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Thypoch reveals the prime-like price of its autofocus zoom

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thypoch 24-50mm f2p8 in hand
Photos: Mitchell Clark

Last month, Thypoch announced that it was working on the Voyager 24-50mm F2.8 AF, the first full-frame autofocus zoom lens from a Chinese manufacturer. Now, the company has revealed the full details of it, including its price and full specifications.

The former is perhaps one of the most exciting aspects of this lens. When we interviewed Thypoch's Go-to-Market manager for this lens, we were told the company was aiming to price it similarly to a prime. It turns out that meant $649, pretty much half of what Sony charges for its 24-50mm F2.8.

Despite being a very similar offering, the lens isn't a clone of Sony's. The most noticeable difference is that Thypoch's is an internal zoom design, while Sony's extends. And while both lenses have 16 elements in 13 groups, the formulas are different: the Voyager has two aspheric lenses, three ED lenses and three HR elements, while the Sony uses one aspheric and two EDs. According to our interview, the company hasn't used any software distortion correction in its design, so it has to do everything optically, a limitation Sony doesn't have.

typoch 24-50mm f2p8 on a7rv in hand c
For a full-frame F2.8 zoom, the Thypoch is quite light.

Another difference between the two lenses is minimum focusing distance. Both are 0.3m (11.8") at the long end, but at the wide end Sony's can get as close as 0.18m (7.1"), while Thypoch's is still at 0.3m

The Voyager 24-50mm F2.8 has a 10-bladed aperture, and a clicked ring to control it, complete with an "A" setting that lets you control it using a command dial on your camera instead. It also features a customizable function button, and an AF/MF switch.

At 450g (15.9oz) and 92mm (3.6") long, it's fairly compact for a full-frame lens, making it relatively easy to carry around. We appreciate that, as we've found this kind of lens to be great for travel, given its size and ability to get wide shots to capture everything in front of you, without giving up the ability to get in a little closer. Thypoch also claims that it's sealed for dust and moisture resistance.

Optically speaking, we found the lens to be relatively sharp. While there's some vignetting, it's not more than we'd expect from other budget lenses with a focus on being compact. Where it fell down a bit was in flare resistance; Thypoch says the lens has its "Epoch" coating, but there were times where we found that bright lighting outside the frame would result in a washed out image, even when we were shooting with the included lens hood.

DSC00002.acr

The flare from the window above the cat has substantially washed out this image.

Sony a7R V | Thypoch 24-50mm F2.8 | F2.8 | 1/50 | ISO 1000

Autofocus performance was mostly fine. We tested the lens with a Sony a7R V, and it was usually able to lock onto a subject and follow it, even if it was moving. Still, there were a few instances where it had to hunt in lighting conditions that we'd have expected an own-brand lens to handle without any issues. But given that this is the company's first autofocus lens, period, and that it doesn't have an official E-mount license, its performance was quite impressive.

While there's a lot to recommend the Thypoch 24-50mm F2.8 on its own, it’s also hard not to feel like this is the just start of something exciting. Obviously, third-party autofocus zoom lenses are nothing new; we’ve seen them from Sigma, Tamron, LK Samyang, and others. But it’s hard to ignore what happened with primes, where Chinese lens makers came in, started competing, leading to a flood of especially interesting, or affordable (or sometimes, both) lenses. That wave has also coincided with similarly exciting lens releases from the major manufacturers, too. If the same thing happens with zoom lenses, the next few years could be very interesting, and we may finally get some options that we haven’t had before.

The Thypoch Voyager 24-50mm F2.8 will available for Sony E-mount starting in June. The company says it's running a special launch promotion, selling the lens for $619.

Buy at Thypoch

For more impressions on this lens, you can watch our video on it below. You can also check out our sample gallery to see how it performs for yourself.


Sample Gallery

Please do not reproduce any of these images on a website or any newsletter/magazine without prior permission (see our copyright page). We make the originals available for private users to download to their own machines for personal examination or printing; we do so in good faith, so please don't abuse it.

Sample gallery
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Thank you to Sony for the loan of an a7R V to capture this gallery. All images were processed using our standard lens workflow in Capture One, with no vignetting correction applied.


Press release:

Thypoch enters autofocus market with Voyager 24-50mm f/2.8 for Sony E-mount

The first full-frame autofocus zoom developed by a Chinese optical brand, in a constant f/2.8 internal-zoom design

Shenzhen, China, May 14, 2026. Thypoch today announced the Voyager 24-50mm f/2.8, the first full-frame autofocus zoom developed by a Chinese optical brand and Thypoch’s first AF lens. Built for Sony E-mount mirrorless cameras, the Voyager uses an internal zoom mechanism that holds physical length fixed across the focal range, with a constant f/2.8 aperture from 24mm through 50mm.

Three Primes in One Lens

A photographer working with primes typically carries 24mm, 35mm, and 50mm. Those three focal lengths cover the working distances that define documentary, reportage, environmental portrait, street, and event photography. The 24mm captures a full scene when there isn’t room to step back. The 35mm sees roughly the way the eye sees, which is why it remains the working perspective of reportage and documentary photography. The 50mm isolates a subject without flattening the space around it.

The 24-50mm range was chosen as a balance of size, design, and price point. It covers the focal lengths working photographers reach for daily. The Voyager fits an internal zoom mechanism, holds f/2.8 across the range, and stays compact enough to live on the camera all day.

The Voyager is designed to deliver image quality comparable to a dedicated prime across the zoom range, whether the working perspective is the breadth of 24mm, the reportage view of 35mm, or the subject isolation of 50mm. The result is one lens that does the work of three primes, in the size and weight of one.

Fixed Length, Constant Aperture

A fixed-length zoom that holds f/2.8 across the range removes two of the most common interruptions in fast-paced shooting: rebalancing a gimbal between focal lengths, and recalculating exposure as the aperture shifts.

The Voyager’s internal zoom mechanism keeps the barrel length constant from 24mm to 50mm. The center of gravity stays in place during a take. The fixed barrel is also more mechanically stable in the hand than an extending zoom, which translates to a steadier grip during handheld work.

The f/2.8 maximum aperture is held throughout the zoom range. From dim interiors and twilight streets to backlit portraits, f/2.8 delivers the brightness and subject separation that working photographers need when light is scarce. Exposure stays consistent across focal lengths. The lens stays out of the way of the shot.

The fixed barrel also eliminates lens creep when the camera is stowed, and removes the extending external moving parts that complicate weather sealing on conventional zooms.

A First for Chinese Optical Engineering

The Voyager is the first full-frame autofocus zoom developed by a Chinese optical brand. Combining autofocus, full-frame image coverage, and zoom architecture in a single lens requires coordinated development across optical design, mechanical engineering, AF systems, and electronics.

The Voyager’s autofocus system is designed for fast and quiet operation. Thypoch built the AF unit to stay out of the way of the shot, with response speed intended to keep pace with documentary, street, and event shooting, and quiet operation suited to video work and sound-sensitive environments. The lens features native Sony E-mount autofocus, with support for eye AF, AF-C tracking, and in-camera and lens-side AF/MF switching.

The lens has been tested with current-generation Sony Alpha bodies including the ZV-E1, A7C2, A7CR, A7IV, A7V, A7RIV, A7RV, A7SIII, A9III, and FX3.

Built for Bokeh

Rendering character is where Thypoch has built its reputation, and the Voyager carries that priority into autofocus. The optical design uses 16 elements in 13 groups, including 2 ASPH (aspherical) elements, 3 ED (extra-low dispersion) elements, and 3 HRI (high refractive index) elements. The formula is designed to control aberrations across the frame at all focal lengths.

The 10-blade rounded aperture holds its circular shape across most of the working aperture range, producing rounded out-of-focus highlights at mid apertures and sunstar rendering at smaller apertures.

Optical, Not Digital

The Voyager’s out-of-focus rendering is built into the glass, not added in software. Optical bokeh behaves naturally at the edges of the frame, around specular highlights, and in the transition zones that digital blur tends to flatten. The result is depth that holds up at full resolution and on close inspection.

The transition from sharp focus to background blur happens gradually, the way a lens with character renders rather than the way a lens that’s merely sharp does. Subjects sit forward in the frame with weight and presence, separated from the background without the harsh cutoff that flattens an image.

Sealed at Every Joint

Weather sealing is the difference between a lens that works in the conditions a photographer actually shoots in and a lens that has to be protected from them. The Voyager is built with sealed construction at the lens mount, focus ring, zoom ring, and front element. The internal zoom design contributes to sealing integrity by removing the extending external barrel that creates the most common point of moisture ingress on conventional zooms.

The lens is developed for dust and moisture resistance. Whether the shooting environment is coastal mist or a sudden urban downpour, the Voyager is built to keep working. Paired with Sony’s own weather-sealed Alpha bodies, the lens completes a sealed shooting system rather than introducing a weak point in it.

Cinema Zoom Heritage

The Voyager is Thypoch’s first autofocus lens. Its zoom architecture draws on the parent group’s experience in cinema zoom lens engineering, which includes constant-aperture and internal-zoom designs across multiple cine lens families. Cinema zooms are the discipline in which constant aperture and fixed barrel length were first solved as engineering problems. The Voyager applies that discipline to a stills-format AF lens.

Price and Availability

Launch price: USD $619 / EUR €539 (May 14 to May 31, 2026)

MSRP: USD $649 / EUR €569

The Thypoch Voyager 24-50mm f/2.8 is available in Sony E-mount.

Standard package: lens body, front cap, rear cap, warranty card.

Local availability from: early June 2026


Thypoch Voyager 24-50mm F2.8 specifications:

Principal specifications
Lens typeZoom lens
Max Format size35mm FF
Focal length24–50 mm
Image stabilizationNo
Lens mountSony E, Sony FE
Aperture
Maximum apertureF2.8
Minimum apertureF22
Aperture ringYes
Number of diaphragm blades10
Optics
Elements16
Groups13
Special elements / coatings2 Asph, 3 ED, 3 HR
Focus
Minimum focus0.30 m (11.81)
Maximum magnification0.22×
AutofocusYes
Motor typeStepper motor
Focus methodInternal
Distance scaleNo
DoF scaleNo
Physical
Weight450 g (0.99 lb)
Diameter70 mm (2.76)
Length93 mm (3.66)
ColourBlack
Zoom methodRotary (internal)
Power zoomNo
Zoom lockNo
Filter thread67 mm
Hood suppliedYes
Tripod collarNo

A surprising brand is turning back time with a retro camera refresh

a hand holds a retro looking insta360 camera and beaded chain in front of a street corner
Image: Insta360

Insta360 is leaning into the popularity of retro vibes with its latest release, the Go 3S Retro Bundle. The special edition bundle includes its tiny Go 3S action camera with a fresh design, along with a new Retro Viewfinder in place of the Action Pod it normally comes with, which mimics a more traditional action camera.

The focus of the new bundle is a more retro-looking replacement for the Action Pod. The standard 360 Go 3S can be docked in the Action Pod, which provides a touchscreen, charges the camera, and can also be used as a remote monitor. The new bundle, however, comes with the Retro Viewfinder. It also acts as a dock for the camera, though with some key differences.

a hand holds a tiny white camera over blurred grass

The new Retro Viewfinder features an optical waist-level viewfinder instead of a rear display.

Image: Insta360

Unlike the Action Pod, the Retro Viewfinder doesn't offer a touchscreen display, remote shooting functionality or charging capabilities. It does, however, feature what Insta360 says is an optical waist-level viewfinder designed to mimic certain vintage film cameras. It also has a built-in selfie mirror for easier selfies.

To address the lack of extra battery that the Action Pod normally provides, the Retro Bundle comes with a separate battery pack. It doubles battery life, promising 76 minutes of run time. It can also charge while recording. Using the battery pack likely means that you can't have the camera slotted into the viewfinder, however.

The bundle also includes a "Custom Skin" that lets users tap their smartphone against it to instantly launch the Insta360 app, thanks to a built-in NFC tag. Since there's no display on the Retro Viewfinder, you'll need to use a phone to take the place of the Action Pod for reviewing photos and videos, editing clips or adjusting settings. The quick access via NFC should make it easier to do those things.

a white isnta360 go 3s floats next to a red one against a pale blue background

The Insta360 GO 3S Retro Bundle comes in Canvas White (left) and Classic Red (right).

Image: Insta360

In addition to hardware changes, Insta360 is also introducing three exclusive filters that mimic film. Negative Film features soft contrast and lower saturation, Positive Film offers punchier colors and contrast, and Sticker Filter functions like pre-exposed film with three pattern options and "film-like colors." There are also five new built-in film-inspired color profiles: NC, CC, GR-F, Mono and Vintage Vacation. We've asked Insta360 if any of these are coming to the standard Go 3S, but haven't heard back.

Beyond the new look, the camera portion of the Go 3S remains unchanged from the original version. It retains its tiny size outside of its enclosure, weighing just 39g (1.4oz), and the built-in magnetic mounting system. The camera can capture 4K video, uses Insta360's FlowState Stabilization to smooth out footage, and features integrated storage.

a white camera and accessories are laid out in a grid next to packaging
Image: Insta360

The Retro Bundle is available as of today in white with colorful stripes and red. It comes in two storage capacities, 64GB and 128GB, priced at $250 and $270, respectively. That’s significantly cheaper than the $399 (64GB) and $429 (128GB) launch prices of the Go 3S. You can also buy the Retro Viewfinder on its own for $48 if you already own the Go 3S but want the retro look.

Press release:

Insta360 Launches the GO 3S Retro Bundle, Turning the Tiny POV Camera Into a Film-Inspired Street Camera

Insta360 today announced the Insta360 GO 3S Retro Bundle, a special edition that brings the nostalgic charm of film photography to its tiny POV camera. The new bundle introduces a Retro Viewfinder, film-inspired filters, and accessories designed to recreate the tactile experience of classic cameras, while keeping the portability and hands-free shooting that define GO 3S.

Built around the 39g standalone camera, the Retro Bundle combines 4K video, hands-free POV capture, and Insta360's leading FlowState Stabilization with a playful, retro-inspired shooting style. Designed for creators who enjoy documenting everyday life, street photography enthusiasts, and those drawn to the aesthetic of classic cameras, the GO 3S Retro Bundle offers a new way to capture spontaneous moments.

A retro-inspired shooting experience.

The Retro Bundle introduces several accessories that recreate the tactile feel of classic cameras while keeping GO 3S's signature portability.

Retro Viewfinder

At the center of the bundle is the Retro Viewfinder, which pairs with the standalone GO 3S camera to create a handheld shooting experience inspired by vintage film cameras. The optical waist-level viewfinder allows users to roughly frame shots without looking at a screen, encouraging a slower, more intentional approach to photography.

The viewfinder also includes a built-in selfie mirror for quick handheld self-portraits.

Battery Pack

The included Battery Pack extends recording time to up to 76 minutes and supports charging while recording, allowing creators to shoot longer sessions without interruption.

NFC Custom Skin

The NFC Custom Skin enables instant access to the Insta360 app. By tapping a smartphone against it, users can instantly open the Insta360 app to preview footage, edit clips or adjust settings.

Strap and Magnet Pendant

The bundle also includes a strap for easy everyday carry, allowing users to wear the camera like a necklace or attach it to bags and accessories. The popular Magnet Pendant, a signature GO 3S accessory, is also included for hands-free POV shooting by magnetically mounting the camera to clothing.

Film-inspired filters and new creative tools.

To complement the retro hardware design, the GO 3S Retro Bundle introduces three exclusive film-style filters:

  • Negative Film: A softer look with cooler tones and lower saturation inspired by classic negative film.
  • Positive Film: A bold style with stronger contrast and saturation reminiscent of slide film.
  • Sticker Filter: Inspired by pre-exposed film, this filter adds a choice of three retro-style patterns and film-like colors to photos, creating playful sticker-like overlays.

GO 3S also features 11 built-in color profiles, including five new film-inspired styles introduced with the Retro Bundle: NC, CC, GR-F, Mono and Vintage Vacation. These profiles allow creators to capture stylized photos straight out of the camera without post-processing.

The Insta360 app takes on the role of the Action Pod, allowing users to switch shooting modes, adjust settings, and apply filters directly from their phone, while also providing the app's built-in editing tools. Both iOS and Android users can also make use of Live Activities, which provides quick recording controls and camera status updates directly from the phone's lock screen.

A tiny camera for everyday creativity.

While the Retro Bundle focuses on photography and spontaneous everyday capture, it retains the core capabilities of Insta360 GO 3S.

Weighing just 39g, the tiny camera can be worn, mounted or placed almost anywhere to capture immersive first-person perspectives, completely hands-free. The built-in magnetic mounting system allows users to quickly attach the camera to clothing, metal surfaces or creative positions that would be impossible with larger cameras.

The camera can shoot stunning 4K video with leading FlowState Stabilization, ensuring smooth footage even during movement. When inspiration strikes, QuickCapture allows recording to start instantly with a single button press. GO 3S is also waterproof up to 33ft (10m), making it easy to capture everything from city exploration to underwater moments.

After shooting, creators can take advantage of FreeFrame Video, which allows footage to be exported in any aspect ratio for social media. The Insta360 app also includes tools like Auto Editing, which automatically finds highlights and edits them together to music, and the Stats Dashboard, which overlays real-time data from Apple, Garmin, COROS, or iGPSPORT devices to turn everyday clips into shareable content.

By pairing GO 3S with the Retro Viewfinder, the bundle delivers a distinctive shooting experience that blends nostalgic camera design with the creative flexibility of a tiny POV camera, perfect for creative photography, spontaneity and everyday storytelling.

Available now.

The Insta360 GO 3S Retro Bundle is available today from the Insta360 store in Canvas White and Classic Red. It includes the standalone camera, Retro Viewfinder, Battery Pack, NFC Custom Skin, a Strap, Magnet Pendant, Lens Guard (pre-installed) and a USB-C to A Cable. Two storage options are available: 64GB and 128GB, priced at US$249.99 and US$269.99, respectively.

SPINN.DESIGN ProWrapp Impact+ gear wrapper with max shock resistance crowdfunding project is ending soon

Par : PR admin
14 mai 2026 à 05:16





The latest crowdfunding project by SPINN.DESIGN for a new ProWrapp Impact+ gear wrapper with max shock resistance will end in less than 36 hours.

SPINN.DESIGN is a Germany-based company in Offenbach specializing in innovative, high-quality camera accessories for protecting photography gear. Rooted in German engineering and design heritage, the company positions itself as a long-time product designer and manufacturer focused on premium, precision-crafted solutions for DSLR and mirrorless cameras, emphasizing durability, comfort, and thoughtful functionality over mass-market alternatives. Their flagship products include the SWIFT-LOCK and CP/CP.02 camera-carrying systems, along with the CW.01 and ProWrapp series of self-adhesive, weatherproof, and shock-resistant protective gear wrappers for cameras and lenses.

You can use the coupon code SPINN-RUMORS on their website to get a discount.

Here are the other active photography-related Kickstarter crowdfunding projects (some are still available as late pledges).:

Via LeicaRumors

The post SPINN.DESIGN ProWrapp Impact+ gear wrapper with max shock resistance crowdfunding project is ending soon appeared first on Photo Rumors.

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