For the past couple of weeks, many of you have noticed a banner at the top of the page that says, "Add as a preferred source on Google." Let me tell you what that is and why it's there.
There was a time when you could search Google for whatever you were looking for and get a clear list of links to authoritative sources. But changes to Google search in recent months have dramatically impacted how news, reviews and expert sources like DPReview appear in search results, making it much more difficult to find the expert information you're looking for. As a result, DPReview, along with industry-leading sites like Wired and The Verge, is asking our readers to proactively add us as a "preferred source" on Google.
I'll explain why we're making this request, how it works, and why these changes in search matter to those who value online journalism and expert sources of information.
The shifting landscape of Google search
For years, DPReview and other websites have depended on Google search to connect them with readers. In return, Google got the search traffic it desired. This relationship fueled the creation of high-quality web content, allowing readers to search for expert information and find it in search results.
This year, however, Google has rolled out some particularly radical changes. AI-generated summaries and overviews now dominate the top of many search results. This is especially frustrating when those summaries are taken word-for-word from a DPReview article or camera review. But here we are.
While it's not the case here, we've seen Google's AI summaries provide answers that are word-for-word the same as one of our articles, and that first photo of the Nikon Zf in the top row is from our review. Unfortunately, Google rarely sends traffic to us when it uses our content this way.
For readers who make it past the (hopefully correct) AI summaries, it's often necessary to wade through row after row of sponsored posts, links to retail sites, and image grids of "popular products" and where to buy them. Meanwhile, content from platforms like Reddit and YouTube is prioritized over publishers who provide much of the data Google uses to feed its AI summaries.
The net result is that many reputable and information-rich websites have experienced double-digit drops in referral traffic. If you're willing to delve far enough down the page, you'll find them, but the fact is that many people don't.
Enter Google's "Preferred Sources"
In 2025, Google announced a new feature called Preferred Sources, and it's one of those rare tech industry products whose name actually describes what it does: it allows you to tell Google what sources of information you like or trust, so that you see results from those sources more often.
If you add DPReview to your preferred sources, it will appear more prominently on search results pages, and you'll see more DPReview content in your feed on Google Discover.
To make DPReview one of your preferred sources on Google, click this link or the Google icon at the top of the page. In the window that appears, simply click the box to the right of DPReview. That's it!
While you're there, take a moment to search for other trusted websites you rely on and add them to your preferred sources, too.
DPReview (and other publishers) need your help
Adding DPReview and other sites you trust to your preferred sources on Google is more than a nice gesture. It helps ensure that our reviews and other expert insights remain visible in a crowded and increasingly AI and sponsor-driven landscape of search results. This matters to all of us; when publishers like DPReview lose traffic, it limits our ability to invest in and publish product reviews, technical explainers and other important content the camera community relies on.
Ask yourself this: Would you rather read a great technical explainer by Richard Butler, or a Google AI interpretation of it? I know which one I would choose, and your help is vital to ensure we can keep publishing that type of content.
Fujifilm has announced the Instax Mini LiPlay+, an update to its Mini LiPlay camera from 2019. The company calls it a "hybrid" camera; it features a digital sensor, but can also print out the images you take with it onto Fujifilm's Instax Mini instant film.
The actual camera part of the Mini LiPlay+ appears to be relatively unchanged. It still features a tiny Type 1/5 (6.46mm²) sensor behind a 28mm equiv. F2 lens, and enough internal storage to hold around 45 of the 5MP images it captures. That storage can be expanded with a microSD card, and you can use the camera to print images from your smartphone onto Instax film as well.
There are some changes, though. The largest is that there's now a second camera on the back of the camera, which Fujifilm says is for taking selfies. It has a 23mm equiv., F2.2 fixed focus lens, though the company makes no mention of what resolution or size sensor is behind it. You can use it to take selfies as usual, using the rear display to compose your shot, but you can also create what Fujifilm is calling "layered photos," which combines the image from the front and selfie cameras to show you and the place you're taking a picture of in one of four layouts.
Image: Fujifilm
The camera also builds on the original LiPlay's ability to record audio, which can be played back via a QR code printed on the image. Using the companion app, you can now create a "Sound Album," combining up to five images and the sounds recorded around when they were taken.
The camera body has also been redesigned, with a more squared-off design and simplified control layout. At 3", the rear display is larger than the 2.7" one on the original LiPlay, and the camera weighs about 10g more at 265g. It's available in a light "sand beige" and dark "midnight blue."
The Instax Mini LiPlay+ will be available later this month, retailing for $235. This represents a substantial jump over the original's $160 launch price, though that camera currently sells for $200.
Press release:
Fujifilm Announces the Next Generation of its instax mini LiPlay™ Hybrid Instant Camera Series
instax mini LiPlay+™ features stylish design updates and key new features
VALHALLA, N.Y., October 13, 2025 - FUJIFILM North America Corporation, Imaging Division, today announced the introduction of its instax mini LiPlay+™ hybrid instant camera (mini LiPlay+), an update to the popular instax mini LiPlay™ line that debuted in 2019. This new camera debuts a variety of new features including dual cameras (a main camera plus a wide- angle selfie camera) with new capabilities for image makers, various enhanced sound capabilities that allow the user to integrate sound into their images (through the use of an integrated QR code printed onto the image), and tasteful upgrades to the camera body.
“As Fujifilm’s first hybrid instant camera, and the first camera with the unique capability to integrate sound into photos, our mini LiPlay™ line of hybrid instant cameras has always been one of our most unique offerings,” said Bing Liem, president, FUJIFILM North America Corporation, Imaging Division. “mini LiPlay+™ builds on the distinctive features of the original mini LiPlay™, giving users even more creative ways to express themselves through photos and sound. It’s a truly versatile hybrid camera with a unique set of attributes to suit every skill and interest level.”
Main Features:
instax mini LiPlay+™ Smartphone App
The free, downloadable instax mini LiPlay™ app allows users to capture images remotely via Bluetooth connection, add finishing touches to images with frames, and print photos from a connected smartphone. Users can further embellish their images by adding sticker icons or overlay text, making each image a true custom creation.
Dual camera functionality
The mini LiPlay+™ hybrid instant camera features both a front main camera and a rear-facing wide-angle selfie camera. New to mini LiPlay+™ is layered photo mode, in which images created with both the front and rear cameras can be combined so the images appear in layers, one in the foreground and one in the background. When editing images, users can choose between instax-Rich mode™ and instax-Natural mode™ to accentuate their images and choose from a selection of artful filters to express themselves further. Mini LiPlay+™ also features automatic exposure and flash control to enhance image quality and includes either 2 or 10 second timers.
Instax Sound Print™ and instax Sound Album™
Users can utilize the free, downloadable instax mini LiPlay+ app to add sound features to their images. With the instax Sound Print™ feature users have four unique ways to record 3 second audio clips to add to their images, then listen back by scanning the printed QR code on your photo (instax™ instant film required and sold separately) with their smartphone. Alternatively, the instax Sound Album™ feature turns adventures into custom animated videos with sound, vibrant backgrounds, and standout music.
New instax™ mini film variety introduced
Also being announced at the same time as the mini LiPlay+™ camera is instax™ mini Soft Glitter instant film, available in a 10-exposure pack. Gold accents combine with soothing hues to bring a calming shimmer to the frames around each photo.
Pricing and Availability
The instax mini LiPlay+™ hybrid instant camera will be available in Sand Beige and Midnight Blue colors. It is expected to be available late October 2025 at a manufacturer’s suggested retail price of $234.95 USD and $279.99 CAD. The updated instax mini LiPlay+™ smartphone app will also be available at this time.
instax™ mini Soft Glitter instant film is expected to be available late October 2025 at a Manufacturer’s Suggested Retail Price of $17.99 USD and $14.99 CAD.
For more information, please visit https://www.instaxus.com/cameras/mini-liplay+/.
The OM System price increase in the US, resulting from the Trump tariffs, is now in effect (previously reported here and here). I don’t have a detailed list, but you can already see the new prices on Amazon and B&H Photo. Here are some screenshots comparing the old and new prices – some lenses got a few hundred dollars price increase:
Renowned street and portrait photographer Alan Schaller has created a new social media app called Irys, designed to create a calmer, ad-free alternative to algorithm-driven, engagement-focused photo sharing apps like Instagram. According to the developers, Irys intends to bring the focus back to photography rather than obsessing about metrics such as likes and follower counts.
The app is designed to give photographers control over how much "social" they want in their social media. When posting, users can choose to display or hide likes, comments, and follower counts. That flexibility makes Irys less about chasing engagement and more about presenting work in a curated, distraction-free environment.
A quieter corner of the photo-sharing world
While social media remains an important platform for photographers, many have grown frustrated with algorithms that prioritize trends and reels over still photography. Irys positions itself as a smaller, slower alternative – more Vimeo than YouTube, or in this case, more Vimeo than Instagram.
In place of algorithmic feeds, Irys features Groups, community spaces organized around shared interests and genres. Photographers can connect, collaborate, and organize meetups or exhibitions. The company also plans to curate featured galleries and run talent searches with help from established professionals and partner brands, including Leica, a frequent collaborator of Schaller's.
Irys was created by photographer Alan Schaller in an effort to create a photo sharing app not driven by algorithms, likes and follows.
Image: Iris
By emphasizing creative exchange over competition, Irys suggests it wants to appeal to photographers who value community, craft, and privacy over constant exposure.
Subscription replaces advertising
According to its developers, Irys doesn't show ads or sell user data, which they see as a key part of the app's appeal. Instead, it uses a subscription model to support the platform. The free tier allows users to upload up to 100 photos across two collections and join five Groups. A premium subscription, priced at around $6 per month or $60 per year, removes those limits and unlocks additional tools and features.
That makes Irys less like a social network and more like a hybrid between a gallery service and a community hub. The challenge, as always, will be convincing photographers to pay for what other platforms still provide for free, albeit with algorithms and ads.
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Updated: October 13, 2025
These days, you can get a lot of camera for around $2500, though in the US tariffs have made great deals in this price range a little harder to come by. The picks on our list are high-spec options that are excellent for stills and video, and many have autofocus systems that come close to the performance of professional sports cameras.
Choosing a camera means committing to the ecosystem of lenses that are available for it, so we advise looking into the price and availability of your preferred kit. It's also worth noting that some camera manufacturers are more restrictive of what options third-party lens makers can provide, so be sure to consider that during your lens research.
Speaking of lenses, it's also worth considering that the latest lens designs for mirrorless cameras regularly outperform their older DSLR counterparts. If you have any lenses already, you may want to think about whether they're worth keeping around and adapting to a new system, or whether you'd be better off selling them and using the proceeds to buy modern equivalents of your most-used lenses. This option also gives you a path to switching brands, if you feel there's a compelling reason to do so.
Good autofocus tracking with auto subject recognition mode
Extensive choice of video resolutions and codecs
What we don't:
Peak dynamic range lower than peers
N-Raw video format has limited support
Nikon controls 3rd-party lens options
The Nikon Z6III is Nikon's third-generation full-frame enthusiast mirrorless camera, with a 'partially stacked' 25MP CMOS sensor.
It earns top place on this list because it's such a complete package (which has only improved with software updates). Its high burst rates and excellent autofocus mean you can tackle pretty much any subject, and its complete suite of video features make it very capable for recording motion pictures, too. The biggest caveat is price: in the US its MSRP is over $2500, though it appears to routinely go on sale for well below that.
The Z6III has an ample grip and easy-to-use control scheme. Nikon's menus and touchscreen layout are also well-refined, but the camera lacks the company's traditional AF mode button or front-corner switch.
Autofocus is generally reliable, and the camera includes Nikon's 3D-tracking system and plenty of subject recognition modes. It can shoot 20 raws per second, or 60fps in JPEG mode.
The Z6III is a genuine do-anything camera with excellent video and photo capabilities.
Image quality is very good, with lots of detail and acceptable amounts of noise. There is a recognizable dynamic range tradeoff for that speed, but it's only noticeable in extreme situations.
The Z6III shoots many video formats, including Raw, and has dependable subject-tracking autofocus and a waveform display. Its 4K and 5.4K modes produce excellent detail, even in 60p, and its rolling shutter performance is outstanding.
The Z6III is a significant step-up from its predecessor and is to-date the most all-round capable camera in its class. It excels in both stills and video.
The EOS R6 Mark II is Canon's second-generation full-frame enthusiast mirrorless camera, and is based around a stabilized 24MP Dual Pixel CMOS sensor.
It's hard to overstate how evenly matched the EOS R6 II and our overall winner, the Z6III, are. Nikon's latest beats the Canon by a hair on the strengths of its video specs – including its better autofocus performance when shooting video – and its slightly nicer viewfinder. If you don't shoot video, your choice between the two should purely be dictated by your budget (the EOS R6 II has been around longer, so is often available for less) and the two companies' lens lineups and how they match your preferences... with the knowledge that they both control which lenses third parties like Sigma and Tamron can produce for their systems.
The R6 II has a substantial hand grip and well spaced controls that pair with a simple touchscreen interface and logically-arranged menu system. It fits comfortably in the hand even with larger lenses.
Autofocus performance is consistently reliable, even when capturing images at 40fps. A wide variety of subject detection modes and a surprisingly clever 'Auto' detection mode allow the camera to choose appropriate AF areas and algorithms for many commonly-photographed subjects.
The EOS R6 Mark II is a great stills and video camera, with fast burst shooting being its standout feature.
Rolling shutter is surprisingly well controlled in 40fps electronic shutter mode, though like most of its peers, the R6 Mark II drops to 12-bit capture, reducing dynamic range. In the less fast modes, the image quality is excellent.
Video is substantially improved over the original R6, with full width oversampled 4K up to 60p, and greatly improved thermal management. Video autofocus still has a tendency to jump to the background, requiring the user to continually redirect the camera to your chosen subject while filming.
Aside from the maximum burst rate, the Canon R6 Mark II might look like a minor upgrade from its 2020 Camera of the Year precursor, but the impressive number of small improvements add up to one of the most well-rounded full-frame cameras in its price range.
The Sony a7C II is a compact, full-frame mirrorless camera with a 33MP BSI CMOS sensor.
The a7C II's viewfinder is a little small and rather low resolution for this price, but it's part of what helps the camera stay so compact. Modern full-frame lenses are often so large as to make the difference in camera size fairly trivial but Sony's E-mount has the widest range of lenses available, so there are some relatively compact options.
The a7C II is impressively small for a full-frame camera. The addition of a front control dial improves handling significantly and brings it closer to its peers. A fully articulating screen anchors the back and features an extremely responsive touch interface. Unlike many cameras at this price, there’s no joystick control.
Autofocus performance on the a7C II is fantastic and is helped by having a processor dedicated to handling machine learning-derived algorithms. Subject recognition is quick, and the AF system tracks subjects tenaciously around the frame in both stills or video. 10 fps burst shooting with continuous AF results in a dependably high hit rate.
“The a7C II is a surprisingly capable camera for its size.”
The a7C II's 4K/30p video is downsampled from 7K, but with fairly high rolling shutter. There's also 4K/60p from an APS-C crop, all in 10-bit color. S-Log3 and S-Cinetone profiles provide flexibility in post, and the camera supports internal LUTs. Auto Framing mode punches in on subjects, keeping them framed and in focus. The camera includes mic and headphone jacks.
The a7C II is a surprisingly capable camera for its size. It essentially provides the same level of image quality, video capabilities, and AF performance as Sony’s a7 IV, but in a smaller package. In exchange for the small size, you make a few tradeoffs, like no AF joystick, but if compact size is a priority the a7C II will get you there with few compromises.
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Should I buy the Sony a7 IV, a7 III or a7C?
The Sony a7 IV is tough to recommend in 2025, especially at its post-tariff MSRP in the US. Its viewfinder, ergonomics, and full mechanical shutter are improvements over the a7C II, but it's also larger, heavier and offers less effective image stabilization. If you're you don't care about compactness, it might be worth paying a little extra for the a7 IV's larger, higher-resolution viewfinder, but only if the price difference is small.
It's a similar story with the a7 III and a7C. These are from an older generation of products with less sophisticated autofocus, video and image stabilization. They also use an older, more awkward-to-navigate menu system, which we'd happily pay to avoid ever having to use again. The a7C lacks the version II's front control dial and features an even smaller viewfinder, so we'd strongly recommend saving up for one of the newer models.
What about APS-C?
We make most of our APS-C recommendations in our best cameras under $2000 buying guide, which covers cameras like the Fujifilm X-T5, Canon EOS R7 and Sony a6700. The latter two are the highest-end crop sensor cameras from their respective brands, but Fujifilm makes the X-H2S, which is historically one of the better video cameras on the market. However, cameras like the Z6III have arguably caught up in capabilities and framerate options, and while the X-H2S' global price is eligible for its list, in the US it's closer to $3000.
The wildlife option with reach: OM System OM-1 II
20MP Four Thirds Stacked sensor | 50fps continuous shooting w/AF, 120fps AF/AE locked | IBIS rated to 8.5EV
The OM System OM-1 Mark II is a high-speed Micro Four Thirds camera based around a 20MP Stacked CMOS sensor.
It's well-suited to wildlife photography, as the Micro Four Thirds system has several lenses that give you plenty of reach without being back (or pack) breakingly large, and its Stacked sensor gives it fast autofocus and incredible burst rates for shooting even the fastest subjects. It also has several computational modes that let it adapt to a wide variety of situations, and sports an IP53 rating for dust and water resistance, so you won't have to worry if it starts raining.
The body is quite rugged-feeling (while still being smaller than full-frame counterparts), with dials designed to be used with or without gloves, and has plenty of customizable control points. The viewfinder is relatively large and bright.
While we haven't put the OM-1 II through our full review process, we do have extensive experience with it and with the OM-3, that uses the same processor and sensor. We've found the autofocus to be reliable, though not class-leading, and it's a bit of a shame that continuous autofocus in its 50fps is limited to certain lenses. There's an image quality price to be paid for the smaller sensor, but, for Four Thirds, the OM-1 II's sensor provides good amounts of detail and the multi-shot modes can compensate for this in some circumstances.
While there are more all-round capable cameras at this price point, the OM-1 II fits into its niche quite well and is still quite solid for other kinds of photography. Its video capabilities aren't at the level that other companies provide, but if you simply want to record something, it's certainly up to the task.
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Other Four Thirds cameras
The OM-1 II shares most of its DNA with the OM System OM-3, a smaller, more stylish and less expensive option that uses a smaller viewfinder to achieve its classic styling. Both are similar to the Panasonic G9II, though that's substantially larger, sharing its body with the full-frame S5II. All are Micro Four Thirds, which offers smaller camera/lens combinations at the cost of ultimate image quality. However, they can well worth considering if your photography requires the most compact kit available.
Best for vlogging: Nikon ZR
24.5MP full-frame 'partially Stacked' sensor | 7.5EV IBIS | R3D (NE) Raw video codec
The Nikon ZR is a video-focused mirrorless camera with a 24.5MP full-frame 'partially Stacked' sensor.
While its Red co-branding and three flavors of Raw shooting show its ambitions as a video production camera, the ZR has a lot of features that make it a great tool for vlogging, too. It has IBIS, Nikon's fairly effective autofocus system, and a 4", 3.07M dot display that can go up to 1000 nits, which should make previewing your image relatively easy, even if the camera is a bit far away from you.
It's also the first mirrorless camera with support for 32-bit float audio recording built-in, even on the 3.5mm input, which means you won't have to worry nearly as much about your audio gain levels when trying to capture the moment.
It can shoot compressed video at up to 5.4K/60, and is capable of 4K/120 for proper slow-motion, though going above 4K/60 will come with a 1.5x crop. In Raw, the ZR can record full-width 6K/60.
We'll be putting the ZR through its paces more in the coming weeks, but it's essentially a Z6III at heart, with a few more video features that should make it a very capable option if you want to go from vlogging to full-on production.
Why you should trust us
This buying guide is based on cameras used and tested by DPReview's editorial team. We don't select a camera until we've used it enough to be confident in recommending it, usually after our extensive review process. The selections are purely a reflection of which cameras we believe to be best: there are no financial incentives for us to select one model or brand over another.
Viltrox AF 50mm f/1.4 Pro full-frame lens will be announced on October 15th. The lens weighs approximately 810 grams, has a 77mm filter, and a minimum focusing distance of 0.45 meters.
Viltrox AF 85mm f/2 EVO (new EVO series of lenses)
A new Meike AF 85mm f/1.8 SE, a second-generation full-frame autofocus lens, will be released on October 16th. The new version features an improved minimum focusing distance of 0.65 meters, enhanced flare and purple fringing reduction, and a lightweight design weighing only 360 grams. It will be released for L/E/Z mounts (check the official website for updates).
The new 7Artisans AF 35mm f/1.8 lens for Z/L mount is scheduled to arrive on October 15th (check the website for updates).
Zeiss is rumored to announce a new Otus mirrorless lens next week. I am not sure about the focal length, but since we already have the 50mm f/1.4 and 85mm f/1.4 (pictured above), the remaining options are a 28mm or a 100mm. Stay tuned for updates.
The new 2025 5DayDeal photography bundle is now available – as with previous years, you will get a package of different photography tools drastically reduced ($1,000+ worth of pro-level courses, tools, and creative assets for as little as $98). Several different bundles are available, and a portion of the proceeds will be donated to charities. This deal will end on October 21.
New this year: the pre-sale window now includes a $5 discount on each of the Main, Pro, and Complete packages—totaling $15 off for the Complete Bundle. This pre-sale window will launch in tandem with the giveaway. The pre-sale Window runs from October 11th until October 16th.
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The iPhone 17 Pro Max has Apple's newest technology, but is it worth upgrading from your current iPhone Pro?
Photo: Dale Baskin
Each year, Apple's iPhone launch event devotes considerable time to its newest flagship, the iPhone Pro, which always features the company's most advanced cameras. For photography and video enthusiasts who want Apple's latest imaging technology, the iPhone Pro is the clear choice.
And every year, Apple tries to convince us that its cameras are better than ever, and that this is the year to upgrade to make your photos more magical than ever before.
But is it worth it? Most people upgrade their smartphones only every few years, and it can be hard to know when an upgrade will truly make a difference to your photos. We're here to help sort the noise from the facts. In this photography-focused comparison, we'll examine every iPhone Pro model from the last five years – back to 2020's iPhone 12 Pro – to help you decide if an upgrade makes sense.
Before we dive into older models, let's review what's new with the iPhone 17 Pro.
Or, you can jump directly to a comparison with your current model:
The iPhone 17 Pro's headline feature is that, for the first time, all three of the iPhone cameras use 48MP "Fusion" imaging sensors.
Image: Apple
Like its predecessors, the iPhone 17 Pro and Pro Max feature a triple-camera system with main, ultrawide, and telephoto modules. The headline feature is that, for the first time, all three camera modules use 48MP imaging sensors.
Apple brands these as "Fusion" sensors, but they are essentially a Quad Bayer design. This design allows the smartphone to computationally combine data from a four-pixel group (pixel binning) with individual pixel data to create a more detailed image. This technology also enables virtual lenses like the 2x and 8x "zoom," which use cropped regions of one of the camera's sensors. Apple calls these virtual lenses "optical quality," but they're essentially a digital zoom enhanced with machine learning-based upsampling.
The only truly new camera on the iPhone 17 Pro is the telephoto, which was upgraded to a larger 48MP sensor. It's 56% larger than the 12MP telephoto sensor in the iPhone 16 Pro, and even larger compared to earlier models, and can deliver better photo quality, particularly in low light.
The iPhone 17 Pro is the first iPhone to capture video using Apple's ProRes RAW, a Raw video format used by professional and advanced videographers.
Image: Apple
The iPhone 17 Pro also adds two advanced video features: ProRes RAW recording for greater editing flexibility, and Genlock, a professional feature for frame-perfect multi-camera synchronization via a hardware accessory.
Finally, the iPhone 17 Pro introduces a new 18MP front camera with a square multi-aspect sensor, replacing the 4:3 sensors on all previous models. Dubbed the Center Stage camera, it allows you to capture horizontal or vertical video without reorienting the phone and provides improved video stabilization.
Before diving into individual comparisons, let's look at how the iPhone Pro's camera system has evolved. In the table below, green boxes represent significant upgrades from previous models. At a high level, this is what to look for:
Sensor size: All other factors being equal, a larger sensor captures more light for higher quality photos, especially in low light.
Resolution: More megapixels mean higher-resolution images and the ability to maintain resolution with 'virtual' zoom lenses.
Focal lengths: While the main and ultrawide cameras have been pretty consistent, telephoto cameras have had more varied configurations.
Video features: Know which features you need – and which ones you don't – when deciding whether to upgrade.
Editor's note: All focal lengths in this article are full-frame equivalents.
Main camera*
Ultrawide camera*
Telephoto camera*
Video features
iPhone 17 Pro and Pro Max
24mm F1.78
48MP Type 1/1.28 (71.5mm²)
13mm F2.2
48MP Type 1/2.55 (23.5mm²)
100mm F2.8
48MP Type 1/2.55 (23.5mm²)
ProRes RAW
Genlock support
Dolby Vision HDR
4K/120p video
ProRes Log
ACES
iPhone 16 Pro and Pro Max
24mm F1.78
48MP Type 1/1.28 (71.5mm²)
13mm F2.2
48MP Type 1/2.55 (23.5mm²)
120mm F2.8
12MP Type 1/3.2 (15.3mm²)
Dolby Vision HDR
4K/120p video
ProRes Log
ACES
iPhone 15 Pro
24mm F1.78
48MP Type 1/1.28 (71.5mm²)
13mm F2.2
12MP Type 1/2.55 (23.5mm²)
77mm F2.8
12MP Type 1/3.5 (12mm²)
Dolby Vision HDR
4K/60p video
ProRes Log
ACES
iPhone 15 Pro Max
120mm F2.8
12MP Type 1/3.2 (15.3mm²)
iPhone 14 Pro and Pro Max
24mm F1.78
48MP Type 1/1.28 (71.5mm²)
13mm F2.2
12MP Type 1/2.55 (23.5mm²)
77mm F2.8
12MP Type 1/3.5 (12mm²)
Dolby Vision HDR
4K/60p video
iPhone 13 Pro and Pro Max
26mm F1.5
12MP Type 1/1.65-type (44mm²)
13mm F1.8
12MP Type 1/3.4-type (12.2mm²)
77mm F2.8
12MP Type 1/3.4 (12.2mm²)
Dolby Vision HDR
4K/60p video
iPhone 12 Pro
26mm F1.6
12MP Type 1/2.55 (23.9mm²)
13mm F2.4
12MP Type 1/3.4 (12.2mm²)
52mm F2.0
12MP Type 1/3.4 (12.2mm²)
Dolby Vision HDR
4K/60p video
iPhone 12 Pro Max
26mm F1.6
12MP Type 1/1.9 (35.2mm²)
65mm F2.2
12MP Type 1/3.4 (12.2mm²)
*All focal lengths are full-frame equivalents
Historically, the main camera received notable upgrades on the iPhone 13 Pro and 14 Pro, but has been largely unchanged since the 48MP sensor was introduced on the 14 Pro.
The ultrawide camera was upgraded on the 13 Pro and 14 Pro, and again on the iPhone 16 Pro, which also gained a 48MP sensor.
The telephoto camera has seen more variability, with focal lengths between 52mm (2x zoom) to 120mm (5x zoom), with the most significant upgrade being the iPhone 17 Pro, which gained a 48MP sensor that's substantially larger than in previous models.
Apple has continued to add video features, but all models in the table can capture photos using Apple's ProRaw mode.
If you have an iPhone 16 Pro or Pro Max
The iPhone 16 Pro was the first iPhone Pro to add a 48MP ultrawide camera, complementing the 48MP main camera.
Image: Apple
For current iPhone 16 Pro or Pro Max owners, the year-over-year upgrade is difficult to recommend unless you are a heavy telephoto user or require the advanced video features exclusive to the iPhone 17 Pro.
iPhone 17 Pro / Pro Max
iPhone 16 Pro / Pro Max
Main camera*
24mm F1.78
24mm F1.78
Main sensor
48MP Type 1/1.28 (71.5mm²)
48MP Type 1/1.28 (71.5mm²)
Ultrawide camera*
13mm F2.2
13mm F2.2
Ultrawide sensor
48MP Type 1/2.55 (23.5mm²)
48MP Type 1/2.55 (23.5mm²)
Telephoto camera*
100mm F2.8
120mm F2.8
Telephoto sensor
48MP Type 1/2.55 (23.5mm²)
12MP Type 1/3.2 (15.3mm²)
Video features
ProRes RAW**
Genlock support
Dolby Vision HDR
4K/120p video
ProRes Log**
ACES
Dolby Vision HDR
4K/120p video
ProRes Log**
ACES
*All focal lengths are full-frame equivalents **Requires external storage for 4K/60p or higher
The iPhone 16 Pro has the same main and ultrawide cameras as the 17 Pro. While Apple claims an improved image processing pipeline, which is almost certainly true, it's unlikely to be noticeable in day-to-day use.
The major camera upgrade is the telephoto module. The iPhone 17 Pro gets a 48MP sensor that's over 50% larger than the one in the 16 Pro, giving it significantly more light-gathering capability. The telephoto focal length has also changed, decreasing from 120mm (5x zoom) on the 16 Pro to 100mm (4x zoom) on the 17 Pro.
That may sound like a downgrade, but a common complaint on the iPhone 16 Pro was the large gap between its main and telephoto cameras. This forced mid-range zoom shots to rely heavily on computationally-enhanced crops from the main sensor. The 17 Pro's 4x telephoto narrows that gap, allowing the phone to switch to the dedicated telephoto lens, and its full sensor area, sooner.
"A common complaint on the iPhone 16 Pro was the large gap between its main and telephoto cameras."
Additionally, the iPhone 16 Pro and all older models used Apple's previous 4:3 front-facing selfie camera. The new Center Stage camera could be a reason to upgrade if you take many selfies or shoot video on the move.
The only new video features are ProRes RAW and Genlock, both aimed at advanced videographers. Unless you have a specific need for them, these features alone don't justify an upgrade.
If you have an iPhone 15 Pro or Pro Max
The iPhone 15 Pro series bifurcated the telephoto camera, with the smaller iPhone 15 Pro featuring a 3x telephoto lens while the iPhone 15 Pro Max featured a 5x lens and a slightly larger sensor.
Image: Apple
For iPhone 15 Pro or Pro Max users, there are some additional considerations. The main camera on the 15 Pro series uses the same lens and sensor as the iPhone 17, effectively delivering the same image quality. However, the 16 Pro introduced a 'second-generation' version of this sensor with 2x faster readout, enabling "zero shutter lag" even when shooting Raw photos. If you've been bothered by this lag on your 15 Pro, it could be a reason to upgrade.
iPhone 17 Pro / Pro Max
iPhone 15 Pro
iPhone 15 Pro Max
Main camera*
24mm F1.78
24mm F1.78
Main sensor
48MP Type 1/1.28 (71.5mm²)
48MP Type 1/1.28 (71.5mm²)
Ultrawide camera*
13mm F2.2
13mm F2.2
Ultrawide sensor
48MP Type 1/2.55 (23.5mm²)
12MP Type 1/2.55(23.5mm²)
Telephoto camera*
100mm F2.8
77mm F2.8
120mm F2.8
Telephoto sensor
48MP Type 1/2.55 (23.5mm²)
12MP Type 1/3.5 (12mm²)
12MP Type 1/3.2 (15.3mm²)
Video features
ProRes RAW**
Genlock support
Dolby Vision HDR
4K/120p video
ProRes Log**
ACES
Dolby Vision HDR
4K/60p video
ProRes Log**
ACES
*All focal lengths are full-frame equivalents **Requires external storage for 4K/60p or higher
The telephoto cameras are another story. The iPhone 15 Pro and Pro Max use different modules, with 77mm (3x) and 120mm (5x) lenses, respectively. This means upgrading to the 17 Pro's 100mm (4x) telephoto could result in either more or less reach than you're used to. In either case, the upgrade will get you the 17 Pro's new 48MP sensor, which is over 50% larger than the 15 Pro Max's and almost double the size of the 15 Pro's.
Image stabilization is another factor to consider, particularly for low-light situations requiring slower shutter speeds. The iPhone 15 Pro Max's telephoto module uses sensor-shift image stabilization. In contrast, the smaller iPhone 15 Pro's telephoto uses Apple's older, less effective optical image stabilization system. Sensor-shift stabilization didn't come to the smaller iPhone Pro's telephoto module until the iPhone 16 series. Therefore, iPhone 15 Pro users should experience improved telephoto stabilization after upgrading.
The iPhone 15 Pro and earlier models don't include Apple's Camera Control button (seen on the iPhone 17 Pro Max, above). It allows you to launch the camera from anywhere, change key settings with a slide of the finger, and works as a shutter button.
Photo: Dale Baskin
Ultrawide and macro photographers may be drawn to the iPhone 17 Pro's 48MP ultrawide camera. Like Apple's other 48MP sensors, it's a Quad Bayer design, so the resolution gain isn't as large as the numbers suggest. Still, it captures more detail and provides more latitude for cropping macro shots. The sensor size remains unchanged, however, so don't expect low-light improvements.
The 17 Pro includes other features not on the 15 Pro, like the Camera Control button and an updated Photographic Styles system that lets you change a look after the photo is taken. Video upgrades include 4K/120p capture (up from 4K/60p) for more dramatic slow-motion, along with ProRes RAW and Genlock support.
If you have an iPhone 14 Pro or Pro Max
The iPhone 14 Pro was the first iPhone Pro to feature a 48MP sensor on the main camera.
Image: Apple
The camera modules in the iPhone 14 Pro and Pro Max are broadly similar to those in the 15 Pro, except for the 15 Pro Max's 5x telephoto. As a result, much of the same upgrade logic applies.
iPhone 17 Pro / Pro Max
iPhone 14 Pro / Pro Max
Main camera*
24mm F1.78
24mm F1.78
Main sensor
48MP Type 1/1.28 (71.5mm²)
48MP Type 1/1.28 (71.5mm²)
Ultrawide camera*
13mm F2.2
13mm F2.2
Ultrawide sensor
48MP Type 1/2.55 (23.5mm²)
12MP Type 1/2.55 (23.5mm²)
Telephoto camera*
100mm F2.8
77mm F2.8
Telephoto sensor
48MP Type 1/2.55 (23.5mm²)
12MP Type 1/3.5 (12mm²)
Video features
ProRes RAW**
Genlock support
Dolby Vision HDR
4K/120p video
ProRes Log**
ACES
Dolby Vision HDR
4K/60p video
ProRes
*All focal lengths are full-frame equivalents **Requires external storage for 4K/60p or higher
The iPhone 14 Pro was the first model with the higher resolution 48MP main camera sensor still used today, though 17 Pro will benefit from the faster readout speed that first arrived on the iPhone 16 Pro. Additionally, the 14 Pro defaults to 12MP photos binned from its 48MP sensor, compared to the 24MP default on more recent models. (Full 48MP resolution is still available via a settings change, however.)
Upgrading to the 17 Pro will get you the newer 48MP sensors on the ultrawide and telephoto modules, including the 50% larger telephoto sensor. Neither iPhone 14 Pro model includes sensor-shift image stabilization on the telephoto camera, relying instead on the older, less effective optical image stabilization system. Upgrading to the 17 Pro will provide superior sensor-shift stabilization on the telephoto camera, where it's needed most, and which is especially helpful in low light.
"Upgrading to the 17 Pro will get you the newer 48MP sensors on the ultrawide and telephoto modules, including the 50% larger telephoto sensor."
Newer iPhones like the 17 Pro also feature lens coatings not found on the 14 Pro, which can reduce lens flare when shooting into bright light. (Though models with updated coatings still have the green flare balls that have almost become a calling card of iPhone photos.) Newer models can also capture 3D spatial images, a feature the iPhone 14 Pro lacks.
The iPhone 14 Pro and older models don't include the almost universal USB-C plug (seen on the iPhone Pro Max, above), relying instead on Apple's older Lightning connector.
Photo: Dale Baskin
Video capabilities may be the most compelling reason to upgrade. The iPhone 14 Pro captures ProRes video, but not the ProRes Log format desired by videographers for its color grading flexibility. Furthermore, its ProRes recording is limited to 4K/30p or 1080/60p, restricting 4K slow-motion options.
The 14 Pro was also the last model with a Lightning connector. Newer models use the more universal USB-C, which offers data transfer speeds up to 10Gbit per second – 20 times faster than the Lightning port's USB 2.0 speeds.
If you primarily use the main camera, upgrading to the 17 Pro is a toss-up, as it's mostly unchanged from the 14 Pro. However, for frequent users of the ultrawide and telephoto cameras, or for videographers who want Log video, the upgrade becomes a compelling, no-brainer decision.
If you have an iPhone 13 Pro or Pro Max
The iPhone 13 Pro was the last iPhone Pro with 12MP imaging sensors on all three camera modules.
Image: Apple
With older models, the differences in technology become more stark, and for iPhone 13 Pro or Pro Max owners, upgrading to the 17 Pro will improve the camera experience in nearly every way.
iPhone 17 Pro / Pro Max
iPhone 13 Pro / Pro Max
Main camera*
24mm F1.78
26mm F1.5
Main sensor
48MP Type 1/1.28 (71.5mm²)
12MP Type 1/1.65 (44mm²)
Ultrawide camera*
13mm F2.2
13mm F1.8
Ultrawide sensor
48MP Type 1/2.55 (23.5mm²)
12MP Type 1/3.4 (12.2mm²)
Telephoto camera*
100mm F2.8
77mm F2.8
Telephoto sensor
48MP Type 1/2.55 (23.5mm²)
12MP Type 1/3.4 (12.2mm²)
Video features
ProRes RAW**
Genlock support
Dolby Vision HDR
4K/120p video
ProRes Log**
ACES
Dolby Vision HDR
4K/60p video
ProRes
*All focal lengths are full-frame equivalents **Requires external storage for 4K/60p or higher
The iPhone 13 Pro was the last to use a smaller, 12MP main camera sensor before Apple's switch to the 48MP sensor that became standard, and the 17 Pro's sensor is 63% larger. The 13 Pro has a faster F1.5 aperture versus the F1.78 lens on newer models. However, when factoring in both sensor size and aperture, the 13 Pro has about a fifth of a stop less light-gathering ability than the 17 Pro. The 13 Pro also lacks the benefits of the 48MP sensor, which uses pixel binning for extra detail and enables the '2x' zoom option found on newer models.
The situation is similar for the ultrawide camera. Its 12MP sensor is roughly half the size of the 17 Pro's. While its F1.8 aperture is faster than the 17 Pro's F2.2, the 13 Pro's ultrawide is still about a third of a stop behind in total light gathering and lacks the benefits of the 48MP sensor.
"The iPhone 13 Pro was the last to use a smaller, 12MP main camera sensor before Apple's switch to the 48MP sensor."
The telephoto camera is where you'll see the most dramatic difference. The iPhone 17 Pro's larger, higher-resolution sensor captures almost a full stop more light than the 13 Pro, and allows for more zooming. The 17 Pro also uses more effective sensor-shift stabilization on its telephoto module, compared to the older optical stabilization on the 13 Pro models.
As with the 14 Pro, video features could be a deciding factor, especially if you want ProRes Log for color grading latitude. With all three of the 13 Pro's cameras still at 12MP, lower light-gathering capacity, and a shorter video feature list, this is an easy upgrade to recommend.
If you have an iPhone 12 Pro or Pro Max
The iPhone 12 Pro's triple-camera array.
Image: Apple
Five years feels like an eternity in technology, and the cameras on the iPhone 12 Pro and Pro Max are showing their age.
iPhone 17 Pro / Pro Max
iPhone 12 Pro
iPhone 12 Pro Max
Main camera*
24mm F1.78
26mm F1.6
Main sensor
48MP Type 1/1.28 (71.5mm²)
12MP Type 1/2.55 (23.9mm²)
12MP Type 1/1.9 (35.2mm²)
Ultrawide camera*
13mm F2.2
13mm F2.4
Ultrawide sensor
48MP Type 1/2.55 (23.5mm²)
12MP Type 1/3.4(12.2mm²)
Telephoto camera*
100mm F2.8
52mm F2.0
65mm F2.2
Telephoto sensor
48MP Type 1/2.55 (23.5mm²)
12MP Type 1/3.4 (12.2mm²)
12MP Type 1/3.4 (12.2mm²)
Video features
ProRes RAW**
Genlock support
Dolby Vision HDR
4K/120p video
ProRes Log**
ACES
Dolby Vision HDR
4K/60p video
*All focal lengths are full-frame equivalents **Requires external storage for 4K/60p or higher
The iPhone 12 Pro's main camera sensor is even smaller than the 13 Pro's; in fact, the 17 Pro's main sensor is 200% larger. Despite a slightly faster aperture on the 12 Pro, the iPhone 17 Pro's main camera captures about 1.25 stops – roughly 2.5 time – more light than the iPhone 12 Pro. That's a dramatic difference.
Similarly, the ultrawide sensor on the iPhone 17 Pro is almost twice as large as the 12 Pro's, which also has a slower aperture. The net result is that the 17 Pro's ultrawide camera captures nearly 1.25 stops more light than the 12 Pro's. Again, a dramatic difference.
"The iPhone 12 Pro's main camera sensor is even smaller than the 13 Pro's; in fact, the 17 Pro's main sensor is 200% larger."
The situation is more complexe for the telephoto modules. Although the 12 Pro models have smaller telephoto sensors, their much faster apertures allow them to keep pace with the iPhone 17 Pro's newer module in terms of exposure. The catch is their focal length. At 2x (52mm) on the 12 Pro and 2.5x (65mm) on the Pro Max, they are much shorter than the 17 Pro's 4x (100mm) telephoto, making them less useful for distant subjects.
Also, because the 17 Pro's main sensor is so much larger, its '2x zoom' (which uses a cropped area of the sensor) can capture a full stop more light than the 12 Pro's telephoto camera, and its '2.5x zoom' captures a half stop more than the 12 Pro Max's. In effect, the iPhone 17 Pro's main camera can outperform the 12 Pro's dedicated telephoto cameras while also offering a superior 4x optical zoom.
The iPhone 12 Pro's doesn't include camera features like Apple's newer Photographic Styles, which let you change styles on a photo after it's taken, or most of the video features available on the iPhone 17 Pro.
Image: Apple
Image stabilization is another key difference. The iPhone 12 Pro Max was the first to introduce sensor-shift stabilization on its main camera, but the smaller 12 Pro used older, less effective optical stabilization. Upgrading from the smaller 12 Pro will provide a noticeable improvement, as all Pro models since the 13 series have featured sensor-shift on their main cameras.
The 12 Pro models also show their age in video. While they capture Dolby Vision HDR and 4K/60p, they lack all the other video features Apple has introduced in the last five years.
If improving photo quality is your goal, this upgrade makes absolute sense. With 12MP sensors across the board, lower light sensitivity, and telephoto lenses that the 17 Pro's main camera can effectively replace, you will see an across-the-board improvement in image quality.
Conclusion
Apple's slick presentations make it easy to feel like you need the newest iPhone cameras, and I give Apple credit for being very good at that. The reality, however, is that most annual updates are incremental. Major improvements are the exception, not the rule.
Also, when considering an upgrade, keep in mind that it may not be necessary to buy Apple's newest iPhone Pro, depending on the features you need or want. If an older model meets your requirements, you might save a chunk of change by buying a recent used phone, or even a refurbished phone from Apple, that's still newer than your current phone and gives you the features you want.
Autumn has arrived in the northern hemisphere! The days are getting shorter, the air a little cooler, and the world around us is changing fast. For our October photo challenge, we’re celebrating everything that makes fall special, including vibrant leaves, fall harvests, annual traditions and seasonal celebrations. Show us what "Fall Follies" looks like through your lens.
Photos can be submitted between Sunday, October 12, and Saturday, October 18 (GMT). The challenge is open to photos captured at any time.
Important: Images MUST include a title and a caption of at least 25 words to be eligible. We need to be able to share the story behind your photo. We will consider both photos and captions when selecting our winners, so make sure to tell us that story!
Visit the challenge page to enter your photos for a chance to be featured on the DPReview homepage later this month.
Alice doesn't live here anymore: Camera Intelligence's second-gen camera will be called Caira.
Image: Camera Intelligence
Camera Intelligence, the UK startup previously responsible for the Alice camera, has announced its second-generation product, a camera and app utilizing Google's 'Nano Banana' image generation model.
Like the original model, Caira is a Micro Four Thirds camera that connects to an smartphone over Wi-Fi and is controlled from an app on the phone. The new model uses the "MagSafe" magnetic connector on the back of recent iPhones to provide a physical attachment to the phone. Unlike the original model, there will be no version for Android.
The move to magnetic connection to secure the camera to the phone allows the new version to be 25% lighter, and thinner than the original.
Nano Banana uses natural language input to make edits to the image, letting you amend and add to your image in the camera's app. This generative model comes in addition to the camera's AI-based image processing, which was one of the defining features of the original camera.
AI AF
The company's CEO, Vishal Kumar says the camera uses "a new type of autofocus technique we have developed in house entirely from scratch." It dosen't "use contrast-based or phase-detect autofocus," he says: "We have built a deep neural network (AI) algorithm that can determine if the subject is in or out of focus. If the subject is out of focus, the AI algorithm then predicts how far it is out of focus in terms of distance, and sends a signal to the lens to move precisely into focus."
The Caira camera will be offered via a Kickstarter campaign, starting at the end of October. Kumar says the company has "secured a partnership with a reputable contract manufacturer who has a proven track record in producing cameras for us," and has already built around 50 prototype cameras, ahead of the Kickstarter program.
Camera Intelligence's CEO, Vishal Kumar with the iPhone-attached Caira camera.
Image: Camera Intelligence
He says the company has placed preliminary orders for key components and is using Kickstarter to judge how many cameras it ultimately needs to make. "During the first couple of weeks of the Kickstarter campaign, we will gain a better understanding of demand, but we will likely green-light production before the Kickstarter ends," he says.
"Our production timeline already includes a buffer for unforeseen adjustments. We are aiming for Q1 2026 delivery for the Kickstarter units, possibly earlier for some countries."
He says the company is "partnering with a professional, experienced fulfilment company to manage all shipping," having found this challenging with its original product.
Still waiting for Alice
We spoke Kumar about concerns expressed on the DPReview forums that not all backers of the original product have received their cameras. "When we launched our Indiegogo campaign in 2021, we offered worldwide shipping without fully anticipating the distinct logistical and compliance hurdles in each region. Each region essentially has a different customs duties process and also a consumer electronics testing process, especially for Wi-Fi-enabled electronic devices with built-in lithium-powered batteries."
It subsequently restricted sales to Europe, USA and Japan, where it had cleared these hurdles, and cameras have been shipping in these regions. The company faced a different issue in the UK, where it found itself embroiled in a trademark dispute over the name Alice.
Original customers in other counties will receive their cameras, Kumar says: "We are actively working through the final logistical steps to deliver these cameras without incurring unforeseen costs or legal complications that could affect our operations. Shipping the entire backlog of version 1 cameras is our highest priority, and we have ~20% left to fulfill."
Having learned from these experiences, the Caira will initially only be available in UK, EU and USA. Other regions will be announced "in dur course" he says.
There are no current plans to develop an Android version of Caira, Kumar says, but there will be an online form for users to express interest in creating another batch of the first-gen camera.
Camera Intelligence Unveils Caira - The World's First Interchangeable Lens Mirrorless Camera with Google's “Nano Banana” Onboard
London and New York – October 7th, 2025 – Camera Intelligence today announced Caira, a new AI-native Micro Four Thirds mirrorless camera that attaches to iPhones via a MagSafe connector. Caira is the world's first interchangeable lens mirrorless camera to feature Google's next-generation generative AI model, 'Nano Banana' , integrated directly into its product. This powerful fusion of professional optics and advanced on-camera intelligence empowers creators to do advanced image editing in real-time, drastically streamlining content creation workflows.
With the integration of Google’s 'Nana Banana' model, Caira ushers in a new era of on-camera "generative editing, " moving beyond simple capture to offer in-the-moment creation and editing, for spectacular real-time adjustments that were previously only possible through complex post-production software and workflows on laptops.
Using simple natural language prompts users can instantly change the style or colour grade of a scene, transform a bright daytime scene into a dramatic nightscape, or even make hyper-specific additions, like changing the colour of a subject's clothing or hair, or placing jewelry on a person's body, all directly within the Caira app after the photo has been taken.
With Caira, we are not just launching a new camera; we are introducing a new, intelligent creative partner, " said Vishal Kumar, CEO of Camera Intelligence. "Creators need more than just great image quality - they need speed, flexibility, and tools that match the pace of their imagination. By integrating Nano Banana directly into Caira, we are collapsing traditional content creation workflows; we aim to fundamentally shift how creators capture, edit, and share our world. ”
Understanding the profound implications of this technology, Camera Intelligence is developing Caira with an ethics-first approach. The company is actively collaborating with a diverse group of professional photographers to establish responsible use cases. Furthermore, Camera Intelligence is designing ethical system prompts and safeguards within the AI model to prevent misuse. The technology will always adhere to Google’s Generative AI Prohibited Use Policy, and it will not permit alterations to a person's skin tone, ethnicity, or core facial features, ensuring the tool is used to augment creative expression, not to unethically manipulate personal identity.
“We’ve put a lot of thought into this technology before offering it to our customers. Despite the skepticism surrounding generative AI, we believe photographers shouldn't fear it. Thoughtful integration of this has the potential to be truly helpful. We chose Google’s Nano Banana because it's the best model we've seen for maintaining consistent character details and seamlessly blending new edits whilst preserving the original image's optical quality. Its one-shot editing capability is also exceptional, frequently delivering perfect results in a single attempt without unwanted hallucinations. It truly feels like magic. ”
Caira is designed for creators and businesses who demand both cutting-edge quality and unparalleled creative freedom. By leveraging on-camera AI, Caira eliminates the need for laptop-based post-processing for many creative tasks, offering a seamless 'shoot-and-share' workflow for high-quality content creation.
Availability
Caira Camera will launch for pre-order exclusively on Kickstarter, with the campaign scheduled to go live on October 30th, 2025. Interested customers can sign up for launch notifications on the company's website - www.cameraintelligence.com.
The OM System price increase in the US will be introduced on October 13th. If you have been planning to buy new gear, you still have 3 days left to lock into the current prices at Amazon. Check the official OM System Amazon store for the latest pricing (B&H Photo is currently closed until October 16th):
When you use DPReview links to buy products, the site may earn a commission.
Image: Sirui
Sirui has announced the Aurora 35mm F1.4, a full-frame, autofocus lens that won't break the bank and is available in a variety of mounts: Sony E, Nikon Z, L mount and Fujifilm X (where it's a 52.5mm equiv.).
The lens's optical formula uses 16 elements in 11 groups, with three aspherical lenses, two ED elements and one SED element and HRI element, each. It has a 13-blade aperture and a minimum focusing distance of 0.35m (13.8").
Speaking of focusing, it has a stepper design and a physical switch for going between auto and manual focus modes. It also has an iris lock switch to keep it in auto mode, as well as a customizable function button and a switch to change the aperture ring between clicked and clickless delineations. As with many Sirui lenses, there's a USB-C port for firmware updates.
Image: Sirui
The lens weighs around 490g (1.1lb), with a bit of variation depending on which version you get. It's around 103mm (4.1") long, and takes 62mm filters. Sirui says the lens is dust and weather-sealed, and has a fluorine coating on the front element to repel oil and fingerprints.
The lens seems like a good option for anyone looking for a fast, wide-angle lens they can carry around with them day-to-day, and it's priced like one, too. It retails for $549 and is available to order now.
Connexion
