Vue lecture

Nikon officially announced the Nikkor Z 35mm f/1.2 S lens and the Coolpix P1100 superzoom camera


Nikon officially announced the previously rumored Nikkor Z 35mm f/1.2 S lens and the Coolpix P1100 24-3000mm superzoom camera.

Nikon Coolpix P1100 Camera

Nikon Coolpix P1100 125x (24-3000mm) superzoom camera officially announced

Nikon Z 35mm f/1.2 S Lens

Nikon Nikkor Z 35mm f/1.2 S lens officially announced

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Additional information on the new Lexar ARMOR GOLD UHS-II SDXC memory cards




Additional information on the new Lexar ARMOR GOLD UHS-II SDXC memory cards (previously reported here, pre-orders: 128GB ARMOR GOLD256GB ARMOR GOLD):

Stainless  Steel Construction for Durability
The Lexar ARMOR GOLD SDXC UHS-II Card is the world’s first memory card that uses stainless steel for steel clad protection of your data. Featuring a pressure resistance of up to 370N (37x higher than standard memory cards), this design ensures the card can endure heavy impacts and dissipates heat for long-lasting performance.

Safeguards Your Card Against Damage
Equipped with an IP68 rating, this card safeguards your card against dust, debris, andwater damage. It’s also certified to withstand drops of up to 16.4′.

Simplified, Yet Stronger Design
Built without a fragile write-protect switch, the card also features a ribless design to further prevent breaks, and laser engravings replace manufacturing labels to ensure surface information never wears off.

Seamlessly Record High-Res 6K Video
Classified with a V60 video recording speed, the Lexar ARMOR GOLD card can record up to 6K/30p videos, while a write speed of up to 210 MB/s ensures less lag and no frame drops.

Boost Your Post-Production Efficiency
A read speed of up to 280 MB/s quickly and reliably transfer photos and videos so you can offload and get back out into the field.

Data Recovery Tool
Get lifetime access to the Lexar Recovery Tool to help restore accidentally deleted files and formatted cards or drives.

The latest memory cards from Nextorage, Lexar, Team Group, and Adata











Via FujiAddict

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Sony enhances Creators’ Cloud with the addition of direct transfers to Google Drive or Adobe Lightroom


Sony announced an update to its Creators’ Cloud platform, introducing direct cloud transfers to Google Drive and Adobe Lightroom through the Creators’ App. This feature streamlines workflows by automating image and video uploads for faster, more efficient post-production. Available in version 2.6.0, the update also includes enhanced smartphone transfer capabilities, differential transfer for improved efficiency, and new storage options ranging from 5GB to 500GB. These upgrades support creators at every stage of the creative process, from capturing to sharing.

Additional informtion

SAN DIEGO, CA – Feb. 4, 2025 – Sony Electronics Inc. has made updates to its Creators’ Cloud platform, enhancing the Creators’ App1 to streamline content management for creators with new automated cloud transfer options. Based on feedback from the creative community, this latest update simplifies workflows by enabling direct uploads from select Sony cameras2 to Google Drive or Adobe Lightroom, empowering creators to seamlessly integrate their work into widely used editing and storage solutions.

This release of version 2.6.0 of the Creators’ App marks another step forward in Sony’s ongoing commitment to supporting the creative process with practical, user-driven enhancements, that give creators powerful, intuitive tools to move from shooting to sharing with minimal steps, with fewer technical barriers.

Overview of Creators’ Cloud System Capabilities:

The Creators' Cloud platform enhances flexibility, control, and efficiency for photographers and videographers by offering an all-in-one platform for remote camera operation, content management, and seamless media transfer. This comprehensive ecosystem empowers modern content creators with a suite of innovative apps designed to streamline every stage of the creative process.

From capturing footage to editing and finalizing projects, the platform offers specialized tools that cater to the unique needs of photographers and videographers. The Monitor & Control (M&C) app provides real-time, mobile-based control over camera settings, ideal for complex shooting environments, while the Creators' App acts as a central hub for connectivity, facilitating camera-to-phone transfers, live streaming, and cloud uploads3. Then, for postproduction, the Catalyst Prepare Plugin accelerates workflows with metadata-driven tools for fast, precise edits, compatible with DaVinci Resolve and Adobe Premiere Pro, simplifying the editing process while delivering professional-grade results.

What’s New:

The recent updates brought further optimized workflow with features like a USB connection for stable monitoring, a Shutter Angle Display, improved iris control, and enhanced smartphone transfer options. In addition, upgraded live streaming capabilities streamline YouTube integration for faster setup and operation.

Key Feature Highlights of Creators’ App v2.6.0:

  • Automatic Cloud Transfer to Google Drive or Adobe Lightroom: In response to creator requests for a faster, more seamless workflow, this new feature allows users to automatically transfer images and videos to external cloud storage providers, offering immediate accessibility for collaborative editing and organization across platforms.
  • Enhanced Smartphone Transfer and Efficiency Options: The latest smartphone transfer feature enables creators to move content to their devices while shooting, ensuring uninterrupted productivity. With “differential transfer,” only new or unsent files are transferred, maximizing efficiency and reflecting Sony’s commitment to streamlining repetitive tasks.
  • Expanded Storage Options Tailored to User Needs: Creators’ Cloud now provides four cloud storage plans, including a free 5GB for all Creators’ Cloud users (25GB free for Sony camera owners), and premium tiers up to 500GB, addressing the storage demands of both casual users and professionals4. This flexible structure responds to feedback for scalable, affordable storage solutions.
  • Enhanced Remote Control via Smartphone: With advanced control options, users can now adjust camera settings directly from their5 mobile devices, enhancing creative flexibility. This feature continues to evolve based on the needs and insights of the Sony creator community.

These updates are available immediately and continue Sony’s mission of fostering an inclusive ecosystem that grows in response to the needs of the creator community.

To download the latest Creators‘ Cloud updates and for further details on compatibility, please visit:

https://creatorscloud.sony.net

To download the latest version of the Creator’s App, please visit: https://creatorscloud.sony.net/catalog/en-us/creatorsapp/index.html

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New: DZOFilm X-tract 18-28mm zoom lens for macro filmmaking


DZOFilm announced a new and unique X-tract 18-28mm zoom lens for macro filmmaking

  • Order at: Adorama | B&H Photo
  • Additional informtion is available here and here
  • Key features of the DZOFilm X-tract zoom 18-28mm macro:

  • 18-28mm Full Frame Focal Length
  • 100°-73° FOV
  • Fixed T8 Aperture
  • Lightweight Parfocal Design (1089g)
  • 6mm Minimum Focusing Distance
  • 2.1x Magnification
  • IP57-Rated (Waterproof, dustproof, anti-fog)
  • Excellent Breathing Control
  • Parfocal Design
  • Shoot in Tight Spaces with wide-angle macro and a large depth of field
  • Rear-heavy Design
  • Advanced Lens Technology with seven high-refractive-index (HRI) lens elements, effectively reducing lens size
  • Cine-standard Probe Lens
  • Distortion Control within ±2% across the wide-to-telephoto range
  • 300° Focus Rotation
  • 8 Gear Pitch
  • Custom-developed OY-type support
  • Rotating Ring Design - M0.8 stepless rotating ring allows 360° rotation
  • Ease of Use - visible markings for magnification ratio, waterproof line, and rotation scale


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Fujifilm to announce a new Instax 41 camera


Fujifilm is rumored to announce a new Instax 41 camera that will replace the previous Instax 40 model. I already have a hard time tracking all the different Instax models, but the current product lineup looks like this:


A week ago, Fujifilm announced that they expect to set another record revenue in 2025 for the Instax camera line (that trend has been going on for a while):

Fujifilm expected to set another record revenue year for their Instax camera line

Nikkei: Fujifilm’s Instax business to achieve record sales for the fourth consecutive year


Via FujiAddict

The post Fujifilm to announce a new Instax 41 camera appeared first on Photo Rumors.

Canon again claims #1 spot in multiple camera and lens categories (in the US)



Canon again claims #1 spot in multiple camera and lens categories in the US:

  • #1 in Interchangeable Lens Cameras
  • #1 in Mirrorless Cameras
  • #1 in Full-Frame Mirrorless Cameras

Full text of the press release:

The Data Is In: Canon Claims #1 Spot in Multiple Camera and Lens Categories

MELVILLE, NY, January 30, 2025 – Canon U.S.A., Inc., a leader in digital imaging solutions is proud to announce that the EOS R6 Mark II was the top selling full-frame camera in the U.S. in 2024* and Canon has solidified the number one spot in multiple categories for cameras and lenses in the U.S. This includes:

#1 in Interchangeable Lens Cameras*

#1 in Mirrorless Cameras*

#1 in Full-Frame Mirrorless Cameras*

In addition to the above, Canon is also number one in full-frame cameras, lenses and mirrorless lenses*. Since the introduction of the EOS R system, Canon has continued its development of innovative products with cameras such as the EOS R1 and EOS R5 Mark II and lenses including the RF24mm F1.4 L VCM and RF50mm F1.4 L VCM. For the professional photographer on the sidelines of world-class sporting events, to portrait or wedding photographers looking to capture a moment of a lifetime and the family photographer who is documenting the hustle and bustle of everyday life - Canon cameras and lenses are a strong addition to the gear bags of any visual storyteller looking for high-quality images and video.

“Customers are Canon’s greatest strength, and we strive to exceed their expectations – with hard work, quality products and innovation front and center, we’ve reached number one within the industry in the U.S.,” said Hiroto Kato, vice president, Business Planning & Strategy. “At the core of Canon is our employees who have helped to achieve this great success while empowering our visual storytellers.”

† Based on patent counts issued by the United States Patent and Trademark Office and compiled by IFI CLAIMS Patent Services.

*Source: Circana, LLC, Retail Tracking Service, US, Detachable Lens and Lenses, Filters, Adaptors, and Caps Subcategories, Digital Lens Type(s): Digital SLR, Mirrorless Detachable Lens, Sensor Size: Full Frame, Lens Mount Type: Any, Imaging Accessory Type(s): Prime Lens, Zoom Lens, and Mirrorless Detachable Lens, Unit Sales by Brand, 12 Months Ending December 2024.

For 10 consecutive years Canon has the #1 spot for digital cameras with interchangeable lenses

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Canon released full-year financial reports, confirms upcoming compact camera(s)


Canon released its full-year financial reports. In the camera section, Canon acknowledged "the popularity of compact cameras":

"Additionally, due to the spread of SNS, the popularity of compact cameras that can easily capture images that differ from those of smartphones is growing among young people. As a result, we are seeing a buildup of orders, mainly for higher priced models like the PowerShot G7 X Mark III. We aim to expand overall camera sales by 8.4% through increased production and supply."

We can be certain that Canon will release new compact camera(s) very soon since the model they mention in the financial reports (Canon PowerShot G7 X Mark III) has been discontinued for a while.

Here are the details for the Canon Imaging Business Unit:

Canon Imaging Business Unit

In the Imaging Business Unit, although there was a period of adjustment in the inventory of interchangeablelens digital cameras at the beginning of the year, the new EOS R1 and EOS R5 Mark II introduced in the second half of the year sold well, as did the entry models EOS R50 and EOS R100. Sales of network cameras also increased for the year as sales recovered from the second quarter when inventory adjustments were carried out. As a result of these factors, total sales increased by 8.8% year-on-year to ¥937.4 billion, and income before income taxes increased by 5.4% year-on-year to ¥154.3 billion.

Cameras

As for interchangeable-lens cameras, demand is stable thanks to needs of professionals and people who enjoy shooting still images as well as the needs of SNS users to shoot video. Additionally, demand was stimulated by the investment of each company to expand sales. As a result, the size of the market in 2024 was 6.3 million units, which exceeds last year. And in 2025, we expect it to be around the same level.

In addition to launching two new models in the second half of the year, the EOS R5 Mark II for professionals and enthusiasts and the EOS R1, our flagship model, we
also conducted sales promotions for entry-class models. As a result, net sales of cameras in the selling season fourth quarter increase 14.6%, resulting in a 6.5% increase for the full year.

In 2025 as well, our plan is to expand sales of full-frame models, mainly the EOS R5 Mark II and EOS R1, which will raise our average selling price and lead to an increase
in RF lens sales.

Source

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The latest memory cards from Nextorage, Lexar, Team Group, and Adata



Nextorage launched new CFexpress 4.0 Type B memory cards - both series utilize TLC NAND Flash Memory and support the CFexpress 4.0 standard, offering backward compatibility with CFexpress 2.0 host devices:


Nextorage also released a new CFexpress Type A card reader NX-SA1PRO (B&H Photo | Amazon):

  • CFexpress Type A card reader with USB 40Gbps interface
  • Max. read speed: 1,650 MB/s
  • Equipped with a large unique heat sink
  • Durability compliant with CompactFlash Association standards


Lexar announced new ARMOR GOLD UHS-II SDXC memory cards:


Team Group announced a new Expert SDXC UHS-II U3 V90 2TB SD memory card with reading and writing speeds of up to 300MB/s and 260MB/s (Team Group products are sold at Amazon and B&H Photo).


Prograde released a new ProGrade Digital 960GB CFexpress 2.0 Type A Gold memory card.


Adata showed a new SD 8.0 spec SD memory card (speeds equivalent to CFx B 2.0 cards) at CES this year and they have new microSD express cards on display as well. The SD 8.0 standard was designed to use multiple PCIe interfaces: PCIe Gen 4 x1, PCIe G3 x2, and PCIe Gen4 x2. While the SD card will function with currently available cameras and card readers, the performance is downgraded to a UHS-I standard at 30 MB/s transfer speeds.

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