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Aujourd’hui — 23 avril 2025Flux principal

Insta360 announced a new X5 8k 360 aсtіоn camera with a bigger sensor and replaceable lenses

Par : PR admin
23 avril 2025 à 16:54


Insta360 announced a new X5 8k 360 dеgrее aсtіоn camera (teaser) with a bigger sensor and replaceable lenses - their smartest and toughest model yet:

  • Nехt gеnеrаtіоn асtіоn саmеrа wіth 8К 30fрѕ 360° vіdео сарturе
  • Duаl 1/1.28” ѕеnѕоrѕ рrоvіdе сlаrіtу еvеn іn lоw-lіght соndіtіоnѕ
  • Ѕеnѕоrѕ ѕuрроrt 13.5 ѕtорѕ оf dуnаmіс rаngе fоr ѕtаndоut іmаgіng
  • Тrірlе АІ Сhір еnhаnсеd соmрutіng роwеr fоr 360° РurеVіdео
  • Еquірреd wіth FlоwЅtаtе ѕtаbіlіѕаtіоn аnd 360° Ноrіzоn Lосk
  • 5.7К 60fрѕ Асtіvе НDR mоdе fоr іmрrеѕѕіvе dеtаіlѕ аnd соlоurѕ
  • Іnvіѕіblе Ѕеlfіе Ѕtісk Еffесt wіll dіѕарреаr frоm fооtаgе
  • ІnѕtаFrаmе Моdе fоr іnѕtаntlу ѕhаrеаblе flаt vіdео
  • Еdіt 360° fооtаgе wіth АІ-роwеrеd rеfrаmіng tооlѕ іn Іnѕtа360 арр
  • Аdvаnсеd АІ аutоmаtісаllу fіndѕ hіghlіghtѕ fоr quісk еdіtѕ
  • Іnѕtа360+ Сlоud Ѕеrvісе fоr ѕtоrаgе, bасkuр, ѕhаrіng, аnd mоrе
  • Nеw multі-lауеr ѕtееl mеѕh Wіnd Guаrd fоr сlеаr аudіо
  • Nеw 2400mАh bаttеrу fоr uр tо 185 mіnutеѕ оf rесоrdіng
  • ІР68 wаtеrрrооfіng uр tо 15m (49ft) wіthоut а dіvе саѕе
  • Rерlасеаblе lеnѕеѕ аrе аvаіlаblе fоr еnhаnсеd lоngеvіtу

Insta360 Unveils X5: The Smartest, Toughest 360° Camera Ever Made

Insta360, the world’s best-selling 360° camera brand, is thrilled to announce Insta360 X5, its latest flagship camera. Combining groundbreaking image quality, rugged durability, and AI-powered ease of use, X5 sets a new benchmark for what 360° cameras can achieve.

X5's larger 1/1.28" sensors and lightning-fast Triple AI Chip system deliver a dramatic leap in image quality across all resolutions, including stunning 8K30fps 360° video. With PureVideo, a new AI-powered low-light mode, X5 achieves crisp, cinematic footage in challenging lighting.

Built for adventure, this is the toughest 360° camera ever. Its lenses are crafted from a new ultra-durable glass, while a first-of-its-kind replaceable lens system sets a new standard for the industry, allowing you to swap out damaged lenses on the go. Further hardware upgrades like a built-in wind guard, extended 3-hour battery life, and waterproofing to 49ft, make X5 the ultimate companion for active creators.

From shooting to sharing, X5 makes 360° creation effortless. The all-new InstaFrame Mode simultaneously captures an auto-framed, ready-to-share flat video and a full 360° video to fine-tune later. The Insta360 app has undergone a transformation with more intuitive editing tools, and X5 pairs with the Insta360+ cloud service, where you can instantly share 360º clips, edit on the cloud, and more.

"X5 redefines 360° cameras by solving creators' real challenges," said JK Liu, Insta360's Founder. "From replaceable lenses to AI-powered low-light shooting, we've built our dream camera—rugged enough for adventure, capable enough to produce high quality footage, and intelligent enough to capture epic moments effortlessly."

Insta360 X5 is available to order from April 22, 2025, via the Insta360 Official Store, Amazon, and select retailers, priced at US$549.99.

The post Insta360 announced a new X5 8k 360 aсtіоn camera with a bigger sensor and replaceable lenses appeared first on Photo Rumors.

Sony announced a new FE 50-150mm f/2 GM lens, pre-orders now open

Par : PR admin
23 avril 2025 à 15:50



Sony announced a new FE 50-150mm f/2 GM lens, pre-orders just opened in the US:

Joining Sony’s premium lens range, the FE 50-150mm f2 G Master is built for versatility and creative expression. With its constant f2 aperture, the lens offers expressive depth of field control and enhanced performance in low light. Its intricate optical design, paired with four XD linear AF motors, delivers fast, precise autofocusing and exceptional sharpness across the frame. It's impressively sleek and mobile, making it ideal for weddings, events and sports.

Versatile telephoto zoom range

Made for portraits, weddings & sports

Sony G Master optical performance

Constant f2 aperture

Four XD linear AF motors

Dust and moisture resistant

Sony FE 50-150mm f/2 GM Announced

Sony Electronics Launches FE 50-150MM F2 GM Press Release

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Hier — 22 avril 2025Flux principal

Schneider Kreuznach × LK Samyang 14-24mm f/2.8 lens for Sony E-mount officially announced

Par : PR admin
22 avril 2025 à 13:09


The previously reported Schneider Kreuznach × LK Samyang 14-24mm f/2.8 lens for Sony E-mount is now officially announced:

  • Compact design
  • Filter size: 77mm
  • Minimum focusing distance: 18cm
  • Sample photos
  • Technological Innovation: The world’s first 14-24mm (Sony E) compatible super-wide zoom lens allows front filters
  • Ultra-Close-Up Shooting: Minimum focusing distance of just 0.18m
  • Compact & Lightweight Design: Dimensions: 88.8 x 84.0mm | Weight: 445g
  • Jointly Developed with LK Samyang: A perfect blend of German optical expertise and advanced manufacturing technology

Additional information on the new Schneider Kreuznach x LK Samyang 14-24mm f/2.8 lens

Additional information on the new Schneider Kreuznach x LK Samyang 14-24mm f/2.8 lens (+ first sample photos)

The post Schneider Kreuznach × LK Samyang 14-24mm f/2.8 lens for Sony E-mount officially announced appeared first on Photo Rumors.

À partir d’avant-hierFlux principal

The Schneider Kreuznach × LK Samyang 14-24mm f/2.8 lens will be officially announced next week

Par : PR admin
19 avril 2025 à 19:39

The previously reported Schneider Kreuznach × LK Samyang 14-24mm f/2.8 lens for Sony E-mount will be officially announced next week on April 22:

  • Compact design
  • Filter size: 77mm
  • Minimum focusing distance: 18cm
  • Expected price: around $1,000
  • Sample photos
  • Technological Innovation: The world’s first 14-24mm (Sony E) compatible super-wide zoom lens allows front filters
  • Ultra-Close-Up Shooting: Minimum focusing distance of just 0.18m
  • Compact & Lightweight Design: Dimensions: 88.8 x 84.0mm | Weight: 445g
  • Jointly Developed with LK Samyang: A perfect blend of German optical expertise and advanced manufacturing technology

Additional information on the new Schneider Kreuznach x LK Samyang 14-24mm f/2.8 lens

Additional information on the new Schneider Kreuznach x LK Samyang 14-24mm f/2.8 lens (+ first sample photos)

Surprise: Schneider Kreuznach x LK Samyang 14-24mm f/2.8 lens for Sony E-mount (2025 CP+)

The post The Schneider Kreuznach × LK Samyang 14-24mm f/2.8 lens will be officially announced next week appeared first on Photo Rumors.

Insta360 is teasing a new camera announcement for April 22

Par : PR admin
19 avril 2025 à 18:57

 
Insta360 has released a teaser for a new camera, which will be officially announced next week on April 22. The slogan of hew new model is "All Day. All Night. All Angles. Our Next Camera":

The post Insta360 is teasing a new camera announcement for April 22 appeared first on Photo Rumors.

Sigma BF camera and Sigma I series lenses shortages announced

Par : PR admin
19 avril 2025 à 18:28

Sigma announced product shortages for the new BF camera and I series lenses:

Apology regarding the "Sigma BF" supply situation

Thank you for your patronage of Sigma products. As we announced on April 7th , we have received more orders than we expected for the full-frame mirrorless camera "Sigma BF (Black/Silver)" scheduled to be released on Thursday, April 24th, 2025. Despite our limited production capacity, we are unable to keep up with demand. As a result, it may take some time for some customers to receive their products.

We apologize to our customers and other parties involved who have been waiting for the product for any inconvenience caused, but we are currently working hard to produce the product, so we ask that you please wait for a little longer.

Apology regarding the supply situation of the "Sigma I Series (Renewal 3 Models)"

Thank you for your patronage of Sigma products. We have received more orders than we expected for the "Sigma I Series (Renewal 3 Models)," which is scheduled to be released on Thursday, April 24, 2025, and production is unable to keep up with demand. As a result, it may take some time for some customers to receive their products.

We apologize to our customers and other parties involved who have been waiting for the product for any inconvenience caused, but we are currently working hard to produce the product, so we ask that you please wait for a little longer.

Sigma BF camera hands-on pictures from NYC pop-up store

The post Sigma BF camera and Sigma I series lenses shortages announced appeared first on Photo Rumors.

Canon has rolled out automated production lines for cameras and interchangeable lenses

Par : PR admin
19 avril 2025 à 17:54

Canon automated production process for interchangeable lenses

In their latest annual report, Canon announced that it has rolled out automated production lines for cameras and interchangeable lenses to further enhance productivity:

Productivity Improvements Through Automation and In-House Production

Canon aims to achieve further production efficiency by leveraging technologies cultivated in different businesses regardless of divisions and by collaboration among design, production engineering, and manufacturing sites, to refine its automation and in-house production technologies. In addition to key devices and components, we are also actively pursuing in-house production of production equipment and molding dies. Following toner cartridges, we have rolled out automated production lines for cameras and interchangeable lenses to further enhance productivity.

Source: Canon annual report

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Sigma still committed to Foveon, they are now almost at the final stage of technology development

Par : PR admin
19 avril 2025 à 17:28

In a recent interview with Dpreview, Sigma CEO Kazuto Yamaki reiterated his company's commitment to Foveon and confirmed that they are now almost at the final stage of technology development. Here is the recap of the interview:

  • Sigma’s Commitment to Foveon: Sigma CEO Kazuto Yamaki confirms ongoing development of a full-frame Foveon sensor, despite slow progress, emphasizing his dedication to the project.
  • Development Challenges: The project was moved from the US to Japan, requiring a restart from scratch, which has extended the timeline significantly.
  • Market Stability Concerns: Yamaki notes the camera market appears stable but warns that positive sales figures may mask long-term issues.
  • Foveon Sensor Benefits: Yamaki highlights the unique image quality of Foveon sensors, particularly in color gradation due to crosstalk between RGB layers, which he believes offers a distinct advantage over Bayer sensors.
  • Limitations Acknowledged: Foveon sensors face challenges with noise and low-light performance compared to Bayer sensors, making them less user-friendly and not suitable for all photographers.
  • Niche Appeal: Yamaki acknowledges that even a successful Foveon sensor may not lead to high sales volumes but believes it will still hold significant value for a niche audience.
  • Sigma BF Philosophy: The interview touches on the Sigma BF camera, inspired by the philosophy of "beautiful foolishness," reflecting a design focus on joy and aesthetics in photography.
  • Industry Context: The article mentions other camera industry developments, such as the Nothing Phone 3a’s camera features and a new 50MP OmniVision sensor, but these are not directly tied to Sigma’s efforts.

The post Sigma still committed to Foveon, they are now almost at the final stage of technology development appeared first on Photo Rumors.

Announced: Viltrox AF 35mm f/1.2 LAB full-frame lens for Sony E-mount

Par : PR admin
16 avril 2025 à 12:04


Viltrox officially announced the previously reported AF 35mm f/1.2 LAB full-frame lens for Sony E-mount. Orders are open at:

Aditional informtion:

Key Features

1. HyperVCM Motor: Speed Meets Precision

Powered by Viltrox’s proprietary HyperVCM motor, the lens achieves 150% faster focus than traditional STM systems, with micron-level accuracy and lightning-fast 100ms near-far focus transitions. Ideal for capturing fleeting moments in portraits, events, or dynamic video work.

2. Flagship Optical UA Lens Design

With Ultra-Large & Precision Aspherical Elements, the lens delivers edge-to-edge clarity even at its blazing-fast F1.2 aperture. Designed for ultra-high-pixel sensors, it resolves intricate textures—skin pores, hair strands, fabric weaves—with stunning fidelity, whether shooting close-ups or infinity landscapes.

3. F1.2 Ultra-Large Aperture: Master of Bokeh

Create cinematic depth with lush, dreamy backgrounds and pristine highlight rendering. The F1.2 aperture isolates subjects effortlessly, transforming chaotic scenes into gallery-worthy compositions—perfect for portraits, astrophotography, or low-light storytelling.

4. Macro to Infinity: Seamless Sharpness

0.34m minimum focus distance and 0.17x magnification unlock macro capabilities, while the dual floating internal focus system ensures real-time aberration correction. Edge-to-edge sharpness remains consistent from intimate close-ups to sweeping vistas.

5. Advanced Optical Construction

14 elements in 9 groups—including 2 UA lenses, 5 low-dispersion elements, and 3 high-refractive-index elements—combat chromatic aberration and flare. Even in harsh lighting, the lens maintains premium color accuracy, dynamic contrast, and near-zero purple/green fringing.

6. Pro-Grade Customization

  • 2 customizable Fn buttons for instant access to frequently used settings.
  • Multi-function control ring with click/clickless switch for silent video adjustments.
  • AF/MF switch for tactile control.

Technical Specifications

  • Mount: Sony E-mount (FE)
  • Aperture: f/1.2 – f/16 | Blades: 11 rounded
  • Filter Thread: 77mm | Weight: 920g
  • Angle of View: 64.2° | Focus System: Dual floating internal focus
  • Build: Dust- and moisture-resistant

The new Viltrox 35mm f/1.2 LAB lens is coming next week with a color LCD screen

The post Announced: Viltrox AF 35mm f/1.2 LAB full-frame lens for Sony E-mount appeared first on Photo Rumors.

Coming next: Fujifilm price increase in the US

Par : PR admin
13 avril 2025 à 00:54


A reliable source confirmed to me today that Fujifilm has suspended orders for the GFX100RF, X100VI, and X-M5 cameras in the US. It looks like the company will very soon implement significant price increases (in the US only) due to the new tariffs introduced by President Trump, just like Canon and Blackmagic. It is unclear if the new price increase will impact all Fujifilm products or only the suspended models.

As I already mentioned, there will be more price increases to come. If you are planning on purchasing new gear, now would be a good time to do so since I expect more prices to be adjusted in the coming weeks. B&H and Adorama are currently closed for the next 10 days, but you can check our sponsors AmazonPaul's Photo, and Service Photo for your photo equipment needs.

How will the new Trump tariffs impact the camera and lens imports to the US?

The post Coming next: Fujifilm price increase in the US appeared first on Photo Rumors.

Breaking: Canon to increase prices in the US as a result of the new Trump tariffs

Par : PR admin
12 avril 2025 à 12:34


A reliable source just confirmed to me that Canon will soon increase prices in the US as a result of the new tariffs introduced by President Trump last week.

If you are planning to get some new gear, now would be a good time since the price increase could come as early as next week. B&H and Adorama are currently closed for the next 10 days, but you can check our sponsors Amazon, Paul's Photo, and Service Photo.

Blackmagic already increased its prices in the US a few days ago.

Update: Canon Canada is also expected to increase prices.

There will be more price increases to come.

How will the new Trump tariffs impact the camera and lens imports to the US?

The post Breaking: Canon to increase prices in the US as a result of the new Trump tariffs appeared first on Photo Rumors.

The new Viltrox 35mm f/1.2 LAB lens is coming next week with a color LCD screen

Par : PR admin
11 avril 2025 à 21:53


The full details of the upcoming Viltrox 35mm f/1.2 LAB lens with a color LCD screen for Sony E and Nikon Z mount leaked online:

The Viltrox AF 35mm F1.2 LAB pursues ultra-high resolution that surpasses even flagship models, ushering in a new era of revolutionary leaps in image quality. It adopts an optical design that does not compromise on details to support high-pixel shooting. With unprecedented high-definition depiction power, it will satisfy the needs of all those who seek higher resolution.

What is the LAB series?

The LAB series is the highest-end line of the Viltrox brand, characterized by high image quality and high standards. Compared to other products on the market, the lens specifications of the LAB series are at a higher level than those of the PRO series. With the introduction of the Viltrox AF 35mm F1.2, the Viltrox LAB series is attracting attention as a lens that further expands the creative possibilities of professional photographers and video creators.

Features

  • The lens is made up of 15 elements in 10 groups, including five ED lenses, three high refractive index lenses, and two aspherical lenses, ensuring clarity from the center to the edges of the entire focal range and enabling the depiction of fine textures even at maximum aperture, allowing users to retain image quality down to the fine details even in cropped images, expanding the scope of their photography .
  • Equipped with Viltrox's proprietary Hyper VCM motor, it provides 150% faster focus speed and more precise aperture accuracy compared to conventional STM motors, allowing you to capture the perfect photographic opportunity.
  • The large aperture F1.2 and 11-blade diaphragm produce a softer, more beautiful circular bokeh, providing excellent quality even in low-light situations.
  • With a minimum focusing distance of 0.34m and a maximum magnification of 0.17x, it provides clear, excellent images from infinity to close-ups.
  • The side of the lens is equipped with three switching levers, two custom Fn buttons, two rings, and a display, allowing users to make fine adjustments to suit their shooting style.
  • The lens body, including the front lens element, is dust-proof and weather-resistant, allowing it to be used in a wide range of shooting environments.
  • By connecting to the app via Bluetooth, you can also configure the Fn button and the image and text to be displayed on the lens display when the camera starts up.

Specification

  • Compatible mount: Sony E-mount
  • Focal length: 35mm
  • Focus mode: AF (autofocus)
  • Lens construction: 15 elements in 10 groups (5 ED lenses, 3 high refractive index lenses, 2 aspherical lenses)
  • Aperture blades: 11
  • Supported image size: Full size
  • Aperture range: F1.2-F16
  • Minimum shooting distance: 0.34m
  • Filter diameter: Φ77mm
  • Size: Φ89.2mm x 121.8mm (excluding mount)
  • Accessories: Lens cap, rear cap, hood, storage bag
  • Weight: Approx. 920g

In the US, Viltrox lenses are sold at B&H and Amazon. International shipping is available at Pergear and at the official Viltrox website (you can get 8% off at the online store with code NIKONRUMORS):

Here is the upcoming Viltrox AF 35mm f/1.2 LAB full-frame lens for Sony E and Nikon Z mount

Viltrox to announce three more LAB lenses this year

Via SonyAddict

The post The new Viltrox 35mm f/1.2 LAB lens is coming next week with a color LCD screen appeared first on Photo Rumors.

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