The previously rumored Sony FE 100-400mm f/5.6-8 OSS super-telephoto zoom lens is now officially announced. Notable features include a newly designed optical system with ED (extra-low dispersion) and aspherical elements for outstanding image quality throughout the zoom range, fast and precise linear motor autofocus, built-in Optical SteadyShot image stabilization, impressive close-focusing capabilities with up to 0.41x maximum magnification, and compatibility with Sony teleconverters for even greater reach.

• Pre-orders: B&H Photo | Foto Erhardt | WEX Photo
• Key features:
  • Designed for wildlife, birds & travel photography
  • Dual linear motor autofocusing mechanism
  • Compact and lightweight at only 654g
  • Close focusing from 0.86 meters
  • Two ED and two aspherical elements
  • Optical SteadyShot reduces camera shake
• Additional informtion:

Compact, Lightweight Design for Easy Handling, Even for First-Time Super-Telephoto Users

The lens delivers a 100-400mm super-telephoto zoom range in a compact, lightweight body weighing approximately 654g, making it easy to carry. That portability also eases handling during handheld shooting and speeds up framing. You can capture powerful images of subjects that are hard to approach, such as birds and sports scenes, and use the ‘compression effect’ (which makes the distance between nearby subjects and distant background elements appear shorter) for landscape work unique to super-telephoto lenses. With an optional SEL20TC teleconverter*^[1], you can double your reach, up to 800mm, or up to 1,200mm in APS-C mode.

Sharp Detail Through the Entire Zoom Range Means You Can Capture the Details That Matter

Excellent image quality holds whatever the shooting distance, thanks to an optical design with two ED glass elements and two aspherical elements that suppress color bleeding and distortion for clear rendering across the entire zoom range. The subject stands out against natural, soft bokeh, helped by a 9-blade circular aperture and optimization of spherical aberration. Its close-up performance is strong too: a minimum focusing distance of 0.86 m at the telephoto end and 1.13 m at the wide end, with a maximum magnification of 0.41x, lets you shoot flowers, insects, and other nearby subjects as easily as distant ones.

Fast, Precise AF and Built-In Optical Image Stabilization for Moving Subjects

The linear motor drive delivers fast, precise, and quiet AF (auto focus) to track moving subjects. The lens also supports high-speed continuous shooting with AF/AE (auto exposure) tracking at up to approximately 120 frames per second*^[2] with the full-frame mirrorless α9 III camera. Built-in optical image stabilization suppresses camera shake during handheld shooting and keeps framing stable, even with distant subjects. The lens also works with the camera body’s Active Mode image stabilization and coordinated image stabilization control*^[3], for high-quality stills and movies with reduced blur when shooting handheld. It also supports the camera body’s breathing compensation function*^[4], which corrects changes in angle of view caused by shifts in focus position during movie recording.

Usability and Reliability Built for Outdoor Adventures with Dust and Moisture Resistance

A customizable focus hold button, focus mode/range switching dial, and zoom lock switch give you quick operation across shooting scenes and comfortable ultra-telephoto handling. A dust and moisture resistant design*^[5] helps you keep shooting with confidence when the weather changes unexpectedly. The supplied lens hood helps prevent flare and ghosting that can degrade image quality.

Sony to announce a new FE 100-400mm f/5.6-8 OSS lens with integrated focus limiter/AF/MF switch

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Après les catastrophes industrielles Madame Web et Kraven le Chasseur, le patron de Sony Pictures vient de porter le coup de grâce à son univers de super-vilains sans Spider-Man. Une décision tardive, mais salvatrice pour la santé mentale des fans de comics.

Sony published an official list of E-mount license partners, and not a single Chinese lens manufacturer is on the list:

• Carl Zeiss AG
• Cooke Optics Limited
• Cosina Corporation
• Fujifilm Holdings Corporation
• Kenko Tokina Corporation
• LK Samynag CO., LTD.
• Sigma Corporation
• Tamron Corporation
• Thales Las France SAS

“The E-mount Basic Specifications have been disclosed to the partners that satisfy the qualification criteria predefined by Sony. License partners are as follows (as of July/2026). The E-mount Basic Specifications are disclosed for compatibility. It does not guarantee the compatibility or quality of all functions. For quality assurance, please contact the license partner.”

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Sony also confirms the Tamron acquisition offer in their latest Q1 FY2026 financial results:

Earlier today, Sony released its Q1 FY2026 financial results (for the three months ended June 30, 2026). While the big headline numbers were incredibly strong—consolidated sales up 8.2% to JPY 2,837.8 billion and operating income surging 40% to JPY 476.5 billion—the biggest takeaway for the Alpha community was the formal confirmation we’ve all been waiting for: Sony has formally submitted a proposal to acquire Tamron.

Sony Q1 FY2026 Financial Results: Sony Confirms Tamron Acquisition Offer

Tamron confirms non-binding acquisition proposal from Sony

Sony to acquire Tamron?

Via SonyAddict

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Alors que le très attendu Spider-Man: Brand New Day vient enfin de sortir au cinéma, la rédaction a tranché, voici notre classement ultime des films Spider-Man en prises de vues réelles. Du pire naufrage de la franchise au chef-d’œuvre absolu, découvrez où se situe le nouveau film avec Tom Holland.

Tamron issued an official statement regarding the previously reported/rumored acquisition bid by Sony:

Regarding Partial Media Reports about Our Company

Yesterday, Diamond Online published a partial report stating that there had been an acquisition proposal regarding our company. However, this was not announced by our company.

It is true that we have received a non-binding proposal from Sony Corporation concerning a series of transactions to make our company a wholly-owned subsidiary of the Sony Group. In response, we have established a special committee and are examining various options aimed at enhancing corporate value. At present, however, there are no matters that require public disclosure.

Should any matters requiring disclosure arise in the future, we will promptly announce them.

Here is the original document:

Sony to acquire Tamron?

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Today, Diamond Online (ダイヤモンド・オンライン) published an investigative scoop stating that Sony Group has proposed acquiring Tamron, aiming to acquire all of Tamron’s shares. The deal size is projected at roughly 200 billion yen (約2,000億円). No official confirmation or denial has been issued by Sony or Tamron as of the latest available information. Diamond is a long-established, respected Japanese business magazine. The article is paywalled, but here is an AI-generated recap:

Update #1: there is also a similar report from Nikkei today.

Update #2 – Tamron confirms non-binding acquisition proposal from Sony.

• Sony has been Tamron’s largest (or near-largest) traditional shareholder for years, holding around 15% in recent periods. This stake has long functioned as a stabilizing “white knight” relationship.
• Activist fund Effissimo Capital Management aggressively increased its holding (reports put it at ~17.4% earlier in 2026), potentially overtaking Sony as the top shareholder. Japanese coverage frames this as a possible defensive catalyst for Sony to move for full control.
• Tamron is already a critical partner for Sony (popular third-party lenses + historical OEM relationships). Full ownership would lock that in.
• Tamron shares (7740.T) reacted immediately in after-hours PTS trading with a sharp jump (reports of double-digit percentage gains).

Japanese coverage highlights a shift in Sony’s electronics division:

• After years of defensive restructuring (including the TV/BRAVIA separation), the division is now pursuing growth-oriented M&A.
• Strategic goal of tighter vertical integration: Sony’s industry-leading image sensors + camera bodies + Tamron’s optical design and high-volume precision manufacturing know-how.
• Protecting the E-mount ecosystem and Tamron partnership from activist pressure or any shift in Tamron’s multi-mount priorities.

The post Sony to acquire Tamron? appeared first on Photo Rumors.

Vous pensiez être débarrassés de la bavouille noire après la fin de la trilogie en live-action ? Peine perdue. Sony Pictures n'a pas du tout l'intention de lâcher le filon. La productrice Amy Pascal vient de l'avouer : un film d'animation Venom est officiellement en préparation. Et le choix des réalisateurs en dit long.

Poule aux œufs d'or inattendue pour Sony, la saga Jumanji version The Rock se prépare à tirer sa révérence. La première bande-annonce de Jumanji: Open World vient de tomber. Le quatuor d'avatars rempile une ultime fois pour un chaos à ciel ouvert, tout en évitant soigneusement de se faire broyer au box-office.

It did not take long for Sony Japan to issue an official notice about FX5 pre-orders far exceeding expectations (B&H Photo | WEX Photo | Foto Erhardt):

Announcement Regarding the Supply of the Professional Camcorder ‘FX5′

Thank you for your continued patronage of Sony products.

We began accepting orders for the professional camcorder “FX5” on Tuesday, July 28, 2026, and have received significantly more orders than we anticipated. As a result, there may be a delay in delivery.

We are currently working diligently to meet our customers’ requests as much as possible, so please bear with us for a little while longer.

Comparing the Sony FX5 and the FX3A

Sony FX5 cinema camera announced

FieldMade released custom indicator labels for OM System cameras and lenses and the new Sony FX5 camera

The post Of course Sony FX5 orders far exceed expectations appeared first on Photo Rumors.

Alors que Sony ne commente toujours pas sa récente décision de supprimer les disques PlayStation d’ici 2028, la branche Sony Electronics vient, de son côté, de faire l’éloge des disques vinyles et du plaisir d’écouter sa musique sur un support physique.

Ce 24 juillet 2026, le PlayStation Network a connu une panne majeure durant plusieurs heures, empêchant des milliers de joueuses et de joueurs d'accéder à leur compte.

Read more of this story at Slashdot.

Les rumeurs tournaient en boucle depuis des années, mais cette fois, la confirmation vient directement du sommet. Kevin Feige a tranché sur l'avenir de Miles Morales : l'Homme-Araignée le plus influent de la dernière décennie s'apprête à faire ses grands débuts en prises de vues réelles dans le MCU.

A comparison between the new Sony FX5 and the FX3A cameras can be found here:

Sony FX5 cinema camera announced

The post Comparing the Sony FX5 and the FX3A appeared first on Photo Rumors.

Sony introduces the previously rumored FX5, the newest addition to the Cinema Line family. Designed to bridge the gap between the FX3 and FX6, the FX5 combines the portability of a compact body with advanced imaging technologies inspired by Sony’s flagship cinema cameras. Additional information on the FX5 is available here and here.

Pre-orders are now open at B&H Photo, WEX Photo, and Foto Erhardt.

​
The Sony FX5 features a newly developed full-frame stacked Exmor RS CMOS sensor and Sony’s latest BIONZ XR2 image processor, delivering more than 15 stops of dynamic range, three Base ISO settings, and introducing Open Gate recording and internal X-OCN RAW recording to the FX series for the very first time. The video recording options are up to 5K 60p, 4K 120p, and Full HD 240p,
​
​Additional features include AI-powered Real-time Recognition Autofocus, enhanced in-body image stabilization, a larger multi-angle LCD with the CineAlta-inspired BIG6 interface, expanded professional connectivity, and new optional OLED viewfinder and XLR handle accessories with 32-bit float audio recording.

Check out the new FX5 accessories from Kondor Blue, Bright Tangerine, and Mid49:

Additional information:

A newly developed image sensor and the latest high-speed image processing engine

• Uses a full-frame, fully-stacked Exmor RS CMOS image sensor and the latest BIONZ XR2 high-speed image processing engine with a dedicated AI processing unit.
• In S-Log3, captures 15+ stops of dynamic range.
• Three base ISOs of ISO 800, ISO 4000, and ISO 12800^[2] keep noise low across a wide range of conditions. The Dual Gain Shooting function,^[3] a first for the FX series, draws more from the sensor for smoother gradation and wider latitude while reducing noise and preserving shadow detail.
• Also a first for the FX series, the camera supports 3:2 full-pixel readout across the entire sensor, or Open Gate shooting^[5], plus 17:9, 16:9, and Super 35mm scan modes. In-camera recording in X-OCN, Sony’s proprietary 16-bit scene-linear RAW format, captures high quality without an external recorder. Alongside X-OCN LT, the new X-OCN C1 and X-OCN C2 codecs cut data size to speed transfer and streamline post-production.

High-precision AF powered by AI and detailed settings that support intentional shooting

• AI-based human pose estimation recognizes a subject’s eyes, head, and body, holding strong AF performance even in dark scenes. Real-time Tracking follows subjects automatically.
• Auto Tracing White Balance (ATW) combines visible-light and IR (infrared) sensor data with deep-learning light-source estimation to read scenes accurately, giving more stable^[5] and natural white balance in shade, indoors, and other conditions.
• Noise suppression settings (on/off) give flexibility to match shooting intent and post-production workflows.
• A de-squeeze function supports anamorphic lenses at 1.3x, 1.5x, 1.6x, 1.8x, and 2.0x.

Excellent operability and high mobility in a compact, lightweight body

• 5-axis optical in-body image stabilization anchors the image, and the latest stabilization unit roughly doubles the roll correction range of the previous system^[6] to suppress rotational blur. Active Mode and the new Dynamic Active Mode^[7] keep handheld footage steady.
• A 3.5-type, approximately 2.76-million-dot 16:9 touch-panel LCD monitor, larger than the FX3’s, mounts on a 4-axis multi-angle arm. It tilts ~98 degrees up, 40 degrees down, and opens ~180 degrees to the side, with a high-brightness adjustable panel. Shooting information sits around the edges of the screen so it never overlaps the image. The “BIG6” home screen, carried over from CineAlta cameras, gathers key settings such as frame rate, exposure, and LUTs so creators can focus on the shot.
• A new menu system gives operability consistent with CineAlta cameras and the FX6 on a shared production.

High reliability and expandability to support professional production environments

• A high-efficiency cooling fan and optimized heat dissipation keep the camera stable through long recording sessions.
• The lightweight, rigid body carries screw holes in multiple locations to attach accessories directly, so you can build rigs without a cage.
• Integration with the Monitor & Control application brings video monitoring and remote operation to smartphones, tablets, and Mac.
• Uses the recently released high-capacity NP-SA100 battery (2670 mAh), which holds approximately 1.3 times the capacity of the Z-series NP-FZ100 for longer shooting.
• Two USB Type-C ports accept timecode input through an optional timecode adapter cable and external power through USB Power Delivery (PD),^[9] for stable long-duration shooting.
• A wired LAN terminal enables remote operation and a stable network connection, with the expandability professional production networks require.

Planned Firmware Update ver. 2.0 (coming 2027)

A planned update will add higher resolution high frame rate shooting up to 240 fps in X-OCN, XAVC S-I recording in 3:2 (Open Gate shooting), an optimized interface for vertical shooting, and a frame grab function.

Accessibility and environmental considerations

• Accessibility features support visual recognition and operation, including a screen reader^[11] that reads menus aloud and an enlarged menu display.
• Recycled plastic accounts for approximately 30% or more of the camera’s parts.^[12] The Thailand and China sites that build the camera run on 100% renewable energy.^[13] Product bags use plant-derived nonwoven fabric,^[14]cutting packaging plastic and lowering environmental impact.

Optional Accessories

0.58-type OLED Viewfinder “DVF-EL1”

• This detachable viewfinder carries a 0.58-type, approximately 7.07-million-dot OLED panel.^[8] It supports HDR display with a DCI-P3-equivalent color gamut and 10-bit gradation. The wide gamut confirms subject colors accurately, and HDR reveals fine detail when shooting and playing back high-contrast scenes.
• Approximately 0.9x magnification^[15] and you can switch between display modes that prioritize resolution or eye point.
• A tilt mechanism moves from 0 to approximately 90 degrees upward for comfortable monitoring at low, high, and handheld angles.

XLR Handle Unit “XLR-H2”

The XLR-H2 carries two XLR/TRS combo terminals and supports up to 4-channel audio input. Dual AD converters digitize microphone signals with high precision across a wide dynamic range and record in-camera at up to 96 kHz, 32-bit float. It connects directly to the body through the Multi Interface (MI) Shoe for stable digital transmission.

Timecode Adapter Cable “VMC-BNCU1”

The optional USB-C to BNC timecode adapter cable feeds timecode from external devices into the camera. It synchronizes multiple cameras and external audio devices for timecode-based workflows across multicamera shooting, broadcasting, and filmmaking.

Applications Supporting Production with the FX5

• Monitor & Control ver. 3.0
  ​Scheduled for July 2026 or later, enables wired and wireless video monitoring and camera control
• Catalyst Prepare ver. 3.0
  ​Scheduled for August 2026 or later. Catalyst Prepare and Catalyst Browse, which provide high-precision video stabilization and color editing, merge into Catalyst Prepare ver. 3.0.

Sony FX5 videos:

The post Sony FX5 cinema camera announced appeared first on Photo Rumors.

In addition to the new FX camera, Sony will also announce a new FE 100-400mm f/5.6-8 OSS lens that will have an integrated focus limiter switch (∞-3m) into the lens’s AF/MF switch (according to camerainsider).

Sony already has two 100-400mm lens models with different aperture ranges:

The post Sony to announce a new FE 100-400mm f/5.6-8 OSS lens with integrated focus limiter/AF/MF switch appeared first on Photo Rumors.

Sony just released a teaser for their upcoming  FX camera that will be officially announced tomorrow (see listings at B&H Photo and Foto Erhardt):

New Sony FX camera rumored to be announced this week

Foto Erhardt is already taking deposits for the upcoming Sony FX camera

The post Here is the Sony FX camera teaser – announcement tomorrow appeared first on Photo Rumors.

The German retailer Foto Erhardt is already taking deposits for the upcoming Sony FX camera:

Update – B&H Photo now also has the new Sony FX camera listed on their website:

The rumored Sony FX cinema camera specifications can be found here:

New Sony FX camera rumored to be announced this week

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A new Sony FX camera has been rumored for a while (Sony FX4 or Sony FX5?) and has already been registered in Asia:

More Sony FX camera rumors (Sony FX4?)

The official announcement is rumored to be on July 22nd – here is what to expect from the new FX model that will be positioned between the FX3/FX3A and the FX6:

Sensor & Processor

• 16.6MP full-frame back-illuminated fully stacked CMOS sensor
• BIONZ XR 2 processor with built-in AI AF (same as A7R VI)

Video Recording

• Open Gate 5K 3:2: 4992 × 3328
• Full-frame 16:9: 4992 × 2808
• Full-frame 17:9: 4992 × 2632
• Super 35 16:9: 3264 × 1836
• Full-frame crop modes (e.g., 4552 × 2560 and 3840 × 2160)
• Internal 16-bit RAW in X-OCN LT
• New higher-compression X-OCN C1 and C2 formats
• Additional support for XAVC HS / XAVC S-I / XAVC S formats

ISO & Dynamic Range

• Triple Base ISO: 800 / 4,000 / 12,800
• Approximately 16 stops of dynamic range

Monitoring & Interface

• Venice-style menu system and button layout
• Dedicated False Color button
• 3.5-inch fully articulating touchscreen (larger than the FX3)
• Optional removable tilting external EVF
• Optional XLR top handle with 32-bit float audio support

Body & Build

• Dual card slots: CFexpress Type A + SD
• In-body image stabilization (IBIS)
• Weight: 750g
• Same batteries as the A7R VI

Pricing

• Body only: over €5,000

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