I have been very skeptical about the previously reported Viltrox camera rumors and rightfully so – here are the first leaked pictures of the Viltrox 1839 Toy Camera:

This adorable little yellow plastic toy camera features a fixed lens, a simple viewfinder, and a retro-striped design with a prominent “1839” marking and a “Vision To Xplore” tagline. Clearly, this is not the interchangeable-lens mirrorless body that has been rumored for months with wild speculations, including possible Nikon Z-mount compatibility:

More strange rumors from China: Viltrox to release a mirrorless camera with Nikon Z-mount

No, Viltrox is not working on a digital camera

The post This is the “rumored” Viltrox camera appeared first on Photo Rumors.

Next week, on June 25th, Leica will announce a new SL3-P camera and two new SL lenses – here are the latest leaks and rumors:

Leica SL3-P camera

• 44.3MP BSI CMOS sensor with dual-resolution technology (based on the Panasonic S1RII that was announced in February 2025 – see the coverage at PhotoRumors)
• Fastest readout of any Leica sensor  (156% faster than the SL3-S)
• 14 stops of dynamic range
• ISO range: 50-200,000
• 176MP multishot option
• Improved AF with 819 AF points (better than the SL3-S)
• 40fps
• Video capabilities could be lower than those of other SL3 models
• The new Leica SL3-P model will be positioned between the current Leica SL3 (60MP) and the Leica SL2-S (24MP)
• The body and operating concept are very similar to the new Panasonic generation
• Expected retail price around €5,850
• Announcement: June 25th

Leica APO Macro Elmarit SL 100 f/2.8 lens

• Made in Japan
• 9 aperture blades
• Minimum focusing distance: 30cm
• Filter size: 67mm
• Price: around €2,500

Leica Summilux SL 50 f/1.4 ASPH lens

• Made in Germany
• Very compact size
• Weather sealing
• Minimum focusing distance: 50cm
• 11 aperture blases
• Filter size: 67mm
• Price: around €5,000

The two new SL lenses could be announced alongside the SL3-P, but they may not ship until later in 2026. Previous coverage can be found here:

New Leica SL announcements in next two weeks: SL3-P, Summilux-SL 50mm f/1.4, and SL 100mm f/2.8 macro

The Leica LS3-P camera is rumored to be announced on June 25

What’s next for Leica? (May 2026 update)

Via LeicaRumors

The post Leica to announce a new SL3-P camera and two new SL lenses next week appeared first on Photo Rumors.

7Artisans announced new “Dream” entry-level cinema lenses for E/Z/L/RF-mount (35mm/50mm/75mm T1.5) starting from $279:

• 35mm T1.5 – $299
• 50mm T1.5 – $279
• 75mm T1.5 – $289
• Complete set – $850

Pre-orders:

• US: Amazon
• Worldwide: 7Artisans Store (use coupon code RUMORS for a discount) – check also the 7Artisans Father’s Day Deals:

Additional information on the new 7Artisans “Dream” cinema lenses:

• Full-frame coverage
• De-clicked aperture
• 300° focus throw
• E / Z / L / RF mounts
• Lightweight build
• True cine design
• Minimized focus breathing
• Soft artistic bokeh
• Sharp resolution

Via NikonRumors

The post 7Artisans announced a new “Dream” line of entry-level 35mm/50mm/75mm T1.5 cinema lenses for E/Z/L/RF mount appeared first on Photo Rumors.