Here is an updated list of the latest/upcoming/rumored Chinese lenses:

• Viltrox 55mm f/1.8 EVO (E/Z)
• Viltrox 35mm f/1.8 EVO (E/Z)
• Viltrox AF 50mm f/1.4 Pro lens for Nikon Z-mount
• Viltrox AF 16mm f/1.8 for L-mount
• Viltrox AF 28mm f/4.5 for L-mount
• Viltrox 50mm f/1.2 LAB
• Viltrox 85mm f/1.2 LAB
• Viltrox tilt-shift lens
• Viltrox lenses for Canon RF mount
• Viltrox AF 35-50mm f/1.4 zoom lens (or similar)
• New Viltrox Chip series pancake lenses
• Viltrox Nexus PL to E Pro cinema adapter with full AF capabilities coming to Kickstarter on January 15 (will provide autofocus to manual focus lenses – will turn PL cinema lenses into Sony E-mount with autofocus)

• New 7Artisans lens or Leica M-mount (new 75mm f/1.25)
• 7Artisans 40mm f/2.5 (coming in January-February)

• Laowa FF 45mm f/2.8 ultra macro full-frame 1-5X APO
• Laowa FF 17.5mm f/1.7 ultra macro full-frame 5-10X APO
• Laowa FF 14-60mm T3.6 stereo zoom lens

• SG-Image AF 35mm f/2.2 full-frame pancake lens (E/Z/L)

• Brightin Star MF 50mm f/1.05 full-frame manual focus lens (mid-January)
• Brightin Star MF 60mm f/2.8 APS-C manual focus macro lens (late January

• Light Lens Lab is working on a new 300mm f/1.9 lens with an APO design.

• New DK-Optic Impastolite 50mm f/1.5 lens for Leica M-mount.

• New Yongnuo YN 33mm f/1.4 R DA DSM lens with a lock button.

• New Yongnuo 18mm f/2.8 full-frame autofocus lens.

• New Yongnuo YN23mm f/1.4R APS-C lens.

• New Yongnuo YN 56mm f/1.4 R DA DSM lens (RF mount version).

• New Yongnuo 50mm f/1.8 Z DF full-frame autofocus lens for Nikon Z mount.

• A new Lee Works 28mm/2.8 lens for Leica M-mount is coming soon (minimum focusing distance of less than 0.4m).

Here is an updated list of photo gear promo codes you can use during this holiday shopping season

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Thypoch announced a new Ksana 21mm f/3.5 ASPH lens for Leica M-mount:

• Pre-orders: B&H Photo | Thypoch store (use coupon code THYPOCH for 5% off when purchasing from this link)
• Additional informtion:

New Thypoch Ksana 21mm f/3.5 ASPH lens for Leica M-mount announced

Via LeicaRumors

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Here is some additional information on the previously reported SG-Image AF 35mm f/2.2 pancake lens for E/Z/L mount (SG-Image lenses are sold on Amazon, eBay, and AliExpress):

• Focal length: 35mm
• Maximum aperture: f/2.2
• Autofocus: Yes
• Metal square lens hood included
• Foor E/Z/L mount
• The Sony E & Nikon Z versions will be released in late January, and the L-mount will probably come in February/March
• The visual design of the final version may change (the lens top displayed should only show “xxmm Fx.x”)
• Available in both silver and black
• A Nikon SE design version will be released later

SG-Image to announce a new AF 35mm f/2.2 full-frame pancake lens (E/Z/L)

The post Additional information on the upcoming SG-Image AF 35mm f/2.2 pancake lens (E/Z/L) appeared first on Photo Rumors.

Brightin Star is already teasing one of its two new/upcoming lenses:

Here are the details on the two new lenses by Brightin Star:

 

Brightin Star MF 50mm f/1.05 full-frame manual focus lens

• For Z/E/RF/L mount
• Expected mid-January
• 7-group, 10-element optical design with 2 high-refractive index elements
• Technical specifications:

Brightin Star MF 60mm f/2.8 APS-C manual focus macro lens

• For Z/E/X/MFT/RF-S/EF-M
• 2× Magnification
• 0.182m closest focusing distance
• Clicked aperture with half-stop control
• Special IMC xoating
• Expected in late January
• Technical specifications:

Brightin Star to announce two new lenses this month: 50mm f/1.05 & 60mm f/2.8

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The previously reported Viltrox Nexus PL to E Pro cinema AI adapter with full AF capabilities is coming to Kickstarter on January 15th. Last year Viltrox was teasing a new adapter with AI autofocus support called Nexus Focus: “Where AI autofocus meets the art of cinema“. The new adapter will provide manual-focus lenses with autofocus capability and will support the native phase-detection AF, AI subject recognition, eye + face detection, and more:

The Viltrox NexusFocus PL-E Adapter (also referred to as the Nexus PL to E Pro) is an innovative cinema lens adapter designed to bring full autofocus capabilities to manual PL-mount cine lenses when used on Sony E-mount cameras. Announced as a prototype at IBC 2025 in September, it essentially transforms vintage, anamorphic, or modern manual cinema primes into AI-driven autofocus lenses by leveraging the camera’s native phase-detection AF system.

Key Features

• Autofocus Integration: It taps directly into Sony’s autofocus protocols, enabling features like eye AF, face recognition, subject tracking, and tap-to-focus on the camera’s LCD. No additional sensors (like LiDAR) or wireless follow-focus systems are needed—the adapter uses external motors to drive focus based on real-time data from the camera sensor.
• Iris and Zoom Control: Beyond focus, it supports camera-controlled aperture (iris) adjustments, and with additional motors, it could handle zoom on compatible lenses.
• Lens Profiles: Comes with pre-installed profiles for various PL lenses, allowing quick calibration, saving configurations, and easy swapping without recalibration.
• Power and Design: Powered by a small battery that lasts for days of use. The prototype includes refinements planned for housing, cable management, and motor strength.

Compatibility

• Primarily for Sony E-mount cameras with built-in AF, such as the FX3, FX6, A7 series, and NEX series.
• Limited testing has shown partial functionality on other mounts like L-mount, Nikon Z, and Fuji GFX, with potential for expanded support in future versions.

How It Works

The adapter mounts between the PL lens and E-mount body, then connects to external motors on the lens. It receives AF commands from the camera (e.g., when you tap the screen or use subject detection) and translates them into precise motor movements for focus and iris – making manual lenses behave like native Sony AF glass.

What’s coming next from Viltrox?

Updated list of latest/upcoming/rumored Chinese lenses

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Here is the list of all cameras released in 2025 that are participating in the worst camera of the year poll (see previous losers):

• Canon C50
• Canon EOS R50 V
• Canon R6 Mark III
• Canon PowerShot V1
• Canon PowerShot ELPH 360 HS A
• Fujifilm GFX100RF
• Fujifilm X-E5
• Fujifilm X-T30 III
• Fujifilm X half
• Hasselblad X2D II 100C
• Leica M EV1
• Leica Q3 Monochrom
• Leica SL3-S
• Nikon Z5 II
• Nikon ZR
• Nikon Coolpix P1100
• OM System OM-3
• OM System OM-5 Mark II
• Panasonic Lumix S1 II
• Panasonic Lumix S1 IIE
• Panasonic Lumix S1R II
• Ricoh GR IV
• Sigma BF
• Sony a7 V
• Sony FX2
• Sony RX1R III

And the winner in the 2025 poll for the worst camera of 2025 is… the Fujifilm X half – with a huge lead over the other entries:

The post And the worst camera of 2025 is… (hint: it’s a Fuji) appeared first on Photo Rumors.

A new Fujifilm X Half white edition camera was launched overseas:

Here are the Fujifilm X Half camera basic specifications:

• 1-inch 3:4 vertical CMOS sensor
• 17.74 million effective pixels
• Equivalent 32mm F2.8 lens
• Weighs only 240g
• 2-in-1 creative collage photos & videos
• Film camera mode for the fun of blind shooting
• 13 film simulations
• 19 creative filters
• Film advance lever unlocks various creative possibilities

Fujifilm X-Half camera accessories from SmallRig

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Here is what else is new:

Nikon begins construction of new buildings in Tochigi

Viltrox AF 56mm f/1.2 Pro APS-C lens for Nikon Z-mount now available

Additional information on the upcoming Light Lens Lab 75mm f/2 SP II lens for Leica M-mount

The new Leica M Safari and glossy black lenses are now shipping

Another Voigtlander Bessa digital rangefinder camera concept

In 2026, OM SYSTEM will celebrate its 90th anniversary of camera manufacturing, dating back to the days of the Olympus Imaging Business

The current OM SYSTEM rebates are ending tomorrow

OM SYSTEM at the 2026 CP+ show

OM-D E-M10 Mark IV camera listed as discontinued in Japan

Ricoh will hold the exhibition “Monochrome” at GR SPACE TOKYO

Pentax D-BG7 battery grip discontinued

Fujifilm X Half Firmware 1.30 Fixes Multiple Frustrating Bugs

New “instax mini Link+ ” Smartphone Printer Announced

OWC Substantial Memory Prices Increasing Coming January 8th

The post What else is new? appeared first on Photo Rumors.

The previously rumored Meike AF 85mm f/1.8 SE Mark II lens for EF/F/Z/E mount is now officially announced:

• US: B&H Photo
• Worldwide: Meike store

Additional information:

The post Announced: new Meike AF 85mm f/1.8 SE Mark II lens (EF/F/Z/E) appeared first on Photo Rumors.

 
Godox has updated their smallest/pocket AD100 Pro series flash to Mark II (pre-order here). Additional information:

• Compact 100Ws outdoor flash, up to 490 full-power flashes
• Up to 100 consecutive full-power flashes @ 85mm
• Natural, even output with Godox Optical System
• 16-color group indicators for fast identification
• TTL auto flash & 1/8000s HSS
• Fast sync with X3Pro & X3 triggers
• Godox 2.4GHz Wireless X System (433MHz supported)
• USB-C rechargeable battery
• Compatible with AK-R1 round-head accessories
• Supports Bowens-mount modifiers with optional S3 bracket

New Godox XR TTL wireless receiver for Canon, Nikon, and Sony

Godox announced a new AD300Pro II all-in-one outdoor flash

The post Godox has updated their smallest/pocket AD100 Pro series flash to Mark II appeared first on Photo Rumors.

Here is an updated list of the latest/upcoming/rumored Viltrox lenses:

• Viltrox 50mm f/1.2 LAB
• Viltrox 85mm f/1.2 LAB

• Viltrox 55mm f/1.8 EVO (E/Z)
• Viltrox 35mm f/1.8 EVO (E/Z)

• Viltrox AF 50mm f/1.4 Pro lens for Nikon Z-mount

• Viltrox AF 16mm f/1.8 for L-mount
• Viltrox AF 28mm f/4.5 for L-mount

• Viltrox tilt-shift lens

• Viltrox lenses for Canon RF mount

• Viltrox AF 35-50mm f/1.4 zoom lens (or similar)

• New Viltrox Chip series pancake lenses

Updated list of latest/upcoming/rumored Chinese lenses

Here is an updated list of photo gear promo codes you can use during this holiday shopping season

The post What’s coming next from Viltrox (updated) appeared first on Photo Rumors.

Fujifilm announced a new Instax Mini Evo cinema camera that also shoots video in Japan (check for pricing at B&H Photo). Here are the main features of the Instax Mini Evo cinema camera:

The new Fujifilm Instax Mini Evo cinema camera that also shoots video is now available for purchase in the US

•  Capture videos and hand them over as instax prints with QR codes
• Features various “Eras Dial” effects inspired by different eras
• Design that enhances the shooting experience with a vertical Grip and analog feel
• Dedicated app for viewing and editing captured videos
• Will be available in Japan on January 30, 2026.

Additional information:

The “Evo Series” is a hybrid instant camera that allows users to take pictures with viewing the LCD monitor on the back of the camera and select their favorite shots to print, and enjoy an immersive photography experience with a variety of creative effects.
The mini Evo Cinema can capture both still images and videos. It converts captured video data into a QR code*1 and creates an instax print together with a still image cut out from the video, allowing users to “hand over a video”. By turning videos into instax prints, users can not only preserve memorable moments spent with loved ones in tangible form, but also easily revisit the video anytime via the QR code.
As a new feature, the camera is equipped with the “Eras Dial”, which lets users experience effects inspired by different eras.10 “Eras Dial” effects are available, including “1960” inspired by 8mm film cameras. Each effect has 10 adjustable levels, offering a total of 100 possible expressions. These effects capture the unique flavor of each era, letting users shoot extraordinary, special videos and still images with a sense of time travel.

The camera features a vertical grip design inspired by Fujifilm’s “FUJICA Single-8”, an 8mm camera introduced in 1965. Its meticulously crafted design and analog operation enhance the enjoyment of shooting and printing. The dedicated app*2 allows users to edit videos by combining clips and adding cinematic opening and ending templates, making it possible to create them more special. Furthermore, it features a “Direct Print Function” that lets users turn smartphone images into instax prints. The mini Evo Cinema is a 3-in-1 camera that not only captures videos and still images but also functions as a smartphone printer.

The post Fujifilm announces a new Instax Mini Evo cinema camera that also shoots video in Japan appeared first on Photo Rumors.

The previously rumored NIKKOR Z 24-105mm f/4-7.1 standard zoom full-frame mirrorless lens is now officially announced:

• Pre-orders: B&H Photo | Paul’s Photo | Service Photo | WEX Photo | Foto Erhardt | Camera Canada
• Comparing the new NIKKOR Z 24-105mm f 4-7.1 lens with the NIKKOR Z 24-120mm f/4 S
• Additional information
• Press release:

Nikon announced a new Nikkor Z 24-105mm f/4-7.1 standard zoom full-frame mirrorless lens

The post Nikon announced a new Nikkor Z 24-105mm f/4-7.1 lens appeared first on Photo Rumors.

Here is what else is new:

In 2026 Ricoh will celebrate 30 years since the release of the GR1 camera

November 2025 CIPA numbers: compact cameras are up 29% in units and 49% in shipped value

Critical UI deadlock issue on the Nikon Zf camera with firmware update C version 3.00

Tilta accessories for the Leica Q3 cameras

Vote for the worst camera of 2025

Light Lens Lab 35mm f/1.4 double aspherical AA 11873 lens for Leica M-mount review

Expectations for OM System in 2026

Weather Sealed Smallrig Hot Shoe Cover For Sony

New SmallRig Fujifilm X100 Accessories

The post What else is new? appeared first on Photo Rumors.

The previously reported 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C LITE lenses are now available for pre-order at B&H Photo (X-mount will be released later). The new lenses will also be listed on the official online store soon.

Additional information:

Additional information on the new 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C LITE lenses (E/X)

Updated list of latest/upcoming/rumored Chinese lenses

The post The new 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C LITE lenses are now available for pre-order appeared first on Photo Rumors.

A few weeks ago, Godox released a new XR TTL 2.4GHz wireless receiver for Canon, Nikon, and Sony speedlights – I did not find any coverage online, so here are the details:

Order: B&H Photo | Amazon

Key features:

• Cross-brand compatibility — Supports major-brand TTL speedlights
• Wireless shutter control — Available when paired with the X3Pro trigger
• Long-range performance — Up to 100 m transmission, approx. 84,000 flashes per charge
• Color display — Clear access to settings at a glance
• Recommended retail price:
  • XR (Canon / Nikon): $39.9
  • XRS (Sony): $42.9

The post New Godox XR TTL wireless receiver for Canon, Nikon, and Sony appeared first on Photo Rumors.

The Topaz Labs Holiday Sale is ending on January 7th and includes Topaz Studio, Studio Pro, and all single apps. Here are the details:

For new customers:

• 35% off Topaz Studio & Studio Pro
• 25% off all single apps

For existing customers:

• 47% off Topaz Studio & Studio Pro
• 25% off all single apps

Topaz Labs recently released a major Realism Update. Multiple apps are getting a realism boost, enhancing fine details and lighting, and giving photos, videos, and AI-generated content a more realistic look (Astra, Bloom, Topaz Video, Topaz Photo, and Topaz Gigapixel).

The post The Topaz Labs Holiday Sale is ending soon appeared first on Photo Rumors.

Here is some additional information on the previously reported new LITE line of 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C autofocus lenses for Sony E and Fuji X mounts (check the 7artisans website for additional information):

7Artisans LITE lenses additional information

7Artisans is teasing a new line of LITE APS-C autofocus lenses

Updated list of latest/upcoming/rumored Chinese lenses

The post Additional information on the new 7Artisans AF 25mm/35mm/50mm f/1.8 APS-C LITE lenses (E/X) appeared first on Photo Rumors.

Brightin Star will announce two new lenses this month:

• Brightin Star MF 50mm f/1.05 full-frame manual focus lens for Z/E/RF/L (mid-January)
• Brightin Star MF 60mm f/2.8 APS-C manual focus macro lens for Z/E/X/MFT/RF-S/EF-M (late January)

Updated list of latest/upcoming/rumored Chinese lenses

The post Brightin Star to announce two new lenses this month: 50mm f/1.05 & 60mm f/2.8 appeared first on Photo Rumors.

SG-Image announced a new 75mm f/1.2 medium format lens for GFX and XCD mount – here are the details (SG-Image lenses are sold on Amazon, eBay, and AliExpress):

• All-metal lens body
• Manual focus lens
• Lens design: 6 Elements in 7 Groups
• Close focusing at 0.6m
• 12 aperture blades
• Filter size: 72mm
• Manual Focus Lens Type Stabilization
• GFX version: 642g and 77×74.6mm
• XCD version: 642g and 77×83.2mm
• Price: 2980 yuan (around $427)

Updated list of latest/upcoming/rumored Chinese lenses

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