Vue lecture

New: DZOFilm X-tract 18-28mm zoom lens for macro filmmaking


DZOFilm announced a new and unique X-tract 18-28mm zoom lens for macro filmmaking

  • Order at: Adorama | B&H Photo
  • Additional informtion is available here and here
  • Key features of the DZOFilm X-tract zoom 18-28mm macro:

  • 18-28mm Full Frame Focal Length
  • 100°-73° FOV
  • Fixed T8 Aperture
  • Lightweight Parfocal Design (1089g)
  • 6mm Minimum Focusing Distance
  • 2.1x Magnification
  • IP57-Rated (Waterproof, dustproof, anti-fog)
  • Excellent Breathing Control
  • Parfocal Design
  • Shoot in Tight Spaces with wide-angle macro and a large depth of field
  • Rear-heavy Design
  • Advanced Lens Technology with seven high-refractive-index (HRI) lens elements, effectively reducing lens size
  • Cine-standard Probe Lens
  • Distortion Control within ±2% across the wide-to-telephoto range
  • 300° Focus Rotation
  • 8 Gear Pitch
  • Custom-developed OY-type support
  • Rotating Ring Design - M0.8 stepless rotating ring allows 360° rotation
  • Ease of Use - visible markings for magnification ratio, waterproof line, and rotation scale


The post New: DZOFilm X-tract 18-28mm zoom lens for macro filmmaking appeared first on Photo Rumors.

Fujifilm to announce a new Instax 41 camera


Fujifilm is rumored to announce a new Instax 41 camera that will replace the previous Instax 40 model. I already have a hard time tracking all the different Instax models, but the current product lineup looks like this:


A week ago, Fujifilm announced that they expect to set another record revenue in 2025 for the Instax camera line (that trend has been going on for a while):

Fujifilm expected to set another record revenue year for their Instax camera line

Nikkei: Fujifilm’s Instax business to achieve record sales for the fourth consecutive year


Via FujiAddict

The post Fujifilm to announce a new Instax 41 camera appeared first on Photo Rumors.

Canon again claims #1 spot in multiple camera and lens categories (in the US)



Canon again claims #1 spot in multiple camera and lens categories in the US:

  • #1 in Interchangeable Lens Cameras
  • #1 in Mirrorless Cameras
  • #1 in Full-Frame Mirrorless Cameras

Full text of the press release:

The Data Is In: Canon Claims #1 Spot in Multiple Camera and Lens Categories

MELVILLE, NY, January 30, 2025 – Canon U.S.A., Inc., a leader in digital imaging solutions is proud to announce that the EOS R6 Mark II was the top selling full-frame camera in the U.S. in 2024* and Canon has solidified the number one spot in multiple categories for cameras and lenses in the U.S. This includes:

#1 in Interchangeable Lens Cameras*

#1 in Mirrorless Cameras*

#1 in Full-Frame Mirrorless Cameras*

In addition to the above, Canon is also number one in full-frame cameras, lenses and mirrorless lenses*. Since the introduction of the EOS R system, Canon has continued its development of innovative products with cameras such as the EOS R1 and EOS R5 Mark II and lenses including the RF24mm F1.4 L VCM and RF50mm F1.4 L VCM. For the professional photographer on the sidelines of world-class sporting events, to portrait or wedding photographers looking to capture a moment of a lifetime and the family photographer who is documenting the hustle and bustle of everyday life - Canon cameras and lenses are a strong addition to the gear bags of any visual storyteller looking for high-quality images and video.

“Customers are Canon’s greatest strength, and we strive to exceed their expectations – with hard work, quality products and innovation front and center, we’ve reached number one within the industry in the U.S.,” said Hiroto Kato, vice president, Business Planning & Strategy. “At the core of Canon is our employees who have helped to achieve this great success while empowering our visual storytellers.”

† Based on patent counts issued by the United States Patent and Trademark Office and compiled by IFI CLAIMS Patent Services.

*Source: Circana, LLC, Retail Tracking Service, US, Detachable Lens and Lenses, Filters, Adaptors, and Caps Subcategories, Digital Lens Type(s): Digital SLR, Mirrorless Detachable Lens, Sensor Size: Full Frame, Lens Mount Type: Any, Imaging Accessory Type(s): Prime Lens, Zoom Lens, and Mirrorless Detachable Lens, Unit Sales by Brand, 12 Months Ending December 2024.

For 10 consecutive years Canon has the #1 spot for digital cameras with interchangeable lenses

The post Canon again claims #1 spot in multiple camera and lens categories (in the US) appeared first on Photo Rumors.

Canon released full-year financial reports, confirms upcoming compact camera(s)


Canon released its full-year financial reports. In the camera section, Canon acknowledged "the popularity of compact cameras":

"Additionally, due to the spread of SNS, the popularity of compact cameras that can easily capture images that differ from those of smartphones is growing among young people. As a result, we are seeing a buildup of orders, mainly for higher priced models like the PowerShot G7 X Mark III. We aim to expand overall camera sales by 8.4% through increased production and supply."

We can be certain that Canon will release new compact camera(s) very soon since the model they mention in the financial reports (Canon PowerShot G7 X Mark III) has been discontinued for a while.

Here are the details for the Canon Imaging Business Unit:

Canon Imaging Business Unit

In the Imaging Business Unit, although there was a period of adjustment in the inventory of interchangeablelens digital cameras at the beginning of the year, the new EOS R1 and EOS R5 Mark II introduced in the second half of the year sold well, as did the entry models EOS R50 and EOS R100. Sales of network cameras also increased for the year as sales recovered from the second quarter when inventory adjustments were carried out. As a result of these factors, total sales increased by 8.8% year-on-year to ¥937.4 billion, and income before income taxes increased by 5.4% year-on-year to ¥154.3 billion.

Cameras

As for interchangeable-lens cameras, demand is stable thanks to needs of professionals and people who enjoy shooting still images as well as the needs of SNS users to shoot video. Additionally, demand was stimulated by the investment of each company to expand sales. As a result, the size of the market in 2024 was 6.3 million units, which exceeds last year. And in 2025, we expect it to be around the same level.

In addition to launching two new models in the second half of the year, the EOS R5 Mark II for professionals and enthusiasts and the EOS R1, our flagship model, we
also conducted sales promotions for entry-class models. As a result, net sales of cameras in the selling season fourth quarter increase 14.6%, resulting in a 6.5% increase for the full year.

In 2025 as well, our plan is to expand sales of full-frame models, mainly the EOS R5 Mark II and EOS R1, which will raise our average selling price and lead to an increase
in RF lens sales.

Source

The post Canon released full-year financial reports, confirms upcoming compact camera(s) appeared first on Photo Rumors.

The latest memory cards from Nextorage, Lexar, Team Group, and Adata



Nextorage launched new CFexpress 4.0 Type B memory cards - both series utilize TLC NAND Flash Memory and support the CFexpress 4.0 standard, offering backward compatibility with CFexpress 2.0 host devices:


Nextorage also released a new CFexpress Type A card reader NX-SA1PRO (B&H Photo | Amazon):

  • CFexpress Type A card reader with USB 40Gbps interface
  • Max. read speed: 1,650 MB/s
  • Equipped with a large unique heat sink
  • Durability compliant with CompactFlash Association standards


Lexar announced new ARMOR GOLD UHS-II SDXC memory cards:


Team Group announced a new Expert SDXC UHS-II U3 V90 2TB SD memory card with reading and writing speeds of up to 300MB/s and 260MB/s (Team Group products are sold at Amazon and B&H Photo).


Prograde released a new ProGrade Digital 960GB CFexpress 2.0 Type A Gold memory card.


Adata showed a new SD 8.0 spec SD memory card (speeds equivalent to CFx B 2.0 cards) at CES this year and they have new microSD express cards on display as well. The SD 8.0 standard was designed to use multiple PCIe interfaces: PCIe Gen 4 x1, PCIe G3 x2, and PCIe Gen4 x2. While the SD card will function with currently available cameras and card readers, the performance is downgraded to a UHS-I standard at 30 MB/s transfer speeds.

The post The latest memory cards from Nextorage, Lexar, Team Group, and Adata appeared first on Photo Rumors.

The latest OM SYSTEM OM-3 camera rumors


Here are the latest OM SYSTEM OM-3 camera rumors

  • Based on the OM SYSTEM OM1 Mark II
  • Same 20MP sensor
  • Same EVF
  • Same LCD screen
  • Metal body construction
  • Price around $1,500
  • Official announcement rumored for February 6th
  • Different color profiles for video (similar to Fujifilm stimulations)
  • New lenses: 17mm f/1.8 and 25mm f/1.8,  100-400mm

OM SYSTEM rumored to announce a new OM3 digital MFT camera in February

More leaked pictures of the upcoming OM SYSTEM OM-3 camera


Via 43Addict

The post The latest OM SYSTEM OM-3 camera rumors appeared first on Photo Rumors.

Light Lens Lab to start producing photographic and cinematic films


Light Lens Lab announced they will begin researching, developing, and producing photographic and cinematic films - see the details here (previous coverage of LLL is available here):

Happy Lunar New Year!

We are excited to announce that, to celebrate this special occasion, we will begin researching, developing, and producing photographic and cinematic films.

Our initial research has yielded promising results. Our first emulsion test indicates that our black-and-white T-Grain silver halide structure research has succeeded. We conducted a test shot using our Seagull Upgrade Project TLR Camera. However, the antihalation layer was not applied to the film during this testing phase. A new antihalation layer will be utilized for future films.

Our goals for this project include researching, developing, and producing films through the following development processes:

  • Black and White film with T-Grain Structure, with speeds ranging from 100 to 1600
  • C-41
  • E-6
  • Instant Peel-Apart Film
  • ECN-2 for cinematography
  • And more in the future

We also aim to produce films in various photographic or cinematographic formats; please stay tuned for future releases.

The Film Project will utilize our newly developed proprietary machine and emulsion process, allowing us to be self-sufficient in our production.

This film project will be marketed under a different brand name, so please stay tuned for future updates!

Newly developed T-Grain Structure Emulsion:

Light Lens Lab, Light Lens Lab Film, Film, Leica, New Film,
Light Lens Lab, Light Lens Lab Film, Film, Leica, New Film,

The post Light Lens Lab to start producing photographic and cinematic films appeared first on Photo Rumors.

This is the new Yashica City 100 compact camera


Yashica officially released the previously reported City 100 compact camera - it features a 3x optical zoom and 4x digital zoom, with both auto and manual focus options and a flip LCD screen. Yashica cameras are sold at Amazon. Here are the technical specifications:

  • Sensor: CMOS sensor
  • Aperture and focal length: F./1.6~ 2.8  f:3.45mm~10.5mm
  • Display: 2.8" screen and 4:3 display
  • Zoom: 3X optical zoom 4X digital zoom
  • Shooting distance:Wide:0.5m~INF    Tele:1m~INF
  • File format:Photo: JPEG
  • Video: MP4
  • Video resolution:5K:5120*2880(30fps)/ 4K :3840*2160(60fps)( 30fps) / 2.7K:2688*1512(60fps) ( 30fps) / FHD 1080P : 1920*1080 (120fps/60fps/30fps) / HD 720P : 1280*720(120fps/60fps/30fps)
  • Photo resolution:72M/64M/48M/36M/24M/13M/8M/5M
  • Storage media: External Micro SD/TF card (supports up to 256GB, U3, Class10 or above
  • Microphone :Built-in
  • Speaker :Built-in
  • I/O interface: MIC/USB
  • Wi-Fi :Support
  • Hot Sho e:support
  • Computer system compatible:Windows 7/8/10/11, Mac OSX10.5 or higher
  • Power input:DC5V/2A Type-C USB
  • Volume:Length 106 x thickness 65.5 (with lens cover 4.5) x height 61.3MM
  • Weight: About 220g
  • Storage environment temperature:-20~60℃
  • Working environment temperature:0~40℃

Yashica is teasing a new compact camera

The post This is the new Yashica City 100 compact camera appeared first on Photo Rumors.

Canon is rumored to announce a new mirrorless APS-C camera


Canon is rumored to announce a new mirrorless APS-C camera - here are the technical specifications:

  • Announcement expected in the first half of 2025
  • 24.1MP stack CMOS sensor
  • DIGIC X processor + DIGIC accelerator
  • 6K RAW, 120 frames 4k video shooting
  • New form factor (body design)
  • 30 fps high-speed continuous shooting
  • Support for C-Log2/C-Log3
  • Full-size HDMI interface

New Canon EOS APS-C Camera Specs Leaked

Via CanonAddict

The post Canon is rumored to announce a new mirrorless APS-C camera appeared first on Photo Rumors.

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