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Reçu hier — 2 octobre 2025

Yes, Panasonic increased prices in the US as previously reported, and OM System is next

2 octobre 2025 à 19:02

 
In September, I reported on the upcoming price increases for OM System and Panasonic products, and it appears that the rumors were true again (see previous reports). I have a hard time finding exactly what products were impacted and by how much, but here is the AI recap (check the Panasonic Lumix and OM System stores):

“Panasonic implemented a price increase for Lumix cameras and lenses in the US on September 28, 2025, primarily in response to escalating tariffs on imports from China and other affected regions (where much of their manufacturing occurs). This follows similar hikes by competitors like Canon, Sony, Nikon, and Fujifilm earlier in the year. The adjustment aims to offset costs while keeping the overall impact below 1% on profits, according to Panasonic’s fiscal reports. Specific percentage increases vary by product (typically 5-15% based on prior tariff-related adjustments), but exact figures for this round have not been publicly detailed beyond announcements urging pre-hike purchases. The increase applies broadly to the Lumix lineup, including full-frame S-series, Micro Four Thirds G-series, and compact models.”

OM System and Panasonic Lumix price increases coming to the US, while new Sofortrabatt & Cashback programs started in Europe

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Third Sony price increase in the US because of Trump’s tariffs

23 septembre 2025 à 01:17


Today, Sony increased their prices in the US for the third time this year as a result of Trump’s tariffs. Here are a few examples:

Model Old price (July) New price (Sept) Increase
Sony α9 III $5,999 $6,399 $400
Sony α7R V $3,899 $4,299 $400
Sony α9 II $4,499 $4,899 $400
Sony α6400 $899 $1,099 $200
Sony α6700 $1,399 $1,499 $100
Sony FX6 $5,999 $6,999 $1,000
Sony α7 IV $2,499 $2,599 $100
Sony α7C II $2,199 $2,299 $100
Sony α7CR $2,999 $3,099 $100

Several E-mount lenses have also been affected, for example:

Model Old price (July) New price (Sept) Increase
Sony FE 24-70mm f/2.8 GM II $2,300 $2,448 $148
Sony FE 50mm f/1.4 GM $1,299 $1,398 $99
Sony FE 135mm f/1.8 GM $1,999 $2,148 $149
Sony FE 70-200mm f/2.8 GM OSS II $2,799 $3,099 $300
Sony FE 28-135mm f/4 G PZ OSS $2,499 $2,988 $489
Sony FE 400-800mm f/6.3-8 G OSS $2,898 $3,298 $400
Sony FE 16-55mm f/2.8 G $1,399 $1,698 $299
Sony FE 90mm f/2.8 Macro G OSS $1,099 $1,198 $99
Sony FE 70-350mm f/4.5-6.3 G OSS $999 $1,098 $99
Sony FE 35mm f/1.8 $749 $798 $49
Sony FE 15mm f/1.4 G $849 $948 $99
Sony FE 24mm f/2.8 G $599 $648 $49
Sony FE 40mm f/2.5 G $599 $648 $49
Sony FE 18-105mm f/4 G OSS $599 $698 $99

Sony already had two price increases in the US this year – one in May and one in June:

Sony price increase now in effect in the US

Nikon, Canon, and Sony rebates expire next week + US price increases become effective

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OM System and Panasonic Lumix price increases coming to the US, while new Sofortrabatt & Cashback programs started in Europe

5 septembre 2025 à 01:11


New OM System and Panasonic Lumix price increases are coming to the US as a result of the Trump’s tariffs:

  • OM System price increase coming in early October
  • Panasonic Lumix price increase coming on September 28th



If you are planning on purchasing new gear, now would be a good time to do so, since I expect more price increases to be coming in the coming weeks/months:


At the same time, new Sofortrabatt & Cashback programs are starting in Europe (no OM System and Panasonic Lumix rebates available in the US):

New OM SYSTEM Sofortrabatt & Cashback started in Europe

The post OM System and Panasonic Lumix price increases coming to the US, while new Sofortrabatt & Cashback programs started in Europe appeared first on Photo Rumors.

It’s not over yet: another (yes, a second) price increase from Fujifilm and Canon coming on September 1st

12 août 2025 à 00:57

The Fujifilm US price increase is now in effect (up to 15%)

2 août 2025 à 15:47



The previously reported Fuji price increase in the US as a result of Trump's tariffs came into effect yesterday. The list of impacted products can be found here. You can check the new price at B&H Photo. Moment also published a list of Fujifilm cameras with US price increases:

Product New Price Old Price Difference
X-M5 Body $899 $799 $100
X-T30 II Body $999 $899 $100
X-S20 Body $1,499 $1,299 $200
X-T50 Body $1,599 $1,399 $200
X100VI $1,799 $1,599 $200
X-T5 Body $1,899 $1,699 $200
X-H2 Body $2,199 $1,999 $200
GFX100RF $5,399 $4,899 $500
GFX 100S II Body $5,499 $4,999 $500
GFX100 II Body $8,299 $7,499 $800

Coming next: Fujifilm price increase in the US

Second Fujifilm price increase coming to the US on August 1st


  

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Canon’s Q2 financial results are out, impact of tariffs: “we will make up for this by reducing costs and raising prices”

29 juillet 2025 à 16:01


Canon released its Q2 financial results. The Q&A section includes several questions regarding the US-imposed tariffs, and Canon's position is "we will make up for this by reducing costs and raising prices":


Here are the details for the Canon Imagina Business Unit:

  • Imaging Business Unit Performance:
    • Second quarter sales increased by 6.5% year-on-year to ¥260.7 billion.
    • Second quarter income before income taxes decreased by 3.9% year-on-year to ¥40.1 billion due to yen appreciation.
    • First half sales totaled ¥472.8 billion, up 12.5% year-on-year.
    • First half income before income taxes reached ¥72.4 billion, up 27.8% year-on-year.
  • Camera Sales:
    • Strong sales of mirrorless cameras, particularly the EOS R5 Mark II (launched in the second half of the previous year).
    • New video-centric models, EOS R50 V and PowerShot V1 (launched in Q2), were well-received by both video and still image users for design, operability, and ease of shooting.
    • EOS R50 V highly valued by video creators; PowerShot V1 popular for high-quality shooting among social media and still image users, leading to higher-than-expected orders.
  • Market Outlook and Strategy:
    • Global camera market expected to remain stable at ~6.6 million units, despite anticipated U.S. demand decline due to tariff-related price increases.
    • Sales growth in Q2 driven by EOS R5 Mark II and EOS/PowerShot V series.
    • Plan to increase full-year camera sales by 6% to 3 million units, focusing on strong Asian markets.
    • Leverage EOS R5 Mark II’s success to boost RF lens sales.
    • Expand PowerShot V1 sales and increase production of existing compact camera models to address back orders.
    • Aim for overall camera sales growth of 5.4%.

Expect more price increases on photo gear: the new US tariff on imports from Japan is now 15%




Source: Canon

The post Canon’s Q2 financial results are out, impact of tariffs: “we will make up for this by reducing costs and raising prices” appeared first on Photo Rumors.

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