CIPA also revealed their 2025 camera and lens shipment forecast and price graphs:
Shipment forecast for 2025
The graph, presented by CIPA (Camera & Imaging Products Association) at the CP+ Camera & Photo Imaging Show 2025, provides the 2025 shipment forecast for digital cameras, comparing the 2024 results (in ten thousand units) with the 2025 outlook, including year-over-year (YoY) percentage changes. The data is categorized into total digital cameras, interchangeable-lens cameras, built-in lens cameras, and interchangeable lens cameras specifically.
2024 Results (in ten thousand units):
Total Digital Cameras (Total): 84.9 units, with a YoY increase of 110.0%.
Interchangeable-lens Cameras: 66.1 units, with a YoY increase of 110.2%.
Built-in lens Cameras: 18.8 units, with a YoY increase of 109.2%.
Interchangeable Lens Cameras: 1,031 units, with a YoY increase of 107.0%.
2025 Outlook (in ten thousand units):
Total Digital Cameras (Total): 85.8 units, with a YoY increase of 101.0%.
Interchangeable-lens Cameras: 66.6 units, with a YoY increase of 100.8%.
Built-in lens Cameras: 19.2 units, with a YoY increase of 101.9%.
Interchangeable Lens Cameras: 1,056 units, with a YoY increase of 102.4%.
The forecast indicates a modest growth in shipments for 2025 compared to 2024, with all categories showing a slight slowdown in the rate of increase. Total digital camera shipments are expected to rise from 84.9 to 85.8 units (101.0% YoY), interchangeable-lens cameras from 66.1 to 66.6 units (100.8% YoY), built-in lens cameras from 18.8 to 19.2 units (101.9% YoY), and interchangeable lens cameras specifically from 1,031 to 1,056 units (102.4% YoY).
Shipment volume of Interchangeable lens cameras
The graph, presented by CIPA (Camera & Imaging Products Association) at the CP+ Camera & Photo Imaging Show 2025, illustrates the shipments of interchangeable-lens digital cameras (in thousands of units) from 2014 to 2024. The data is categorized into two types: SLR cameras (blue bars) and mirrorless cameras (gray bars), with a line graph representing the total shipments of interchangeable-lens cameras.
2014: Total shipments started at around 12,000 units, with SLR cameras dominating at approximately 10,000 units and mirrorless cameras contributing around 2,000 units.
2015-2017: Total shipments remained relatively stable, fluctuating between 10,000 and 12,000 units. SLR camera shipments stayed high, around 8,000-10,000 units, while mirrorless camera shipments began to grow, reaching about 4,000 units by 2017.
2018-2020: A noticeable decline in total shipments occurred, dropping to around 6,000 units by 2020. SLR camera shipments decreased significantly to around 2,000-4,000 units, while mirrorless camera shipments started to rise, contributing a larger share.
2021-2024: Total shipments showed a slight recovery, stabilizing around 6,000-8,000 units by 2024. Mirrorless camera shipments increased to approximately 4,000-6,000 units, overtaking SLR cameras, which dropped to minimal levels (around 1,000-2,000 units).
The graph indicates a shift from SLR to mirrorless cameras in the interchangeable-lens camera market, with total shipments peaking in the mid-2010s and then declining, followed by a modest recovery driven by mirrorless technology.
Interchangeable lens digital camera shipment value 2014-2024
The graph, presented by CIPA (Camera & Imaging Products Association) at the CP+ Camera & Photo Imaging Show 2025, illustrates the shipments of interchangeable-lens digital cameras in terms of value (in 100 million yen) from 2014 to 2024. The data is divided into two categories: SLR cameras (blue bars) and mirrorless cameras (gray bars), with a line graph representing the total value of interchangeable-lens cameras.
2014: The value started at approximately 400,000 (100 million yen), with SLR cameras dominating.
2015-2017: The value remained relatively stable, fluctuating around 400,000-500,000, with a gradual decline in SLR camera shipments and a slight increase in mirrorless camera shipments.
2018-2019: There was a noticeable drop in total value, reaching a low of around 200,000-300,000, with mirrorless cameras beginning to gain more market share.
2020-2021: The value continued to decline, hitting its lowest point around 200,000, with mirrorless cameras overtaking SLR cameras in contribution.
2022-2024: A significant recovery is observed, with the total value rising sharply to over 800,000 by 2024, driven largely by a surge in mirrorless camera shipments, while SLR camera shipments remain minimal.
Overall, the graph highlights a shift from SLR to mirrorless cameras and a strong recovery in the market value of interchangeable-lens cameras in recent years.
Average shipping cost of digital cameras 2012-2024
The graph, presented by CIPA (Camera & Imaging Products Association) at the CP+ Camera & Photo Imaging Show 2025, displays the average shipping price of digital cameras in yen from 2012 to 2024. The data is categorized into four types: built-in lens cameras, interchangeable-lens cameras, mirrorless cameras, and the overall average price of digital cameras.
2012-2014: The average price for all digital cameras (black line) started around ¥40,000 and remained relatively stable, with built-in lens cameras (cyan line) around ¥20,000-¥30,000, interchangeable-lens cameras (green line) around ¥40,000-¥50,000, and mirrorless cameras (red dashed line) beginning to rise from around ¥60,000.
2015-2019: The overall average price saw a slight decline to around ¥30,000-¥40,000. Built-in lens cameras remained steady at ¥20,000-¥30,000, while interchangeable-lens cameras fluctuated around ¥40,000-¥50,000. Mirrorless cameras showed a steady increase, reaching approximately ¥80,000 by 2019.
2020-2021: The overall average price dipped to its lowest point around ¥30,000. Built-in lens cameras stayed low at ¥20,000-¥30,000, interchangeable-lens cameras dropped to around ¥40,000, and mirrorless cameras peaked at around ¥100,000 before a slight decline.
2022-2024: A significant upward trend emerged, with the overall average price rising to over ¥60,000 by 2024. Built-in lens cameras increased to around ¥40,000, interchangeable-lens cameras rose to approximately ¥60,000, and mirrorless cameras surged to over ¥120,000, driving the overall increase.
The graph indicates a general increase in the average shipping price of digital cameras, particularly driven by the rising cost of mirrorless cameras in recent years.
Digital camera shipment volumes from 2003 to 2002
The graph, presented by CIPA (Camera & Imaging Products Association) at the CP+ Camera & Photo Imaging Show 2025, shows the shipments of digital cameras (in thousands of units) from 2003 to 2024. The data is categorized into three groups: built-in lens cameras, interchangeable-lens cameras, and the total digital camera shipments.
2003-2007: Total digital camera shipments (black dotted line) began at around 40,000 units and rose sharply to a peak of approximately 120,000 units by 2007. Built-in lens cameras (blue bars) dominated, contributing the majority of the shipments, while interchangeable-lens cameras (gray bars) started at a low level and remained minimal.
2008-2010: The total shipments reached their highest point, exceeding 140,000 units, driven primarily by built-in lens cameras. Interchangeable-lens camera shipments began to increase slightly but remained a small fraction.
2011-2019: A significant decline occurred, with total shipments dropping to around 20,000-30,000 units by 2019. Built-in lens camera shipments fell sharply, while interchangeable-lens camera shipments saw a temporary rise around 2012-2014 before declining.
2020-2024: The total shipments continued to decline steadily, stabilizing at around 10,000 units by 2024. Built-in lens camera shipments became negligible, and interchangeable-lens camera shipments also dropped to low levels.
The graph highlights a dramatic peak in digital camera shipments in the mid-2000s, followed by a consistent decline over the subsequent years, with built-in lens cameras initially driving the market and interchangeable-lens cameras failing to sustain growth.
2019: A significant decline to 2.316 million units.
2020: Further drop to 1.296 million units, influenced by the COVID-19 pandemic.
2023: Reaching a low of 912,000 units.
2024: A slight recovery to 1.012 million units.
Breakdown by Camera Type:
2018–2021: Compact cameras with integrated lenses accounted for about 60% of shipments, DSLRs 10%, and mirrorless cameras just over 20%.
2022: Mirrorless camera shipments surged, surpassing compact cameras.
2024: Mirrorless cameras constituted 53.6% of total shipments.
Sales Data from BCN Ranking:
Despite the increase in mirrorless camera shipments, actual sales data indicates that compact cameras with integrated lenses continue to dominate, maintaining over 60% of sales from 2018 to 2024.
Mirrorless cameras, while growing from 18.4% in 2018 to 32.3% in 2024, have not exceeded a 30% sales share.
Phototrend published their latest interview with OM SYSTEM executives at the 2025 CP+ show. One of the questions asked was about the future of the currently discontinued PEN camera line, and Kazuhiro Togashi (Vice President of Product Planning and Brand Strategy) responded that "The PEN series is a core part of the OM SYSTEM lineup, and we are actively exploring the possibility of a successor":
Clockwise from the bottom: 24mm f/2, 55mm f/1.7, 80.5mm f/1.9, 35mm f/2. In the center is the 135mm f/2.8.
Lomography displayed a new series of Petzval lenses at the 2025 CP+ show in Japan with easily adjustable "swirly bokeh" (the lenses are not yet officially announced):
Petzval 24mm f/2
Petzval 35mm f/2
Petzval 55mm f/1.7
Petzval 80.5mm f/1.9
Petzval 135mm f/2.8
Additional pictures:
Petzval 55mm f/1.7
Petzval 135mm f/2.8
The "swirly bokeh" ring
Petzval lenses were created in the 19th century and were the world's first objective lenses for photography. Their most distinctive feature is the swirling bokeh that appears in the out-of-focus areas. This unique bokeh creates a nostalgic atmosphere in portrait photography.
Lomography has previously released 55mm and 80.5mm products, but now they have added three new lenses to the Petzval series: 24mm, 35mm, and 135mm. The new Petzval series does not just increase the focal length lineup. The introduction of a high-precision correction mechanism makes it possible to change the level of "swirly bokeh" without focus shift (shift in the focal position. (Capa Camera Web)
Phototrend published their interview with Tamron at the 2025 CP+ show - here is the recap:
Event and Interviewee: Interview with Kota Misawa, Marketing Planning Manager of Tamron’s Imaging Products Business Unit, at CP+ 2025 in Yokohama, Japan.
New Product Goal: Tamron plans to release up to 10 new products per year to meet market demands.
Production Expansion: New factory in Vietnam opening in 2025, aiming for 45% production in China, 45% in Vietnam, and 10% in Japan for stability and efficiency.
Quality Assurance: Emphasis on maintaining "Japanese quality" across all manufacturing locations, challenging stereotypes.
Product Focus: Strong demand for prime lenses (e.g., new 90mm macro lens); plans to expand fixed focal length options alongside signature zooms.
Mirrorless Market: Intent to develop more lens options for Canon RF mount users, adapting to the growing mirrorless segment.
Innovative Lenses: Showcased unique zoom ranges like 50-300mm and 28-300mm at CP+ 2025, reflecting Tamron’s creative approach.
Software Updates: Tamron Lens Utility enhancements planned for 2025, with wireless connectivity under consideration.
Marketing Highlight: Collaboration with Godzilla at CP+ 2025, featuring an immersive booth blending photography and cinematic effects.
Growth Outlook: Misawa credits past success to customer feedback and delivering high-quality, distinctive optics; optimistic about future expansion.
Overall Strategy: Commitment to innovation, adaptability, and strengthening Tamron’s position in the photography market.
Jointly Developed with LK Samyang: A perfect blend of German optical expertise and advanced manufacturing technology
Collaboration with LK Samyang Leads to New Super-Wide Zoom Lens.
At CP+ 2025, the largest imaging exhibition in Japan, which taking place from February 27 to March 1, LK Samyang, in collaboration with Schneider-Kreuznach, unveiled the new AF 14-24mm F2.8 FE super-wide zoom lens. This innovative lens combines Schneider-Kreuznach renowned optical proficient with LK Samyang’s advanced technology, resulting in a significant product for the mirrorless market.
The AF 14-24mm F2.8 FE will officially be released in April 2025 by LK Samyang, marking the first of many innovative products resulting from this strategic partnership. Schneider-Kreuznach remains dedicated to driving optical innovation and expanding ist global market presence through continued investment in research and development and strong collaborations.
Dr. Wolfgang Ullrich, CEO of the Schneider-Kreuznach, said:
“We are pleased to extend our presence in the still photography market with our expertise in optics. This initiative is an important step for our company, and we are proud to collaborate with LK Samyang. Together, we are developing our first mirrorless lenses designed specifically for photography enthusiasts.“
Mr. Bonwook Koo, CEO of LK Samyang, stated, “We will continue our collaboration with Schneider-Kreuznach to develop and release zoom lenses that meet consumer needs, while ensuring sustained momentum for growth in the interchangeable lens market.”
Fujifilm officially announced the 2025 X Summit in Prague (March 20). They also displayed a teaser fron view of the upcoming/rumors Fujifilm GFX 100RF medium format fixed lens camera:
Like in previous years, the 2025 5DayDeal Landscape Photography Bundle contains a package of photography tools at a significant discount. Several different bundles are available, and a portion of the sales will go to charities:
In a recent interview at the 2025 CP+ show, Panasonic executives confirmed that the company is actively planning the introduction of new fixed-lens camera(s):
In terms of market demand insights, Panasonic has keenly noticed that the fixed-lens camera market has seen a trend of demand recovery. As mobile phone photography functions become increasingly powerful, competition in the mobile phone market has become increasingly fierce. Fixed-lens cameras have become an important direction for mobile phones to achieve differentiated competition due to their unique functional characteristics. For example, the long focal length function has opened up new possibilities for mobile phone photography. Based on this market change, Panasonic is full of expectations for the fixed-lens camera market and is actively planning the introduction of new products. Although the specific time for the release of new products cannot be determined at present, it can be seen that Panasonic has carried out in-depth thinking and layout in this field. (fengniao)
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