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GoPro officially joined the Micro Four Thirds system standard group

✇Photo Rumors
Par : PR admin

GoPro officially joined the Micro Four Thirds system standard group after the release of the MISSION 1 PRO ILS action camera with a 50MP 1″ sensor:

GoPro Joins the Micro Four Thirds System Standard Group

GoPro’s First Interchangeable-Lens Cinema Camera, MISSION 1 PRO ILS, Features a Micro Four Thirds Mount

Tokyo, Japan – OM Digital Solutions Corporation and Panasonic Corporation jointly announced the Micro Four Thirds System standard in 2008 and have since been working to promote the standard.

We are pleased to announce that GoPro, Inc. (headquartered in San Mateo, California, USA; hereinafter “GoPro”) has declared its support for the Micro Four Thirds System standard with the launch of its first interchangeablelens camera on August 26th, 2026.

GoPro is expanding the ways people capture and share their experiences through immersive imagery with MISSION 1 PRO ILS, a compact cinema camera featuring a Micro Four Thirds mount.

MISSION 1 PRO ILS combines GoPro’s compact and rugged design with the flexibility to select different lenses for different shooting needs. GoPro’s participation is expected to further expand the use of the Micro Four Thirds System in amateur filmmaking, professional video production, and at the highest levels of cinema. The participation of a diverse range of companies in this open standard will continue to expand the product lineup and create new possibilities for visual expression and image capture.

As the company that initiated the Four Thirds System and Micro Four Thirds System standards, OM Digital Solutions will continue to work with supporting companies to promote the expansion of products compliant with these standards and contribute to the advancement of digital imaging systems that meet the diverse needs of customers.

GoPro unveiled a new GP3 custom imaging processor for their upcoming cameras

GoPro unveiled a new GP3 custom imaging processor for their upcoming cameras

The post GoPro officially joined the Micro Four Thirds system standard group appeared first on Photo Rumors.

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Sony registered a new WW261362 camera in China (Sony a7S IV?)

✇Photo Rumors
Par : PR admin


Sony registered a new WW261362 camera in China that could be the long rumored Sony a7S IV or another high-end model. The WW261362 supports WiFi 6 (dual-band wireless in China, tri-band wireless in some regions), which means at least a BIONZ XR2 or a newer processor:

The post Sony registered a new WW261362 camera in China (Sony a7S IV?) appeared first on Photo Rumors.

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Now available: Brightin Star 50mm f/2 TRI-SIGHT lens (E/RF/Z/L) with three focusing modes

✇Photo Rumors
Par : PR admin



The previously reported Brightin Star 50mm f/2 TRI-SIGHT manual focus lens for E/RF/Z/L mount is now officially announced. The new full-frame 50mm lens has three unique focusing  modes:

  • SMOOTH for soft-focus effects
  • PRIME for standard rendering
  • FOAMS for bubble bokeh

Orders are now open at:

Additional information is available here:

Officially announced: Brightin Star 50mm f/2 TRI-SIGHT lens for Nikon Z-mount with three rendering styles

The post Now available: Brightin Star 50mm f/2 TRI-SIGHT lens (E/RF/Z/L) with three focusing modes appeared first on Photo Rumors.

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Viltrox announced four new AIR lenses for L-mount

✇Photo Rumors
Par : PR admin


The previously reported four new Viltrox AIR lenses for L-mount are now officially announced and available for order (Viltrox already had two L-mount lenses):

Pricing and availability:

  • Viltrox AF 14mm F4.0 Air L MSRP – $199 / €229 / £190
  • Viltrox AF 20mm F2.8 Air L MSRP – $168 / €189 / £165
  • Viltrox AF 40mm F2.5 Air L MSRP – $176 / €189 / £165
  • Viltrox AF 50mm F2.0 Air L MSRP – $199 / €229 / £190

Key features:

  • Four new compact prime lenses: 14mm F4.0, 20mm F2.8, 40mm F2.5, and 50mm F2.0
  • Ultra-lightweight, highly portable designs
  • 14-50mm provides a complete range of scene vs subject options
  • Excellent minimum focal distances and maximum magnification for their class
  • Sharp, clean images with minimal aberration
  • Native L-Mount support with in-camera correction

Additional information:

The AF 14mm F4.0 Air L: An Ultra-Wide Perspective in a Compact Design

At just 172 g, the AF 14mm F4.0 Air L combines an expansive 112.6° ultra-wide field of view with a compact, lightweight design. The wide perspective makes it easy to bring more of the environment into frame, while the 0.13 m minimum focusing distance and 0.23x maximum magnification provide added flexibility for closer creative perspectives.

Its 12-element, 9-group optical design, incorporating 4 ED, 2 HR, and 2 aspherical elements, is designed to deliver sharp, clean images, while also controlling chromatic aberration and other optical aberrations.

The AF 20mm F2.8 Air L: Wide, Versatile, and Easy to Carry

The AF 20mm F2.8 Air L offers a versatile wide-angle perspective in a compact form, providing a broader view while maintaining a natural sense of space. At 159 g, it is designed for creators who want the flexibility of a wide, portable lens while still drawing the frame to a subject.

With a 0.19 m minimum focusing distance and 0.17x maximum magnification, the lens still provides the capacity for closer compositions. Its optical design consists of 10 elements in 8 groups (2ED, 1HR, and 2 aspherical elements), which ensures sharp images across a wide range of shooting conditions.

The AF 40mm F2.5 Air L: A Natural Perspective for Everyday Creativity

The AF 40mm F2.5 Air L offers a balanced perspective that draws a natural subject focus while retaining a view of the surrounding environment. Weighing just 169 g, it provides a compact option for everyday photography, street shooting, travel, and visual storytelling.

Its 0.34 m minimum focusing distance and 0.14x maximum magnification add flexibility for closer subjects, while the 10 elements in 6 groups optical design (1ED, 3HR, and 1 aspherical element) supports clean, detailed image rendering.

The AF 50mm F2.0 Air L: A Lightweight Standard Prime for Everyday Creativity

Weighing just 205 g, the AF 50mm F2.0 Air L brings a classic perspective to the Air Series in a compact, lightweight form. Its F2.0 aperture offers greater flexibility for portraits, lifestyle photography, and everyday shooting, while providing additional versatility when working in lower-light conditions.

With a 0.51 m minimum focusing distance and 0.11x maximum magnification, the lens offers the capability for closer compositions. Its optical design consisting of 13 elements in 9 groups (3 ED, 4 HR, and 1 aspherical element) is designed to deliver sharp, clean images while controlling optical aberrations.

Viltrox roadmap: four new lenses for L-mount and more

Viltrox to announce four new L-mount lenses next week

Viltrox unveiled new lenses at IBC 2026

The latest new and upcoming lenses from Meike, Viltrox, 7Artisans, TTartisan, Laowa, Sirui, and SG-image

Via LeicaRumors

The post Viltrox announced four new AIR lenses for L-mount appeared first on Photo Rumors.

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Offline for a few days

✇Photo Rumors
Par : PR admin


I will be traveling in the next 10 days and will have limited Internet connectivity. Blog posts on the latest news and rumors could be delayed or non-existent. Responding to emails will take a while. While I am offline, you can check the following Facebook groups for the latest photo gear news:

Nikon

Leica

Other

You can follow PhotoRumors on Facebook  | Twitter  | Instagram | Threads | YouTube.

Please make sure you use the correct/updated PhotoRumors RSS feed: https://photorumors.com/feed/.

You can subscribe to email notifications on FeedRabbit for free (you will need to enter the PhotoRumors RSS feed: https://photorumors.com/feed/).

And of course, thanks for being a reader!

The post Offline for a few days appeared first on Photo Rumors.

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You don’t have to be a paying member to get discounts from those brands

✇Photo Rumors
Par : PR admin


You don’t have to be a paying member of a website in order to get discounts from certain brands – here is an updated list of photo gear promo codes you can use. Most of the coupon codes require the purchase to be made from the provided links:

Lenses

Software

Accessories

Camera bags

Other

The post You don’t have to be a paying member to get discounts from those brands appeared first on Photo Rumors.

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The new Ricoh GR IV 30th anniversary edition camera kit is now available for pre-order

✇Photo Rumors
Par : PR admin


The new Ricoh GR IV 30th anniversary edition camera kit is now available for pre-order:

Here is what’s included in the kit:

  • Limited-edition GR IV celebrating 30 years of the Ricoh GR series
  • Worldwide production limited to 6,000 units
  • GR1-inspired dark silver shutter release and rear buttons
  • Diamond-cut GN-3 (30th) ring cap inspired by the original GR1
  • Exclusive 30th Anniversary Edition power-off screen
  • Includes commemorative hot shoe cover and genuine leather finger strap

Ricoh released additional information on the upcoming GR IV 30th anniversary edition camera kit

Via PentaxRumors

 

The post The new Ricoh GR IV 30th anniversary edition camera kit is now available for pre-order appeared first on Photo Rumors.

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Sony unveils two new compact lenses: Sony FE 600mm f/6.3 and 400mm f/4.5 GM OSS lenses

✇Photo Rumors
Par : PR admin



The previously rumored Sony FE 600mm f/6.3 and 400mm f/4.5 GM OSS lenses have now been officially announced:

Key Features of the FE 400mm F4.5 GM OSS and FE 600mm F6.3 GM OSS

Lightweight, Compact Design with Excellent Handling for Super-Telephoto Shooting

The FE 400mm F4.5 GM OSS measures approximately 108 mm in maximum diameter and 242 mm in length; the FE 600mm F6.3 GM OSS measures approximately 108 mm in maximum diameter and 263 mm in length. Those compact dimensions aid portability and give you comfortable handling and control during handheld shooting.

A weight balance that shifts the center of gravity closer to the camera body makes it easier to hold framing on a subject, track moving subjects, and pan. The lightweight design adds flexibility to super-telephoto work, particularly when searching for subjects handheld in environments where a tripod or monopod is difficult to use, and during long handheld sessions.

High Resolution and Beautiful Bokeh Characteristics of G Master

The latest optical design incorporates three Super ED (Extra-low Dispersion) glass elements and one ED glass element, suppressing chromatic aberration and other aberrations that commonly occur at super-telephoto focal lengths and delivering high resolution from the center of the image to the edges.

Sony’s proprietary Nano AR Coating II reduces ghosting and flare in backlit conditions for clear, crisp imagery.

An 11-blade circular aperture and optimization of spherical aberration during both design and manufacturing achieve the smooth bokeh characteristics of G Master.

Fast, Precise, and Quiet Auto Focus Performance and Optical Image Stabilization for Stable Super-Telephoto Shooting

Two XD (extreme dynamic) Linear Motors and a control algorithm optimized specifically for these lenses deliver fast, precise, and quiet AF, for reliable tracking of fast-moving subjects such as birds, wildlife, and sports. Both lenses are fully compatible with α9 III continuous shooting at up to 120 fps with AF/AE tracking.3

Built-in optical image stabilization reduces camera shake during handheld shooting at super-telephoto focal lengths.

The lenses also support the camera body’s Active Mode image stabilization and coordinated image stabilization control,4 for high-quality stills and movies with reduced blur when shooting handheld. They support the camera body’s breathing compensation function,5 which corrects changes in angle of view caused by shifts in focus position during movie recording.

Operability, Reliability, and Expandability for Super-Telephoto Photography

Four customizable focus hold buttons sit around the lens barrel.

A function ring, focus range limiter, Full-time DMF switch, focus mode switch, and image stabilization mode switch support intuitive operation across shooting styles.

With Sony’s optional teleconverters,6 the FE 400mm F4.5 GM OSS reaches focal lengths up to 800 mm and the FE 600mm F6.3 GM OSS up to 1200 mm.

A dust and moisture resistant design7 and a fluorine coating on the front element that resists contaminants support use in a range of outdoor environments.

The post Sony unveils two new compact lenses: Sony FE 600mm f/6.3 and 400mm f/4.5 GM OSS lenses appeared first on Photo Rumors.

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Pre-orders for the new ON1 Photo RAW 2027 are now open (coupon code included)

✇Photo Rumors
Par : PR admin



Pre-orders for the new ON1 Photo RAW 2027 are now open. You can use the coupon code NIKONRUMORS20 for an additional 20% off discount when ordering from this link.

Here is a recap of the major new features and updates to ON1 Photo RAW 2027:

  • New RAW Processing Engine: Delivers richer colors, sharper details, and more natural shadow and highlight rendering straight out of the camera.
  • Rebuilt NoNoise AI: Features new AI noise reduction models specifically tuned for wildlife, portraits, astrophotography, and scanned film to clear out noise while preserving natural texture.
  • Updated Tack Sharp AI: An improved de-blurring engine that recovers soft or slightly out-of-focus shots more effectively.
  • AI Culling Assistant (MAX Exclusive): Automatically groups similar photos, flags closed eyes, and identifies out-of-focus subjects to dramatically speed up your review process.
  • Simplified Masking Experience: Apply masks consistently across layers, local adjustments, and Effects filters, complete with an instant hover preview so you can see results before you commit.
  • Improved Brilliance AI: Provides more natural automatic enhancements across a wider variety of photo styles, reducing the need for manual tweaking.
  • Faster AI Performance: AI-powered tools run noticeably faster, with added speed gains on Windows machines using dedicated ML execution providers.
  • Enhanced Perfect Eraser: Removes distractions over larger areas while retaining realistic detail. MAX users also gain optional cloud-based AI rendering for Generative Eraser and Crop.
  • New Loupe Pane & Compare View: Inspect faces and subjects up close or compare multiple shots side-by-side without leaving the Grid view.
  • Automated Folder Actions: Automatically apply metadata, presets, and export settings to new photos as soon as they land in a watched folder.
  • Workspace & UI Refinements: Includes a new toggle for Light and Dark themes, a smoother sign-in experience, higher-contrast controls, and an updated font for better readability.
  • Expanded Sharing & Support: Direct sharing to Flickr, native Windows sharing to email, and broader compatibility for the latest camera RAW file types and lenses.

The post Pre-orders for the new ON1 Photo RAW 2027 are now open (coupon code included) appeared first on Photo Rumors.

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New on Kickstarter: 3 Legged Thing modular, tactical tripod system

✇Photo Rumors
Par : PR admin



3 Legged Thing launched a new modular, tactical tripod system on Kickstarter. The project has already raised $63,256 of a $13,499 goal with 27 more days to go.

Additional information on the new 3 Legged Thing tripod system:

  • Ultimate Modularity: Almost every component is interchangeable. You can swap out the legs, canopies, flat plates, rings, heads, and feet to build a custom setup for your specific shoot, eliminating the need to own separate tabletop, travel, or studio tripods.
  • Two Core Canopies:
    • James: Built for portability with a slim profile that fits easily into a camera bag’s water bottle pocket.
    • Jason: Designed for maximum strength, stability, and additional mounting features.
  • High Payload Capacity: Despite their portability, both base canopies can handle heavy camera rigs up to 30 kg (66 lbs).
  • Three Carbon Fiber Leg Options:
    • 5-Section: The most compact for travel, folding down to 16.7 inches.
    • 4-Section: A happy medium balancing folded length and overall height.
    • 3-Section: The sturdiest option, prioritizing maximum height (up to 60.6 inches) and stability.
  • Multi-use Legs: Individual legs can be detached from the canopy to function as standard monopods or lightweight boom poles for lighting and audio.
  • Glove-Friendly Adjustments: Features a new trigger-pull latch design that makes it easy to adjust the leg angles for a wider stance or low-angle shots, even if you are wearing thick gloves.
  • Airhed Orbit Ball Head: Debuts a newly designed ball-style head that uses just one main control knob to intuitively level, adjust, and lock the camera into place.
  • Tabletop Conversion: By removing the primary legs, you can attach the interchangeable feet directly to the canopy to create an ultra-sturdy, low-profile tabletop mini tripod.
  • Easy Maintenance: Because the system is entirely modular and breaks down into separate pieces, it is exceptionally easy to clean out dirt, sand, and grit after shooting in harsh environments.

Also now on Kickstarter  – the new Brightin Star APO M 35mm f/1.7 ASPH lens (more info):

The new Brightin Star APO M 35mm f/1.7 ASPH lens for Leica M-mount is now available for purchase (early bird specials available)

The post New on Kickstarter: 3 Legged Thing modular, tactical tripod system appeared first on Photo Rumors.

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