What’s next for Fujifilm? Here is the list of rumored/expected new products:
Screen covers, dial locks, and leatherette accessories for Fujifilm cameras
The post What’s next for Fujifilm? appeared first on Photo Rumors.
The silver Fujifilm X100VI camera is now in stock at Adorama. The funny part is that the used X100VI cameras at Adorama are significantly more expensive.
Check out also the Fujifilm X100VI camera accessories:
Just announced: IDSworks grip for the new Fuji X100VI camera
The post Act fast: the silver Fujifilm X100VI camera is now in stock appeared first on Photo Rumors.
Matt Granger updated his Hasselblad Expert Setup Guide for the latest Hasselblad X2DII camera and XCD 35-100mm f/2.8-4 lens (pre-orders: B&H Photo | WEX Photo | Foto Erhardt):
Check out also Matt’s other classes and guides:
Matt Granger’s Sony Setup Guide is now live and it includes every full-frame Alpha camera
Matt Granger announced his new FujiFilm GFX Expert Setup Guide
The post Matt Granger’s Hasselblad Expert Setup Guide now updated for the latest X2DII camera & 35-100mm lens appeared first on Photo Rumors.
Here is some additional information on the upcoming Venus Optics Laowa AF FF 200mm f/2 C-Dreamer lens (check the Laowa website for any potential updates):
The post Additional information on the upcoming Venus Optics Laowa AF 200mm f/2 lens appeared first on Photo Rumors.
As I already reported back in January, Viltrox will be joining the L-Mount Alliance on September 1st. Expect also a new lens (or lenses) for L-mount to be announced on the same date (see the latest Viltrox news here).
Via LeicaRumors
The post Viltrox is joining the L-Mount Alliance on September 1st appeared first on Photo Rumors.
OM SYSTEM will soon announce a new M.Zuiko Digital ED 50-200mm f/2.8 IS PRO lens. The official release is rumored to happen around September 10. The 50-200mm f/2.8 telephoto zoom was the only remaining lens on the latest roadmap:
OM System updated its roadmap with a new telephoto lens for 2025
Via 43addict
The post New OM SYSTEM M.Zuiko Digital ED 50-200mm f/2.8 IS PRO lens to be announced soon appeared first on Photo Rumors.
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Reminder: New price increases for Fujifilm, Canon, and Nikon products are set to take effect in the US on September 1st, resulting from the Trump tariff.
If you are planning to buy any new gear before the price increase, consider doing so from one of our sponsors:
Additional information:
Reminder: second Nikon USA price increase coming in a few days (September 1st)
The post Reminder: new Fujifilm, Canon, and Nikon price increase coming to the US on September 1st appeared first on Photo Rumors.
The previously reported AstrHori 6mm f/2.8 full-frame circular fisheye lens for E/L/RF/Z is now announced. Orders are open at Amazon and the official website ($299). AstrHori lenses are also available for sale at B&H Photo. Here are the lens specifications, MTF charts, and design diagram:
The post Announced: AstrHori 6mm f/2.8 full-frame circular fisheye lens for E/L/RF/Z ($299) appeared first on Photo Rumors.
This year, GoPro is expected to launch two new cameras, followed by a third pro-level, low-light camera in 2026.
A new GoPro’s “AMLF1” model registration with the Indonesian certification authority was spotted by dclife:
GoPro also has a patent for an Osmo Pocket camera competitor:
The post The latest GoPro rumors: new professional camera, a new Osmo Pocket competitor, and another new model ( GoPro Hero 14?) appeared first on Photo Rumors.
Here is what else is new:
OM SYSTEM announcement coming soon (new OM SYSTEM 50-200mm f/2.8 Pro lens?)
Next Nikon announcement is rumored for September 10th (Nikon Zr video-oriented camera?)
The very long and updated list of Leica Q3 camera accessories
Sony FX3 Firmware 7.00 and FX30 Firmware 6.00 Updates Released
The post What else is new? appeared first on Photo Rumors.
Related posts:
Godox announced a new AD400Pro II all-in-one outdoor flash:
|
30W Bi-Color Modeling Lamp |
1/27770s Flash Duration (t0.1) |
16 Color Group Indicator Lights |
|
One-Tap Sync with X3 Trigger |
1/512 Fine Light Control |
HD Color Screen |
Building on the acclaimed AD400Pro, the AD400ProII elevates location lighting with X3 one-tap wireless sync for instantaneous, rock-solid flash triggering. High-speed sync up to 1/8000 s and an ultra-short Freeze mode duration of 1/27 770 s capture even the fastest action with precision. 16 color group indicator lights simplify multi-light coordination, and full TTL support for Canon E-TTL II, Nikon i-TTL, Sony, Olympus/Panasonic, Fujifilm, Pentax, and Leica ensures broad compatibility.
400 Ws & 1/8000 s HSS
With 400 Ws of output and up to 460 full-power flashes per charge, the AD400ProII delivers sustained, studio-grade performance on location. High-speed sync up to 1/8000 s lets you freeze action and balance flash in bright conditions. Whether you’re shooting high-dynamic sports or ultra-short exposures in daylight, every detail comes through with stunning clarity.
Ultra-Fast Freeze Mode
The AD400ProII can freeze even the quickest motions with an ultra-short flash duration of up to 1/27770 second (t0.1). This lets you capture razor-sharp images of flying water droplets, speeding vehicles, or any fast-moving subject. Coupled with a lightning-fast recycle time (as quick as 0.01 s), the AD400Pro II keeps pace with your creativity without missing a beat.
1/512 Fine Power Control
AD400ProII offers 10 power settings from 1/512 to full power, allowing pinpoint adjustment of flash output for consistent, repeatable exposures.
30 W Bi-Color Modeling Lamp
The built-in 30 W bi-color LED offers Constant mode for manual brightness (10 %–100 %) and color temperature (2800 K–6000 K), plus Prop mode, where brightness follows flash output. Stable, flicker-free illumination also doubles as a continuous video light.
2.4 GHz Wireless X System
Equipped with Godox’s 2.4 GHz Wireless X system, the AD400ProII ensures fast and stable multi-light communication. With the X3 trigger, one-tap sync connects all units instantly—no manual group or channel setup needed. It also works seamlessly with Xpro II, X2T, X1, and other X-series transmitters. For expanded triggering options, the USB-C port supports the optional FR433 433 MHz receiver.
Group Indicator Lights
16 distinct lights assign each group a unique color, so you can identify and adjust any unit at a glance—even in low light or from a distance. Just select the group’s color on screen and tweak power or sync settings instantly, keeping your shoot running smoothly.
Intuitive Color Display & Controls
Adjust settings instantly using the bright, full-color TFT display, where all key functions are laid out clearly and intuitively. A single press-and-hold of the modeling-lamp button toggles the lamp on or off, putting control at your fingertips and speeding up your workflow.
Universal Modifier Compatibility
The AD400ProII features both a Godox mount and an included Bowens adapter. Swap between them to use a wider range of modifiers from either ecosystem, unlocking more creative versatility.
*Bowens adapter installs without blocking the Godox mount.
Technical Data
|
Model |
AD400Proll |
|
Wireless Receiver Unit Mode |
Wireless Mode (compatible with Canon E-TTL II, Nikon i-TTL, Sony, Olympus, Panasonic, Fujifilm, Leica, Pentax) |
|
Flash Mode |
Wireless off: M/Multi |
|
Wireless on: TTL/M/Multi |
|
|
Power (1/1 step) |
400Ws |
|
Guide No. (1/1 step) |
GN 72 (ISO 100, in meters and with efficient reflector) |
|
Flash Duration (t=0.1) |
Normal:1/230s ~ 1/16120s |
|
Color：1/230s ~ 1/11900s |
|
|
Freeze：1/3470s ~ 1/27770s |
|
|
Power Output |
10 steps：1/512 ~ 1/1（with ± 0.1 increment） |
|
Stroboscopic Flash |
Provided (up to 100 times, 100Hz) |
|
Sync Mode |
High-speed sync (up to 1/8000 seconds), first-curtain sync, and second-curtain sync |
|
Delay Flash |
0.01~30s |
|
Mask |
√ |
|
Fan |
√ |
|
Beep |
√ |
|
Flash Duration Indication |
√ |
|
Photocell |
S1/S2/OFF |
|
Display |
Color screen |
|
Modeling Lamp |
|
|
Max. Input Power |
30W |
|
Brightness Range |
10%-100% |
|
CRI |
≈97 |
|
TLCI |
≈98 |
|
CCT |
2800K-6000K |
|
Wireless Flash (2.4G transmission) |
|
|
Wireless Function |
Receiver, Off |
|
Controllable Receiver Groups |
16: 0-9, A-F |
|
Transmission Range |
Approx. 100m |
|
Channels |
32: 1-32 |
|
ID |
01-99/OFF |
|
Power Supply |
|
|
Power Supply |
Lithium battery（21.6V, 2600mAh） |
|
Time of Flashes (1/1 step) |
Approx. 460 |
|
Recycle Time |
0.01-1s |
|
Battery Level Indicator |
√ |
|
Power Saving |
Auto off function is available in menu settings (30min to 120min of idle use) |
|
Sync Triggering Mode |
3.5mm sync cord |
|
Flash Tube Color Temperature |
5800±200K |
|
Size |
|
|
Dimension (with battery, without flash tube and reflector) |
211*129*90mm |
|
Net Weight (with battery, without flash tube and reflector) |
≈2kg / 4.41lbs |
The post Godox announced a new AD400Pro II all-in-one outdoor flash appeared first on Photo Rumors.
From marketers to influencers and businesses, visual content has become equivalent to credits. You can grab almost instant attention in the competition with some professional-looking visuals.
However, we no longer need to spend hours on manual editing of videos/images. Artificial intelligence has already transformed the world of visual editing. You’re missing too much to handle if you’re not catching up with the best tools.
That’s where Vmake.ai, an AI-powered platform, makes high-quality visual editing straight to the point. Dive into its intuitive video background remover and precise image text deletion features.
Let’s start with video background removal. A video background remover is a tool to separate/isolate the primary subject while removing or replacing the background. You can summarize the entire process as –
Vmake.ai lies on an intuitive interface to support all skill levels. The integrated AI automatically detects subjects, removes backgrounds, and refines edges. You can expect pixel-level accuracy for every phase.
Some users may face hurdles while trying to cancel Vmake subscriptions or obtain refunds. Non-functional buttons, unresponsive support, unauthorized charges, and no refunds can occur.
ByteDance (TikTok’s parent company) developed the highly popular mobile app. The featured editing tools require minimal learning even for novices. Key features include –
Users prefer CapCut for TikTok and Instagram reels. It’s equally applicable for product demos and influencer content. Further uses revolve around mobile ads and visual storytelling.
The web-based platform specializes in automatic video background removal. There are no downloads, no green screens, and no manual masking. Notable features are –
Unscreen has become the go-to option for social media content, educational videos, and explainer clips. It’s also possible to make remote team presentations and virtual events.
It denotes the process of removing unwanted textual elements from an image. You may want to get rid of annoying captions, watermarks, logos, or annotations. Only skilled graphic designers with complex software were capable of doing so.
AI-driven object detection with filtering/synthesis algorithms can erase text from an image. The process features the following steps –
A clean picture without unnecessary texts/wording can incorporate –
AI watermark removers may use edge-aware reconstruction and texture synthesis. It maintains image clarity even on complex backgrounds.
It’s built-in ‘delete text from image’ can withdraw text from images upon appropriate detection. It also reconstructs the background naturally. Key features include
Some users may experience delays or non-responses, like email delays, no ticket tracking, and limited support hours. However, they aren’t exactly anything serious as –
The comprehensive photo editing suite integrates AI-based text and object removal. Additionally, you can benefit from its many enhancement tools. Foremost features include –
PhotoDirector is rather good at removing distractions from travel/event photos. You can clean product shots for e-commerce. Creating styled content for social media or marketing is also simple.
The browser-based tool provides intuitive brush-based editing. It’s a free platform with great speed that suits beginners and casual users. Top features are –
You can discard watermarks/timestamps from personal photos. Cleaning up clutter in real estate or product images seems easy. It can even erase words from scanned docs or social media visuals.
Vmake.ai uses deep learning to detect + isolate the subject in each video frame. Then it removes or replaces the background without requiring a green screen.
Yes. Vmake.ai’s Image Object Remover allows users to erase unwanted text, watermarks, or logos. It even reconstructs the background naturally for quality.
Absolutely. Vmake.ai features a user-friendly interface with one-click tools. That’s why it’s accessible for users of all skill levels without any design or editing experience.
Vmake.ai supports popular formats including .mp4, .mov, .avi, .m4v for videos. It’s compatible with .jpg, .jpeg, .png, and .webp for images.
Yes. Vmake.ai offers commercial use rights with its Pro plans. It’s an excellent choice for businesses, agencies, and professional creators.
Vmake.ai is fully web-based. Therefore, you can access it from any browser without downloading or installing software.
Expelling video background and/or image texts can redefine your visuals in a captivating way. Precise focus on the subject without distractions can make your edits stand out.
You can accomplish such objectives without the slightest error with the platform. That’s what makes Vmake.ai a potent platform for convenient yet straightforward editing.
The post Top Tools for Video and Image Editing with Vmake.ai appeared first on Photo Rumors.
Venus Optics released GFX & XCD mounts for the Laowa 8-15mm f/2.8 FF zoom fisheye lens. Pre-orders are now open at B&H Photo. Additional information (see also this post):
Specification
| Product name | LAOWA 8-15mm F2.8 FF Zoom Fisheye |
| Format Compatibility | Full Frame |
| Focal Length | 8-15mm |
| Aperture | F2.8-22 |
| Angle of view | 175°-180° |
| Lens Structure | 13 elements in 9 groups |
| Aperture Blades | 9 |
| Focus Throw | 70° |
| Zoom Throw | 75° |
| Aperture Throw | 42° |
| Focus Scale | Dual Scale |
| Min. Focusing Distance | 16cm |
| Max. Magnification | 0.23x |
| Focus mode | Manual Focus |
| Dimensions | GFX: 101.2mm*Ø76.4mm
XCD: 96.36mm*Ø76.4mm RF: 94.5mm*Ø76.4mm |
| Weight | ~650g |
| Mounts | E / Z / L / RF/ GFX/ XCD |
| Price | USD699 |
Venus Optics Laowa 8-15mm f/2.8 FF zoom fisheye lens officially announced (E/Z/RF/L)
Overview of the Laowa 8–15mm f/2.8 FF Zoom Fisheye Lens
The Laowa 8–15mm f/2.8 FF Zoom Fisheye is a full-frame lens designed to deliver exceptional creative flexibility through its dual fisheye capabilities. Offering both a 180° circular fisheye and a diagonal fisheye effect, users can effortlessly switch between two distinct visual styles to suit their artistic vision. With a constant f/2.8 aperture throughout the zoom range, the lens performs brilliantly in low-light environments and enables faster shutter speeds—ideal for capturing dynamic scenes such as sports or action shots. Its close 16cm (6.3″) minimum focusing distance empowers photographers and videographers to get up close and personal with their subjects, producing dramatic compositions with bold fisheye distortion and immersive visual impact. Previously available in full-frame mounts including Sony E, Nikon Z, L mount, and Canon RF, the lens is now expanding its compatibility with the addition of GFX and XCD mount options for medium-format users. Despite the new mounts, the lens remains lightweight and compact, measuring 101.2mm × Ø76.4mm (GFX) and 96.36mm × Ø76.4mm (XCD), with a weight of approximately 650g.
Performance on Medium Format Cameras
When paired with medium-format systems like Fujifilm GFX or Hasselblad XCD, the Laowa 8–15mm f/2.8 FF Zoom Fisheye delivers a unique visual experience—producing a bold circular fisheye image at 8mm and a broader diagonal fisheye effect at 15mm. As the lens was originally designed for full-frame cameras, its image circle doesn’t fully cover the larger medium-format sensor, resulting in a circular or partially cropped frame. Photographers can embrace this dramatic aesthetic or crop the image to suit their desired composition, unlocking fresh opportunities for playful framing and creative exploration on medium-format platforms.
Creative Cropping Possibilities
In addition to its distinctive fisheye rendering, the Laowa 8–15mm f/2.8 FF Zoom Fisheye opens up a world of creative cropping options for medium-format users. One standout choice is the XPan-style 65:24 panoramic crop, a favorite among GFX and XCD shooters for transforming circular fisheye images into cinematic, widescreen compositions. Photographers can also experiment with classic aspect ratios like 4:3, 1:1, and 16:9—each offering a unique interplay of scale, framing, and perspective. Thanks to the high-resolution capabilities of modern medium-format sensors and the lens’s superb optical performance, these crops retain remarkable detail while inviting fresh interpretations of fisheye photography. Whether aiming for dramatic panoramas or balanced square frames, users can craft visuals that are both technically sharp and artistically bold.
The post Venus Optics releases GFX & XCD mounts for the Laowa 8-15mm f/2.8 FF zoom fisheye lens appeared first on Photo Rumors.
The previously rumored Hasselblad X2DII camera and XCD 35-100mm f/2.8-4 lens are now officially announced:
Update: Hasselblad announed also a new Vandra Camera Backpack (20L).
The second-generation X2D brings significant improvements to autofocus, HDR, and stabilisation, while retaining the tried-and-tested 100MP BSI CMOS sensor first introduced by its predecessor. Paired with this, the 35-100mm f2.8-4 E XCD lens delivers exceptional image quality and performance, and offers a versatile focal range in an impressively compact form. Hasselblad continue to innovate and advance medium format photography forward in leaps and bounds!
X2D
Lens
Pricing:
Beware of scam: fake Hasselblad websites offer significant discounts on gear
The post Hasselblad X2DII camera, XCD 35-100mm f/2.8-4 lens, and new Vandra camera backpack officially announced, available for pre-orders appeared first on Photo Rumors.
Owlkrown is a new US-based company that produces various accessories for cameras. The company was founded last year, and they already have a large array of products:
See also their best sellers and the new arrivals section.
You can now get 10% off any order with code LEICARUMORS10.
Owlkrown accessories for Leica cameras (10% off coupon code included)
Via Leica Rumors
The post Get 10% off Owlkrown camera accessories (coupon code included) appeared first on Photo Rumors.
Related posts:
Here are the latest/updated Canon rumors:
The post The latest Canon rumors appeared first on Photo Rumors.
The previously reported Viltrox AF 56mm f/1.2 Pro lens will be officially announced on September 1st:
Additional picture of the upcoming lens:
FujiAddict also spotted a new teaser from Viltrox that could provide hints for some upcoming lenses:
As previously reported, Viltrox is rumored to join the L-mount alliance:
More upcoming lenses from China:
The post The Viltrox AF 56mm f/1.2 Pro lens is coming on September 1st, more new lenses teased appeared first on Photo Rumors.
The Fujifilm X-T30II camera is rumored to be replaced in 2025 (Fujifilm X-T30 III?). The X-T30 II model was already listed as discontinued and is currently out of stock:
The Fujifilm X-T30II was introduced back in September 2021:
Fujifilm announced two cameras and three lenses at the 2021 X Summit event
The post The Fujifilm X-T30II camera is rumored to be replaced in 2025 appeared first on Photo Rumors.
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Sigma is rumored to announce a new 135mm f/1.4 full-frame lens on September 9th. Here are the rumored basic specs:
Sigma is also rumored to announce two additional lenses:
The post Sigma to announce a new 135mm f/1.4 full-frame lens on September 9th during the “Master of Optics” event appeared first on Photo Rumors.
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