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Sirui officially announced new 15mm T1.6, 75mm T1.4, & 150mm T4 Macro (1.5x) cinema lenses

Par : PR admin
6 juillet 2026 à 17:16


Sirui officially announced the previously reported 15mm T1.6, 75mm T1.4, and 150mm T4 Macro (1.5x) cinema lenses. Orders are now open at B&H Photo and the official Sirui online store (the lenses are from the Sirui Vision Prime series, currently available in 24mm, 35mm, and 50mm T1.4). Additional information:

  • Native E-mount + interchangeable RF/Z/L modules (no shims required)
  • 46mm image circle, full coverage on full-frame, S35 & large-format cinema cameras
  • Multi-layer nano coating cuts flare & ghosting
  • Lightest lens in the set: just 599g
  • All lenses share the same color tone, gear position, and 270° focus throw

The post Sirui officially announced new 15mm T1.6, 75mm T1.4, & 150mm T4 Macro (1.5x) cinema lenses appeared first on Photo Rumors.

SG-Image AF 25mm f/1.8 lens for MFT officially announced and available for order

Par : PR admin
4 juillet 2026 à 00:59



The previously reported SG-Image AF 25mm f/1.8 lens for MFT has now been officially announced and is available for order on Amazon (check also the official SG-Image online store, eBayAliExpress, and Amazon Japan).

Additional information on the new lens:

  • 7-element in 5-group optical design (including 3 high-refractive-index elements)
  • 9-blade aperture
  • Aperture range: f/1.8 – f/16
  • Minimum focusing distance: 0.3 meters
  • 52mm filter size
  • Weight 145 grams
  • Dimensions: Φ67mm × 31mm
  • Available in black and silver
  • Additional pictures:

New SG-Image AF 25mm f/1.8 lens for MFT to be announced next week

SG-image AF 25mm f/1.8 lens officially released (E/X)

New: SG-Image 25mm f/1.8 lens

The post SG-Image AF 25mm f/1.8 lens for MFT officially announced and available for order appeared first on Photo Rumors.

Sony to announce a new RX10 V super-zoom camera next week

Par : PR admin
3 juillet 2026 à 18:45


Sony will announce a new RX10 super-zoom camera next week (July 9th). The new model will be a replacement for the Sony CyberShot RX10 IV that was announced back in 2017:

Surprise: Sony RX10 IV camera announced

Here is what to expect from the new Sony RX10 V super-zoom camera:

  • Zeiss 24-600mm f/2.4-4 25x optical zoom lens
  • 20.1MP stacked 1-inch Exmor RS sensor
  • Same overall bridge camera form factor, build quality, EVF, and tilting screen
  • New image processor (likely BIONZ XR or similar)
  • NP-FZ100 battery
  • Modern connectivity (USB-C charging/port and updated Wi-Fi/Bluetooth)
  • Better overall performance
  • Price in the $1,899–$1,999 range

The post Sony to announce a new RX10 V super-zoom camera next week appeared first on Photo Rumors.

Insta360 upcoming products: hints from the CEO’s computer

Par : PR admin
3 juillet 2026 à 00:38



The above screenshot of the Insta360 CEO’s computer was taken from a publicly available video post on Chinese social media and contains some hints on upcoming Insta360 products (check also the ongoing Insta360 sale):

  • From the top, the first item is a Luna Ultra firmware
  • Next is “compared OP4.mov”: OP4 here is most likely a comparison with the OSMO Pocket 4
  • Next is “X6 360 pv (X6&001) compressed.mov”: clearly referring to a new X6 product (the next 360 camera model?)
  • Next is a folder named “z0 latest sample for jk (only roughly adjusted exposure and color)”: the rumored mirrorless camera from Insta360 is called Z0 (this is probably a code name, not a final product name)
  • Next is “X6 360 pv (X6&001) .mov.larkcache”, again the X6 (the next 360 camera model)
  • “z03 compared OP4.mov.larkcache”: this seems to be a new product labeled as Z03
  • The last folder is “z0 latest sample for jk” –  z0 again, the rumored Insta360 mirrorless camera

Update – the Insta360 X6 camera is already registered with the FCC:

The rumored Insta360 mirrorless interchangeable-lens camera will have an MFT mount

Is Insta360 coming up with a new mirrorless camera?

 

Patent wars: GoPro, Insta360, and DJI – the latest updates

The post Insta360 upcoming products: hints from the CEO’s computer appeared first on Photo Rumors.

Godox is launching its first camera with a transparent viewfinder: the C100

Par : PR admin
29 juin 2026 à 16:53



Godox released its digital camera, the C100, with a transparent viewfinder. The C100 is a plastic frame that helps the photographer gauge the approximate shooting area. Godox describes the device as a metering aid for film photography.

Additional information:

  • High-transparency intelligent display (screen size ≈ 60.8 × 47.8 mm) with >50% light transmittance.
  • Dimensions: ≈ 104 × 71.7 × 19.1 mm (slim, pocketable profile)
  • Weight: Reported as ~65 g in Chinese sources (one retailer lists 655 g — almost certainly a typo/copy-paste error)
  • Storage: TF/microSD card support up to 128 GB (card not included)
  • Battery: Built-in rechargeable battery; claims >1.5 hours of continuous video recording
  • Charging/Data: USB-C (5V ⎓ 1A) for charging and OTG direct transfer to phones or computers
  • Exposure Controls: Center-weighted metering with linked aperture/shutter adjustment (semi-auto style — adjust one and the camera handles the other). Adjustable ISO.
  • Other: Portable for travel/street/lifestyle shooting; minimalist design.
  • Price: 199 RMB (roughly $28 USD).

The post Godox is launching its first camera with a transparent viewfinder: the C100 appeared first on Photo Rumors.

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