Fujifilm India, whose employees obviously have a sense of humor, has issued an official apology with the hashtag #sorrynotsorry—read the full text for yourself:
I love a good marketing campaign, but unfortunately, we haven’t seen many lately. Fujifilm has a lot to be proud of, and they deserve all the attention they get.
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The Fujifilm X-T30 III keeps the compact and stylish design we love from this series, but packs it full of upgrades over its predecessor. This version features Fujifilm’s X-Processor 5, boosting speed and AF performance, and this is accompanied by a new dedicated Film Simulation dial letting you switch between Fujifilm’s iconic colour profiles. Add in 6.2K video and AI subject detection, and this iteration is faster and smarter than ever.
26.1MP X-Trans CMOS 4
Fujifilm’s X-Processor 5
Dedicated Film Simulation dial
6.2K/29.97p with AI subject detection
Tactile dials & touchscreen LCD
Enhanced FUJIFILM XApp compatibility
The Fujifilm XC 13-33mm f3.5-6.3 OIS offers a compact and lightweight profile with a 20-50mm full-frame equivalent range for travel and everyday photography. With a unique retractable structure, it features an advanced optical construction of 10 elements in 9 groups and up to 4 stops of Optical Image Stabilisation for steady handheld shots. With a 20cm minimum focus distance, it captures detailed close-ups while maintaining sharpness across the frame.
The previously rumored Fujifilm X-T30 III camera and Fujinon XC 13-33mm f/3.5-6.3 lens leak ahead of the official announcement – here are the basic specifications:
Price: £799
Fourth-generation sensor (26 MP)
Fifth-generation image processor
Fujinon XC 13-33mm f/3.5-6.3 OIS lens:
Optical structure: 9 groups 10 elements (including 4 aspherical surfaces, 3ED)
Connexion
