-one solution for photographers who need power without sacrificing convenience. Here's what you need to know.
Features that maximize creativity
Photo: NEEWER
The Q4PRO’s core feature set gives photographers a high degree of control across different shooting conditions. TTL mode supports +/-3EV of flash exposure compensation, flash exposure bracketing, flash exposure lock, high-speed sync up to 1/8000s and front or rear curtain sync, making it well suited to changing light and fast-moving subjects. Manual mode offers precise 1/512 to 1/1 power adjustment at up to 400Ws, along with S1 and S2 optical triggering for more traditional multi-light arrangements. A 30W modeling light lets you preview the effect of flash position and light modifiers without the need for time-consuming test shots.
For creative motion work, Multi mode can fire up to 100 consecutive stroboscopic flashes to capture movement sequences with added visual impact. The flash is supported by an upgraded quartz tube with a GN42 guide number and a consistent 6000K daylight-balanced color temperature, helping deliver reliable brightness, clean color and natural-looking results every time. Plus, user-replaceable tubes means practical long-term value.
Streamlined operation
Photo: NEEWER
Everyday usability is another strength of the Q4PRO. The main LCD screen presents settings on a clear, straightforward interface, while an auxiliary display shows the current wireless group in a distinct color for quick identification during multi-light setups. Control via the dedicated NEEWER Studio app adds another layer of convenience by allowing remote adjustments from a smart device when the flash is positioned out of reach.
Power comes from a high-capacity 21.6V 2800mAh battery that delivers up to 325 full-power flashes, with a 1.2-second recycle time and quick recharging over USB-C to keep downtime to a minimum. The Bowens mount expands compatibility with a wide selection of light modifiers and shaping accessories, while the portable handle provides 180° tilt, a 5/8-inch stand receiver and an umbrella socket for easier positioning in different shooting environments. Weighing just 5.7lbs / 2.58kgs, including battery, flash tube and reflector, the Q4PRO is also light enough to transport easily, from location to location.
Wireless control and functionality
Photo: NEEWER
Wireless functionality adds another layer of flexibility to the Q4PRO. Its 2.4G sync system works as both a transmitter and receiver, allowing it to control or join broader lighting setups with ease. It can trigger all NEEWER Q System flashes and also sync with Godox X System triggers, the Sekonic L-858D light meter (RT-GX Modules) and native NEEWER QPRO and QZ triggers, which makes it easier to fit into an existing workflow.
With five groups, 32 channels and 99 IDs, the system is designed to reduce interference while maintaining a range of up to 328 feet in open environments. For high-speed action, Freeze mode offers an ultra-short flash duration of up to an incredible 1/28,570s and a recycle range of 0.01 to 1.2 seconds, while the mask function creates a clean background exposure that simplifies post-production when compositing.
Taken together, these features make the NEEWER Q4PRO 400Ws Outdoor Flash a strong option for photographers who need portability without giving up control or output. Its combination of versatile flash modes, outstanding battery life, wireless flexibility and modifier compatibility supports a wide range of creative and professional applications. Whether used for outdoor portraits, events or sports, the Q4PRO, which retails for $459.99, is designed to help you work quickly and efficiently to produce polished results every time.
The Singapore-based activist fund Effissimo Capital Management has quietly become Tamron’s top shareholder, surpassing longtime holder Sony Group Corporation:
According to EDINET filings and Japanese reports, Effissimo Capital Management has increased its stake to 17.38% (29,691,800 shares) as of late March 2026. Sony remains at 15.35% (25,038,000 shares, unchanged from the end of 2025). Tamron’s official IR page still shows the year-end figures, but large-shareholding reports confirm Effissimo has crossed ahead:
Shareholder
Stake
Shares
Effissimo Capital Management (ECM)
17.38%
29,691,800
Sony Group Corporation
15.35%
25,038,000
Master Trust Bank of Japan (trust)
~10.3%
—
Effissimo has steadily built its position over the past year (from ~10.8% in late 2025), filing multiple increases. Here is the recent Effissimo accumulation path (approximate, from filings):
~10.76–10.87% (end of 2025)
13–14% range (late 2025/early 2026)
15.30% → 16.34% (March 2026 filings)
17.38% (April 2026 filing)
Effissimo is a Singapore-based activist investor known for its stakes in Japanese companies such as Nissan and Toshiba. Sony’s stake has remained static at the year-end figure. Tamron executed a 4-for-1 stock split in July 2025, but the percentages above reflect the current post-split reality in recent reports.