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Aujourd’hui — 11 décembre 2024Photo Rumors
Hier — 10 décembre 2024Photo Rumors

New Optics Modules from DxO released for the latest cameras and lenses

✇Photo Rumors
Par : PR admin
10 décembre 2024 à 18:46


DxO released support for the latest camera and lens gear from Fujifilm, Leica, Panasonic, Sony, and more (957 new camera and lens combinations):

Support arrives for the latest gear from Fujifilm, Leica, Panasonic, Sony, and more

With this update, DxO offers modules for 99,163 camera and lens combinations

DxO is delighted to announce that it has released support for 957 new camera and lens combinations, comprising newly released equipment from some of the industry’s biggest manufacturers.

On December’s list is the widely anticipated X-M5, the new creator-oriented camera from Fujifilm. At the other end of the spectrum is the M11-D, Leica’s 60-megapixel M-mount rangefinder camera that has no rear display.

Recently released cameras from Panasonic and Sony complete the selection of cameras, while the lens line-up includes glass from Laowa, Tamron, and Viltrox.

Available from today, these DxO Optics Modules can be found in the following DxO software:

Each DxO Optics Module has been developed by our independent team of professional technicians.

The latest profiles include the following cameras and lenses:

Cameras

  • Fujifilm X-M5
  • Leica M11-D
  • Panasonic Lumix DC-FZ82D/FZ80D/FZ85D
  • Sony ZV-E10 II

Lenses

  • Laowa 10mm F2.8 Zero-D FF (Nikon Z)
  • Laowa 10mm F2.8 Zero-D FF (Sony FE)
  • Panasonic FZ82D Lens
  • Tamron 90mm F2.8 Di III Macro VXD (Nikon Z)
  • Tamron 90mm F2.8 Di III Macro VXD (Sony FE)
  • Viltrox AF 16mm F1.8 FE (Sony FE)
  • Viltrox AF 23mm F1.4 E (Sony E)
  • Viltrox AF 27mm F1.2 Pro FE (Sony FE)
  • Viltrox AF 27mm F1.2 Pro Z (Nikon Z DX)
  • Viltrox AF 28mm F1.8 FE (Sony FE)
  • Viltrox AF 33mm F1.4 E (Sony E)
  • Viltrox AF 56mm F1.4 E (Sony E)

The post New Optics Modules from DxO released for the latest cameras and lenses appeared first on Photo Rumors.

Released: TTArtisan 35mm f/1.8 II autofocus lens

✇Photo Rumors
Par : PR admin
10 décembre 2024 à 18:01


The previously reported TTArtisan 35mm f/1.8 II autofocus lens is now officially announced. With 179g weight and smaller size, the new lens features 7 groups of 10 elements, including 2 high-refractive elements and 2 ED (Extra-low Dispersion) elements. The optimized structure reduces size while maintaining image quality. The Fuji X mount version is available now for $125 (Sony E and Nikon Z are coming soon):

Additional informtion and pictures:

  • APS-C 35mm (53mm Equivalent)
  • 176g Lightweight Compact Design
  • Metal Lens Body (5052 Aviation Aluminum)
  • 0.4m Minimum Focusing Distance
  • Large Aperture for Soft Background Blur
  • Fast & Accurate AF Performance
  • Comes with a Lens Hood
  • Additional pictures:

The original “version I” lens was officially announced last year.

New TTArtisan AF 35mm f/1.8 APS-C lens for Fujifilm X-mount announced (Z+E mounts coming later)

The post Released: TTArtisan 35mm f/1.8 II autofocus lens appeared first on Photo Rumors.

New Viltrox AF 35mm f/1.7 AIR lens coming on December 18th (E/Z/X)

✇Photo Rumors
Par : PR admin
10 décembre 2024 à 17:27


The previously reported Viltrox AF 35mm f/1.7 lens will be officially announced on December 18th. The new lens will be part of the Viltrox Air series together with the 56mm f/1.7, 20mm f/2.8, and 40mm f/2.5 lenses:

  • Lens design: 11 elements in 9 groups
  • Filter size: 52mm
  • Minimum focusing distance: 0.33m
  • Compact and light design
  • Available for Sony E, Nikon Z, and Fuji X
  • Weight: 170g
  • Price: around $100

In the US, Viltrox lenses are sold at Adorama, B&H, and Amazon. International shipping is available at Pergear and at the Viltrox store (you can get 8% off at the online store with code NIKONRUMORS).

New Viltrox AF 35mm f/1.7 XF lens coming soon (also new Viltrox AF 28mm f/4.5 “white edition”)

Coming soon: new Viltrox AF 35mm f/1.7 lens for Nikon Z-mount

More pictures of the upcoming Viltrox AF 35mm f/1.7 lens for Nikon Z-mount

Via NikonRumors

The post New Viltrox AF 35mm f/1.7 AIR lens coming on December 18th (E/Z/X) appeared first on Photo Rumors.

Sigma is working on a new and unique telephoto lens “that has never existed before”

✇Photo Rumors
Par : PR admin
9 décembre 2024 à 22:06


In a new interview, Sigma’s CEO Kazuto Yamaki confirmed that the company is working on a new and unique telephoto lens “that has never existed before”. Here is the video (watch at the 27:12 mark):

Here is the full recap of the interview from SonyAddict:

  • Kazuto Yamaki met frequently with the architect to work on Sigma’s new building
  • All the furniture came from Arper of Italy because of the tie-in with Ichiro Iwasaki who helped to design all of Sigma’s cameras and lenses
  • The building has a Scandinavian feel, but that is in line with modern Japanese design
  • Sigma had a factory in the center of Tokyo that was later moved to the outskirts of Tokyo and as Tokyo grew there wasn’t space for them so they moved to Aizu
  • The cleanest water tends to be in the mountains and it is necessary for premium optical manufacturing
  • Made in Japan is important to Kazuto Yamaki because they like to achieve for two reasons. The first is the top quality they can and in Aizu some of the employees are third generation which helps achieve the top quality. The second is that Sigma is still privately owned so even though profit is important they feel they have to take care of their employees. So sigma is about the balance between profits and the employees.
  • The company was founded in 1961 but moved to Aizu in 1967 when Kazuto Yamaki was born.
  • Kazuto Yamaki’s family home was on top of the Sigma factory so he grew up in the factory so his life was always with Sigma.
  • When Kazuto Yamaki was 7 or so they had about 100 employees and his father wanted him to take over the business and told him always to study hard to help take care of the employees and be the best CEO he could be.
  • Kazuto Yamaki’s father always wished that Sigma would be an innovative company
  • Sigma has been working hard under Kazuto Yamaki’s leadership for 12 years because he wants to make the best products that he can be proud of. His long-term goal is to make Sigma the most loved and respected brand in the industry.
  • Picking your camera based on the lenses you want can be very logical because Sigma believes lenses are an important asset that can be used for a long time.
  • Sigma regularly has product branding meetings to figure out what should be made that Kazuto Yamaki attends.
  • Normally Kazuto Yamaki gives a lot of ideas based on his discussions with people in the world, but sometimes he comes up with ideas of his own.
  • Sigma engineers are passionate about photography so they also ask Kazuto Yamaki to design lenses.
  • Kazuto Yamaki thinks the most innovative thing they made under his leadership is the first 35mm f1.4 Art lens, 75mm f/1.4, and probably the Sigma 18-35mm f/1.8 zoom lens.
  • AI may change photography significantly but it is hard to tell
  • Each photographer has his own style so it is hard for AI to replace
  • Kazuto Yamaki tries to take his photography seriously as much as possible, especially when he goes abroad.
  • Kazuto Yamaki likes the design and one of his goals is to make the most beautiful products he can
  • One of the products that excites Kazuto Yamaki the most is a telephoto lens that has never existed before and will make wildlife and sports photographers happy.

Interesting 30 Minutes With Sigma CEO Kazuto Yamaki – Telephoto Lens That Has Never Existed Before Coming Soon

The post Sigma is working on a new and unique telephoto lens “that has never existed before” appeared first on Photo Rumors.

À partir d’avant-hierPhoto Rumors

Digital camera shipments still declining year over year

✇Photo Rumors
Par : PR admin
6 décembre 2024 à 14:16


Digital camera shipments are still declining year over year – here are the latest stats from BCNR:

Total digital camera shipments over the years

Total digital camera shipments over the years

“As of 2014, the number was around 5,784,000 units, but it has been decreasing year by year. In 2022, it had fallen to around 929,000 units. The following year, in 2023, it was even lower than the previous year, at around 912,000 units.”

Digital camera penetration rate

Digital camera penetration rate

“From 2014 to 2016, it fluctuated between 60% and 58.9% in 2017, falling below 60%. The penetration rate has continued to decline since then, falling below 50% in 2022 and to 41.5% in 2024. This is a decrease of more than 20 points over the past 10 years. Meanwhile, the smartphone penetration rate exceeded 60% in 2017, and exceeded 90% in 2024, rising 30 points in seven years.”

Penetration rate by age group

Penetration rate by age group

“The rate is decreasing in all age groups, but it is particularly noticeable among younger generations. The penetration rate for those under 29 was 69.5% in 2014, but dropped by more than 50 points to 18.2% in 2012. Even among those in their 30s, it has dropped by just under 50 points in the past 10 years, which is a major factor in pushing down the overall penetration rate.”

Source: BCNR

The post Digital camera shipments still declining year over year appeared first on Photo Rumors.

Fujifilm is trying to stop scalpers, will run lotteries for new/hot products

✇Photo Rumors
Par : PR admin
5 décembre 2024 à 03:14


From FujiAddict:

“Fujifilm released updated shopping site terms in Japan designed to prevent camera scalping. Fujifilm will run lotteries like they did for the limited edition X100 for high-demand products to ensure that genuine Fujifilm customers get cameras. I tried to win one of the limited edition X100 cameras when Fujifilm last ran a lottery and I wasn’t impressed with their ability to run one so I hope they have learned from their past errors.”

The translated press release is below:

Notice of changes to the terms of use for the official shopping site for photography-related products
Dear Valued Customer,

We would like to express our sincere gratitude for your continued patronage of Fujifilm products.

Currently, Fujifilm Mall, the official shopping site for photography-related products, is experiencing difficulties for customers who need products to obtain them due to large-scale purchases that appear to be for the purpose of resale. In order to improve this situation, Fujifilm Imaging Systems Co., Ltd. has added Article 8, “Prohibition of purchases for the purpose of resale,” to the Fujifilm Mall terms of use today.

Important points regarding Article 8 of the Fujifilm Mall Terms of Use: “Prohibition of purchases for the purpose of resale”
In order to better provide products to customers who need them, we have newly specified the following actions as prohibited and have stated that if any such actions are confirmed, we may suspend your “FUJIFILM Members” account.

Prohibited acts

  • Accessing and ordering products through programs that automate purchasing
  • Using different names, telephone numbers, or email addresses at the same address to order quantities in excess of the limits set by this service, etc.

In addition, Fujifilm Mall will use a reservation and lottery system to sell products that are expected to be ordered in large numbers, in order to prevent commercial resale. We may directly or in cooperation with major EC malls request that those who are listing Fujifilm products that appear to be resale products on major EC malls remove their listings. We will continue to make efforts to deliver our products to customers who need them.

Get used to the new marketing trick of camera companies: lottery system to allow you to buy the latest and greatest camera

The Fuji X100VI madness continues… “the most pre-ordered camera ever”

Don’t expect the Fujifilm X100VI camera to be in stock anytime soon

Can’t wait for the new Fujifilm X100VI camera? Fake it with some stickers… (X100VI starts shipping tomorrow)

Fujifilm CEO: camera shortages are “normal” if you want to create brand power similar to Leica

The post Fujifilm is trying to stop scalpers, will run lotteries for new/hot products appeared first on Photo Rumors.

2025 CP+ show confirmed for February 27th – March 2nd (list of exhibitors)

✇Photo Rumors
Par : PR admin
4 décembre 2024 à 18:23


The 2025 CP+ show will take place from February 27th until March 2nd in Yokohama, Japan. Here is the preliminary list of exhibitors:

  • Urth
  • Agai Shoji broncolor/Aputure
  • Acculus
  • ATOMOS
  • Image Vision
  • Insta360
  • VANLINKS (NANLITE/NANLUX/GUTEK)
  • Widendham Media Solutions
  • EIZO
  • H&Y/SMDV
  • Escura Camera
  • Etsumi
  • FL Tokuyama
  • Evoto AI
  • LK SAMYANG
  • Angelbird Technologies
  • OM Digital Solutions
  • OWC
  • Kashima
  • KANI Filter
  • Kandao Technology
  • GigWorks/SNPIT/Camera Duty
  • Canon/Canon Marketing Japan
  • Keiritsu Electric
  • King/Fotopro/iFootage (Asanuma Shokai)
  • Google Pixel
  • QLCLE
  • Healthy Tokina
  • Kenko Professional Imaging
  • Cosina
  • GODOX
  • SIGHTRON JAPAN/LAOWA
  • SAEDA
  • SUMMIT CREATIVE
  • SUNEAST (Asahito Electronics)
  • Jiangmen Kase Optics
  • SIGMA
  • cizucu
  • Synology
  • SHARPSTAR/Askar
  • ZHUHAI HIGH-TECH ZONE LENTHEM TECHNOLOGY
  • Focus Workshop｜K&F Concept/TTArtisan/VILTROX
  • SIRUI JAPAN
  • Shenzhen 7Artisans Photoelectric Technology
  • Zunon
  • Slick
  • Sega Fave
  • Sekonic/Vincero
  • ZWO
  • Sony/Sony Marketing
  • TAIWAN SUNPOWER FILTERS
  • Tamron
  • Zhongshan Precision Electronics Technology
  • TEAC TASCAM
  • DxO
  • DNP Photo Imaging Japan
  • DZOFILM/VAXIS/Homan/Lightbanktech(Horizon)
  • DJI/Hasselblad/PGYTECH
  • TILTA
  • DENTO
  • Dongguan YC Onion Network Technology
  • Tokyo Printing House
  • Oriental Living
  • Tokina
  • Tokiwa Photo Supplies
  • DROMI
  • Nikon / Nikon Imaging Japan / Nikon Vision
  • NiSi
  • Japan Photo and Video Equipment Association
  • NEEWER
  • Nextorage
  • no co so – Art Book
  • HARLOWE/HOBOLITE
  • PIOTECH
  • Haida
  • Hakuba Photo Industry
  • Vanguard
  • PR39
  • Vixen
  • Felicros
  • Fujifilm
  • Plustek Japan
  • Prowell Bag International
  • ProPhoto
  • HOVERAir Japan
  • Marumi Optical Machinery
  • ME Group Japan
  • Yashica
  • Unitex
  • Yokohama City
  • Yosemite Trap
  • YONGNUO
  • LUMIX (Panasonic)
  • RAID
  • Leo Photo Japan
  • Lexar Japan
  • Lomography

The post 2025 CP+ show confirmed for February 27th – March 2nd (list of exhibitors) appeared first on Photo Rumors.

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