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Reçu — 25 janvier 2026 ⏭
Reçu — 24 janvier 2026 ⏭

Godox released a new AD800 Pro all-in-one outdoor flash, new V1 Mid flash coming next

✇Photo Rumors
Par : PR admin
24 janvier 2026 à 20:23


Godox released a new AD800 Pro all-in-one outdoor flash.

  • 800 Ws main-light power: effective in bright daylight.
  • Fast performance: ¡Ö300 full-power flashes / charge; 0.01šC1.5 s recycle time.
  • Pro modes: Freeze Mode (t0.1 down to 1/35,710 s); Stable Color-Temperature Mode (drift ¡Ü 100 K).
  • Expandable system: Native Bowens mount, wide modifier support, optional H600P extension head.
  • Precise power control: 10-stop range (1/512šC1/1) with 0.1-stop increments.
  • 40 W bi-color modeling lamp
  • Godox 2.4G wireless system: X3Pro / X3 one-tap sync
  • 16-color group indicators
  • HD color screen
  • Official page


Overpower the Sun

With 800 Ws of output, the AD800Pro delivers decisive main-light performance that overcomes bright sunlight. It yields up to 300 full-power flashes per charge and a fast recycle time of 0.01–1.5 s, keeping pace with demanding on-location shoots.

Precision Power Control

Power is adjustable across a 10-stop range (1/512–1/1) with 0.1-stop increments, enabling extremely fine exposure control. This level of precision makes the AD800Pro ideal for product and still-life work, layered multi-light setups, and any situation that demands subtle highlight and shadow placement.

Advanced Pro Modes

The AD800Pro includes pro-grade modes — Freeze, Stable Color-Temperature, HSS, Multi, and more — so photographers can reliably handle fast-action, product and color-critical work.

Freeze Mode: Ultra-short flash duration down to 1/35,710 s (t0.1) for razor-sharp captures of splashes, jumps and other fast motion.

Stable Color-Temperature Mode: Minimizes color drift as power changes (typical drift ≤ 100 K), ensuring consistent color across the output range.

Supports HSS (up to 1/8000s), Multi flash, and first- and second-curtain sync—covering everything from bright outdoor portraits to motion trails and creative strobe effects.

Triggering Versatility

Built around Godox’s 2.4 GHz X wireless system, the AD800Pro delivers robust, long-range wireless control — including one-tap pairing with X3Pro/X3 and full compatibility with other X-series transmitters. It also supports wired sync via a 3.5 mm PC jack and external 433 MHz receivers via USB-C, giving photographers multiple reliable triggering options for on-location and remote shoots.

Flexible Power Solutions

To keep you shooting without compromise, the AD800Pro supports multiple power options. The optional AC26 adapter enables direct AC operation for continuous power, while the optional UC-46 fast charger reduces battery charging time to about 1.5 hours.

Creative Accessory Ecosystem

Native Bowens Mount — Compatible with a wide range of light-shaping tools (softboxes, beauty dishes, grids, snoots, etc.), giving photographers instant access to an extensive professional modifier system.

A new Godox V1 Mid 55W flash is also coming soon:

Godox V1Mid 55W Flash Coming Soon

The post Godox released a new AD800 Pro all-in-one outdoor flash, new V1 Mid flash coming next appeared first on Photo Rumors.

Sony is rumored to announce a new 180MP medium format sensor

✇Photo Rumors
Par : PR admin
24 janvier 2026 à 00:54


Sony is rumored to announce a new 180MP medium format sensor that will most likely be used in future Fujifilm GFX cameras. It is not clear when this new sensor will be officially released, and the rumor could, of course, be wrong, as many other Sony rumors are. Here is a recap:

  • Status: Development is confirmed by multiple sources.
  • Potential Capabilities: The sensor might be a partially stacked, allowing for faster readout speeds and better performance, potentially bringing A7V-like technology to the medium-format realm.
  • Impact on Resolution: This sensor nearly triples the resolution of the current 61MP full-frame flagship (A7R V) and significantly upgrades the existing 100MP medium-format sensors.
  • Implications for Gear: This development may trigger a new “resolution war,” likely to be featured in future high-end, high-resolution cameras for studio, landscape, and/or advertising photography.
  • Technical Considerations: With a pixel pitch around 2.83 um, diffraction may become a factor, requiring specialized lenses to fully utilize the 180MP resolution.

Sony is rumored to announce a new 16-28mm f/2 lens

The post Sony is rumored to announce a new 180MP medium format sensor appeared first on Photo Rumors.

Reçu — 23 janvier 2026 ⏭

Another camera-inspired watch: Casio M-Edition

✇Photo Rumors
Par : PR admin
23 janvier 2026 à 15:45


There is another new watch for photographers: the custom-made Casio M-Edition, inspired by Leica M cameras, is sold exclusively by PPPcameras. Here are the details:

  • Available in Chrome and Black
  • Based on the Casio AE1200
  • A striking custom red dial, echoing Leica’s signature red dot
  • Custom red LEDs for the watch light reminiscent of a camera’s internal light meter
  • Completing the look with a leather watch strap, mirroring the leatherette of the cameras
  • Price: £150
  • Shipping will start in mid-February 2026

More products from PPcameras can be found here.

Check out also the new “Camera One” photography-inspired watch by Artra Designs:

Too broke for the Leica watch? This stunning new Artra “Camera One” photography inspired watch is a fraction of the price (coupon code included)

Via LeicaRumors

The post Another camera-inspired watch: Casio M-Edition appeared first on Photo Rumors.

Just announced: TTAr­ti­san AF 35mm f/1.8 II Orange “Pop-Limited” edition lens (E/X)

✇Photo Rumors
Par : PR admin
23 janvier 2026 à 15:23



 
 
TTAr­ti­san juts announced a new AF 35mm f/1.8 II Orange “Pop-Limited” edition lens for E/X. Here are the details:

  • Autofocus APS-C Prime Lens
  • Bright F1.8 Large Aperture – smooth bokeh & excellent low-light performance
  • Compact & Lightweight Design – approx. 176–193g
  • Versatile 35mm Equivalent View – perfect for daily shooting, street & travel
  • Clicked Aperture Ring – precise and confident exposure control
  • 0.4m Minimum Focusing Distance
  • Mounts: E / X
  • Launch Price: $140

Additional information on the TTArtisan 35mm f/1.8 II lens can be found here:

Released: TTArtisan 35mm f/1.8 II autofocus lens

TTartisan already had an orange 27mm f/2.8 lens in 2024:

The new TTartisan 27mm f/2.8 yellow/orange limited edition lens is now available

Here is an updated list of photo gear promo codes you can use during this holiday shopping season

The post Just announced: TTAr­ti­san AF 35mm f/1.8 II Orange “Pop-Limited” edition lens (E/X) appeared first on Photo Rumors.

Reçu — 22 janvier 2026 ⏭
Reçu — 21 janvier 2026 ⏭

Is Insta360 coming up with a new mirrorless camera?

✇Photo Rumors
Par : PR admin
21 janvier 2026 à 18:14


The CEO of Insta360 posted the above photo on Chinese social media, along with the words 向新的焦段进发, which translates to “Venture into new focal lengths.” The camera appears to be APS-C mirrorless (in white) based on the size relative to the hand. The mounted lens is f/1.8. Some of the buttons are:

  • Photo – Video switch (top center)
  • Play button (top left)
  • Face detection for humans and animals

Stay tuned for details.

The post Is Insta360 coming up with a new mirrorless camera? appeared first on Photo Rumors.

Reçu — 20 janvier 2026 ⏭

DxO January 2026 update: 326 new DxO Modules for the latest cameras & lenses

✇Photo Rumors
Par : PR admin
20 janvier 2026 à 21:31


This month, DxO Labs released 326 new DxO camera and lens modules for the latest releases, expanding support to more than 110,000 camera and lens combinations in total. It includes compatibility with some of the latest and most notable equipment from Canon, Nikon, Sony, Fujifilm, Hasselblad, Leica, and others — all precisely measured in DxO’s independent laboratories to deliver the highest possible image quality. All DxO Modules are engineered through an exclusive, laboratory-based measurement process that corrects optical flaws

Get 10% off DxO products with code RUMORS.

Here is the full list of new profiles:

Cameras

Lenses

The new DxO Modules can be found in the following DxO software:

Why DxO Modules matter

Incorporating DxO Modules into their workflow allows photographers to achieve sharper, clearer, and more accurate images — whether they’re shooting with the latest high-end gear or trusted older equipment.

Developed in DxO’s independent laboratories, each Module is a unique mathematical profile that characterizes a specific camera–lens pairing. Every profile is measured across the full range of focal lengths, focus distances, and apertures, enabling DxO software to automatically correct optical flaws and extract every ounce of detail and performance from the equipment. DxO Modules are integral to DxO PhotoLab, DxO PureRAW, DxO ViewPoint, and DxO FilmPack.

A library without equal

Over two decades, DxO’s experts have built a library of more than 110,000 camera–lens combinations, covering every major manufacturer in the industry. This unmatched body of optical research continues to set DxO apart, reinforcing its position as the leader in precision image processing and optical correction.

The post DxO January 2026 update: 326 new DxO Modules for the latest cameras & lenses appeared first on Photo Rumors.

Reçu — 19 janvier 2026 ⏭

ON1 Effects 2026 now available

✇Photo Rumors
Par : PR admin
19 janvier 2026 à 21:26


The new 2026 ON1 Effects is now officially released and available as a standalone application or as a plugin for Lightroom Classic and Photoshop. Version 2026 introduces new 1-click subject and background masks, layer-based masking, improved mask quality, and four new creative filters, all designed to give you speed without sacrificing control. Additional information:

  • Photo RAW users can already access Effects inside that app; this release adds a standalone option
  • Subject and Background Masks: AI-powered one-click masking to instantly isolate the main subject or background in an image, enabling precise adjustments without manual brushing.
  • Depth Lighting Filter: Uses AI depth detection to add cinematic lighting effects, balancing light and shadow for dramatic, three-dimensional results in portraits or landscapes.
  • Split Field Filter: Simulates a tilt-shift lens to compress perspectives, bringing distant backgrounds closer while keeping the foreground sharp—ideal for creative landscape edits.
  • Double Exposure Filter: Easily blends two images or exposures into artistic composites without needing multiple layers or in-camera techniques, turning simple shots into surreal artwork.
  • Motion Filter: Applies realistic motion blur effects like panning, zooming, or twisting to static photos, adding a sense of movement and dynamism.
  • Effects Starting Points: Kick off edits with pre-selected favorite filters or looks applied instantly, streamlining the creative process for consistent styling across images.
  • New Add Filter Dialog: An updated interface for quicker access to commonly used filters, with search, favorites, and the ability to hide unused options for a more personalized workflow.

ON1 Photo RAW 2026.2 now available

The post ON1 Effects 2026 now available appeared first on Photo Rumors.

2026 BCN awards

✇Photo Rumors
Par : PR admin
19 janvier 2026 à 20:06



BCN Corporation, headquartered in Tokyo, announced the winners in the camera category for 2026. BCN collects POS sales data from most retail stores in Japan (January to December, 2025). Here is the latest ranking:

Mirrorless cameras:

  1. Sony: 29.9%
  2. Canon: 27.4%
  3. Nikon: 15.1%

DSLR cameras:

  1. Canon: 44.3%
  2. Nikon: 38%
  3. Ricoh/Pentax: 17.7%

Digital compact cameras with an integrated lens:

  1. Kodak: 24%
  2. Fujifilm: 13.9%
  3. Kenko Tokina: 13.3%

Action cameras:

  1. DJI: 40.1%
  2. Arashi Vision: 37.9%
  3. GoPro: 18.9%

Video cameras:

  1. DJI: 64.7%
  2. Panasonic: 18.9%
  3. Sony: 11.1%

Interchangeable lenses

  1. Tamron: 23%
  2. Sigma: 17.8%
  3. Sony: 13.1%

Overall Trends and Insights

  • Mirrorless Growth vs. DSLR Decline: Mirrorless rankings show a fragmented but vibrant market, with Sony holding strong. DSLR sales are likely shrinking, as evidenced by lower overall volumes implied in historical data (e.g., Canon’s 2025 DSLR share was 69.4%, but no 2026 figure available). Nikon remains competitive in both but could benefit from more aggressive Z-system marketing.
  • Non-Traditional Brands Rising: DJI’s double win in video and action categories signals a shift to versatile, tech-integrated devices over pure camera hardware. This could pressure traditional brands like Nikon to innovate in video features.
  • Lens Market Dynamics: Third-party lenses leading points to price sensitivity in Japan. For Nikon fans, this means opportunities to pair Z-mount bodies with affordable Tamron or Sigma glass, potentially boosting system adoption.
  • Nikon-Specific Analysis: Nikon appears in three categories (DSLR 2nd, mirrorless 3rd, binoculars 3rd), a respectable showing amid intense competition. Compared to 2025 (where Nikon was 3rd in mirrorless and 2nd in DSLR), there’s consistency, but to climb higher, focusing on entry-level mirrorless or hybrid video capabilities could help. No appearance in lens top three suggests Nikon’s native optics are premium-positioned, not volume leaders.

These awards reflect Japanese retail trends, which may differ globally due to regional preferences (e.g., instant cameras are popular in Asia).

Past rankings can be found here and here:

The latest Nikon market share in Japan according to BCN: Nikon is moving up

2024 BCN awards announced (camera market share in Japanese retail stores)

The 2023 BCN awards are out

The 2022 BCN awards are out (camera market share in Japanese retail stores)

Source: BCNaward (press release) via NikonRumors

The post 2026 BCN awards appeared first on Photo Rumors.

Reçu — 18 janvier 2026 ⏭

No evidence that a new Fujifilm X-Pro4 camera is coming soon

✇Photo Rumors
Par : PR admin
18 janvier 2026 à 17:26


Some random websites are reporting that a new Fujifilm X-Pro4 camera is coming soon. The Fujifilm X-Pro3 camera has been discontinued for a while without any replacement in sight:

The Fujifilm X-Pro3 camera is discontinued

Fujifilm X-Pro3 camera is being discontinued

Digging deeper with AI, the Fujifilm X-Pro4 camera rumors appear to be just clickbait:

The Fujifilm X-Pro4 remains in the realm of rumors and speculation, with no concrete evidence of an imminent launch (e.g., within the next few months). Most credible sources point to a potential release sometime in the second half of 2026 or even later, possibly tied to Fujifilm’s next-generation X-Trans VI sensor and processor updates, but this is unconfirmed. Here is a break down all references found online:

Official Fujifilm Websites

  • Searches across Fujifilm’s global and regional sites (e.g., fujifilm-x.com, fujifilm.com, fujifilm.com.cn) yield no official references to the X-Pro4. These sites focus on existing models like the X-Pro3 (released in 2019), X-T5, X-H2S, and others.
  • Fujifilm’s product pages and news sections discuss updates to current lines but make no mention of an X-Pro4.
  • In interviews (e.g., with Fujifilm executives like Yuji Igarashi), the company has acknowledged demand for an X-Pro successor but emphasized it won’t be a “boring refresh” and is still in conceptual stages, with no timeline given.
  • No product listings, teasers, or firmware mentions appear on Fujifilm China (fujifilm.com.cn) or other regional variants. If it were officially coming soon, we’d expect teasers or placeholders on these sites, but there’s nothing.

Retailer References

Major retailers show no active listings or pre-orders for the X-Pro4, indicating it’s not available for sale or even teased commercially. Searches often redirect to the X-Pro3 or unrelated accessories.

Social Media References (X/Twitter)

On X (formerly Twitter), the X-Pro4 is a hot topic among photography enthusiasts. No official Fujifilm accounts mention it. Key themes:

  • Rumors and Predictions: Many posts cite 2026 as the likely year, often linking to articles speculating on specs like a 40MP APS-C sensor, IBIS (in-body stabilization), improved hybrid viewfinder, and new film simulations.
  • User Wishes and Debates: Posts express frustration over the delay (X-Pro3 is 7 years old) and debate features, such as keeping the optical viewfinder (OVF) vs. going all-digital with an EVF. Some suggest it might be renamed (e.g., X-Pro5 or X-Pro6) to align with current numbering.
  • Broader Predictions: Some accounts bundle it with other 2026 cameras (e.g., X-T6).
  • No leaks from insiders or Fujifilm reps.

Chinese Websites

Chinese e-commerce sites like JD.com and Taobao have indirect references to the X-Pro4, but not as a sellable camera – only in accessory listings (e.g., flashes like EF-X8 or EF-60) that claim compatibility with future models, including “X-Pro4”. This seems precautionary (listing potential compatibilities) rather than evidence of a release. No actual camera pages or pre-orders exist on these platforms.

Summary and Rumored Timeline/Specs

  • Is it coming soon? Unlikely in the immediate future. Rumors suggest a 2026 release or later if Fujifilm focuses on mass-market models like the X-T6 first.
  • Rumored Specs: 40MP non-stacked APS-C sensor, faster processor, IBIS, articulating screen, new film simulations (e.g., Reala Ace), and possibly a refreshed hybrid viewfinder. Price estimates: $2,400–$2,600.
  • Why the Delay? Sources suggest Fujifilm is prioritizing broader-appeal cameras and wants a significant upgrade to justify the X-Pro line’s niche.

The post No evidence that a new Fujifilm X-Pro4 camera is coming soon appeared first on Photo Rumors.

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